In the business of business, where everyone is aware of the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the regular marketer or business person is empowered to make aesthetically appeasing, functioning and high-conversion landing pages independently thanks to resources such Instapages, Unbounce and, of course, Leadpages.
Which of these tools can help you create the landing page you want to move forward? Can Leadpages still come out on top when pushed up against the competition?
We’ve taken the liberty of comparing Leadpages against them so you can make a fully informed decision of what will work best for you!
Leadpages vs Instapages Woobox vs Leadpages
Let us start this out by running a couple of what each tool must bring to the table.
Leadpages has a drag and drop editor that makes making landing pages oh so simple. You have over 130 templates to fool around with, fantastic integrations along with your own favorite, market services, payment gateways, CRMs as well detailed analytics, hosted landing pages and even the capacity to produce a complete site should you require it to.
Instapages has a distinctive grid-free drag and drop interface for their own editor, over 200 free templates to use with even more accessible via Envato, a great deal of integrations, analytics created easy, split testing and collaboration tools that’re particularly useful when you’re employed as a team. Woobox vs Leadpages
In the battle of the templates, the easy win is given to Instapages solely for the sheer number they have. They just have a lot more to choose from. Yes, you will find more free templates using Leadpages’ standard editor, but many will, and should, defer to the drag and drop editor since, well, it’s simpler. These templates are also well designed to intrigue visitors to stay longer and click on.
Concerning the quality of the designs however, both Leadpages and Instapages have fantastic templates to provide you, without a doubt, but because of sheer numbers, Instapages wins this round.
As for their editors, they both undoubtedly do a great job — just in different ways. So really, the winner here is you.
Leadpages utilizes a drag-and-drop editor using a grid-based layout that will help you build your page. It’s pretty similar really to how WordPress allows you to build. It’s a fairly straightforward and easy builder that works especially well if you are all about finding the right spacing and getting things perfectly organized.
On the other, Leadpages uses an extremely structured editor, Instapages goes the opposite direction. Rather than a grid system, Instapages employs a free for all, free-form construction interface. Nowadays you don’t have to follow a template and alternatively you can drag and drop your own components anywhere on the page.
This allows you freedom to get the design you desire. Instapages will offer suggestions on how to correctly align your components of course — they won’t just leave you with no guide — but you’re free to ignore the suggestions and do anything you desire.
We won’t say one is far better than other since, at the end the day, it really boils down to your own taste and type of building. As you think it over, ask yourself–Do you prefer structured order or free-for-all chaos? There is no right and wrong answer, and both can lead you to your desired results.
It is on you.
One facet wherein there is a clear winning however is the widgets, with Leadpages providing 18 widgets to Instapage’s 11. That may not seem like a lot, but these widgets can be quite useful as components you will need when constructing your landing page.
When it comes to price, Leadpages kind of wins again, with Instapages coming off as the more expensive option. If billed annually, Leadpages’ cheapest plan comes out at $25 a month while Instapage’s comes out as $149 per month.
That’s a $124 difference on a monthly basis.
And that is just their cheapest plans.
Yeah, there are some features in the cheapest plan of Instapages you will find just on another plan of Leadpages — for example A/B Testing — but that’s still $124 versus $49.
At the end of the afternoon, we’re going with Leadpages for this one. That is not to say Instapages is a lousy choice. If you want a more well-intentioned editor, regularly collaborate with a team and you need collaboration tools and don’t mind the steep cost, then by all means, Instapages would be the one for you.
But from the way we’re looking at it, Leadpages only has more worth for the price it offers. It offers various tools which are on par with Instapages, a fantastic editor and offerings which are unique for this such as Leadboxes (which permits you to make your own pop-ups through the drag and drop editor), Leadlinks, Leaddigits along with the Website Builder, which considerably expands what you can do.
Something to consider though is that both offer free trials. If you want to feel the difference for yourself, as opposed to just reading about it, you can.
For us though, if you only wish to take our word for it, choose Leadpages.
Leadpages vs Unbounce
For the next round, we’re going to be comparing Leadpages and Unbounce
We have already covered some of Leadpage’s strengths with the previous section, therefore lets furst concentrate on Unbounce.
Launched in 2009, Unbounce was made with the objective of helping marketers grow their businesses via effective conversion. Jump to today and you can see that they’ve gone on to to achieve what they set out to, with the landing page builder as their crowning achievement.
Much like Leadpages, it permits you to build landing pages, setup onsite pop-ups and even helps you track relevant data and parameters to your analytics — a step over what Google Analytics can provide, allowing you to adjust if necessary.
Both tools are pretty easy to use. Leadpages includes two editors that you can utilize, the standard as well as the drag-and-drop (though we advise that you use the latter) while Unbounce includes one. The latter also utilizes a drag and drop interface, and it’s really simple to use, with its myriad of templates.
Beginners will not have much of a problem picking up how to use the editors after a few attempts. At the end of the day, these programs are equal when it comes to how simple it is to use their editors.
When simply talking about about the quality of the editor, then Unbounce is the winner. Leadpages offers two kinds of editors to cater to two different sorts of people that want to make use of their solutions. Unbounce caters to everyone with just one. Yes it might not be as simple as Leadpage’s, but the extra effort is well worth it. Woobox vs Leadpages
You won’t be dissatisfied with the quality of templates they have as they’re made to be easy to use and successful.
For pricing, Leadpages wins with it’s normal offering of $37 a month as compared to Unbounce’s $79 a month when they’re both billed annually. That’s a significant monthly difference that can stack-up if utilized for the future.
In the end, the truth is that Unbounce was made more for big businesses and even ad or marketing agencies, and not exactly small business owners. The cost point reveals just as much. But for everybody else, from beginners, small business owners and start-ups. Leadpages is the way to go.
It’s easy to use, cheaper and offers you all the luxury tools you’ll have to grow and get forward.
Bonus Round: Leadpages vs ClickFunnels
As a little extra thrown in, we’ll be comparing Leadpages and ClicKFunnels — two different platforms with different systems and a shared goal: building your business up.
First, the Fundamentals! If Leadpages helps you create Landing Pages which can help you welcome visitors and covert their clicks into a opt-in and other items, ClickFunnels permits you produce Sales Funnels — a series of pages which lead the visitor towards your objective.
Both will unlock your business and help it reach new heights.
So that the difference was established, how do they fare? Well, if you are judging concerning ease of use and cost, Leadpages takes the lead and wins by a mile. But it’s clear as to why this is — it’s not nearly as rich and intricate as ClickFunnels.
Just looking at the name: “Landing Pages” vs “Sales Funnels”, it is possible to tell one requires more steps and effort, but can offer a different sort of experience for the client.
That is not taking a knock Leadpages and the simple beauty and effectivity it gives. If all you need are landing pages, why look further?
At the end of the day we say go for ClickFunnels if you require powerful and productive funnels without the fuss and bother of needing to come in with knowledge of HTML (or need to have somebody in your team which can). If you want your marketing strategy to be all in one, if you need it to stream and move to be an orchestra that responds to one yet, this is the ideal choice.
If you are on budget but will need to find the job done without sacrificing quality or having to know a single thing about code, then Leadpages is perfect for you personally. If your business only really wants a one-step landing page, why complicate your life.
Sometimes , all you really need to make the right choice is to keep it simple.
Who Takes the Lead? Woobox vs Leadpages
So what is the last score?
All of them have different markets, to be certain.
Unbounce provides you flexibility when it comes to producing your webpages, and is a good choice for experienced online entrepreneurs that additionally have a prepared budget .
Instapage is for all those who want to make landing pages together with other people thanks to their excellent collaboration tools.
But overall, the big winner concerning simplicity, the power of its own editor and it’s fantastic budget, is Leadpages. If you are starting up, and you wish to push your business forward, If you’re already in the thick of it and wish to give your pride and pleasure a boost, if you would like to acquire a marketing increase that isn’t too complex, then this is it.
The solution is this.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You just have to let it.