In the business of business, where everyone knows the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the everyday marketer or business person is permitted to create visually pleasing, functioning and high-conversion landing pages by themselves thanks to resources such Instapages, Unbounce and, of course, Leadpages.
Which of those tools can allow you to produce the landing page that you need to proceed forward? Is it possible for Leadpages to still ascend and be victorious?
We’ve taken the liberty of comparing Leadpages against them so that you could make a fully informed decision of what will work best for you!
Leadpages vs Instapages Leadpages vs Optimizepress 2
Let’s start this out by running a few what each tool has to bring to the table.
Leadpages has that great drag and drop editor that makes building landing pages a breeze. You have over 130 templates to fool around with, great integrations along with your own favorite, market solutions, payment gateways, CRMs as well comprehensive analytics, hosted landing pages as well as the capacity to create a complete site if you need it to.
Instapages has a unique grid-free drag and drop interface for their own editor, over 200 free templates to use with much more accessible via Envato, a lot of integrations, analytics made easy, split testing and collaboration tools that are especially helpful if you’re employed as a team. Leadpages vs Optimizepress 2
In terms of templates, the clear winner concerning the sheer quantity and number is Instapages. They simply have a lot more to pick from. Yes, there are far more free templates with Leadpages’ standard editor, but most will, and ought to, defer to the drag and drop editor since, well, it’s easier. These templates are also well designed to intrigue visitors to stay longer and click on.
The quality of designs is another thing altogether though. Both have awesome options for you to choose from, but since Instapages just has so much on its side, it still takes the win.
As for their editors, they both undoubtedly do a great job — just in different ways. So really, the winner here in this round is you.
Leadpages utilizes a drag-and-drop editor with a grid-based design that will help you construct your page. It’s pretty similar actually to how WordPress allows you to build. It’s a pretty simple and effortless builder that works particularly well if you are all about finding the right spacing and getting things perfectly aligned.
As lead pages leans into structure for its editor, Instapages accepts chaos. Instead of a grid , Instapages uses a free for all, free-form building port. Nowadays you do not need to follow a template and alternatively it’s possible to drag and drop your elements anywhere on the page.
This allows you more freedom to have the plan you want. Instapages will offer suggestions on how to properly align your components of course — they won’t just leave you be with no guide — but you are free to ignore the suggestions and do whatever you want.
We won’t say one is better than other since, at the end daily, it actually boils down to your preference and style of building. Do you want a guided experience which makes building even simpler and easier, or do you want the capability to do whatever you want to as you create?
It’s on you.
1 aspect wherein there is a clear winning however would be the widgets, with Leadpages providing 18 widgets to Instapage’s 11. Which might not seem like a lot, but these widgets can be really helpful as components you’ll need when building your landing page.
If it comes to price, Leadpages kind of wins, with Instapages coming off as the more expensive option. If billed yearly, Leadpages’ lowest program comes out at $25 a month while Instapage’s comes out as $149 per month.
That’s a $124 gap on a monthly basis.
And that’s just their cheapest plans.
Yeah, there are a number of features in the least expensive plan of Instapages you’ll find just on another plan of Leadpages — for example A/B Testing — but again, that’s still $124 versus $49.
Overall, we have to choose Leadpages here. That is not to mention Instapages is a bad option. If you want a more well-intentioned editor, work with a team and you need collaboration tools and do not mind the steep price, then by all means, Instapages could be the one for you.
No matter how you look at it though, Leadpages just has more value overall . It offers a plethora of tools which are on par with Instapages, a fantastic editor and offers that are unique for this like Leadboxes (that permits you to make your own pop-ups via the drag and drop editor), Leadlinks, Leaddigits along with the Website Builder, which greatly expands what you can do.
If you want to view and try it for yourself, the two programs offer you 14-day free trials.
For us though, in the event that you just want to take our word for it, choose Leadpages.
Leadpages vs Unbounce
For the next round, we’re going to be comparing Leadpages and Unbounce
We’ve already covered a number of Leadpage’s strengths with the previous section, therefore lets furst concentrate on Unbounce.
Founded in 2009, Unbounce was created with the goal of helping advertisers develop their businesses via effective conversion. Flashforward to 2020 and they have been doing exactly that, using their number one instrument being their systematic landing page builder and editor.
Similar to Leadpages, it permits you to build landing pages, set-up onsite pop-ups and even helps you monitor relevant parameters and data to your analytics — a step above what Google Analytics can provide, allowing you to adjust if needed.
You really won’t have any problems using either or. Leadpages has two editors for you to use, the standard and the drag-and-drop (although we advise that you use the latter) while Unbounce has one. The latter also utilizes a drag and drop interface, and it is really simple to use, with its army of templates.
After just a few tries, beginners won’t have much of a problem picking up how to use the editors.All in all, they’re both pretty simple tools to learn and use, so it is a tie in that area.
When simply talking about about the quality of the editor, then Unbounce is the victor. Leadpages provides two types of editors to appeal to two distinct kinds of men and women that want to create use of their services. Unbounce caters to everyone with just one. Yes it might not be as straightforward as Leadpage’s, but the excess effort is worth it. Leadpages vs Optimizepress 2
Concerning the all critical templates, Leadpages has considerably more than Unbounce, but that’s not to mention Unbounce’s templates are of a lower quality. They are pretty good really, and optimized and designed to be the most successful that they may be.
For pricing, Leadpages wins with it’s normal offering of $37 a month when compared with Unbounce’s $79 a month when they’re both billed yearly. That is a significant monthly difference that may stack-up if utilized for the future.
At the end of the day, Unbounce, using its pricing and innovative features is more catered to advertising agencies and larger companies. The cost point reveals just as much. But for everyone else out there who isn’t exactly a Multinational, then Leadpages is your choice.
It is easy to use, cheaper and provides you all of the luxury tools you will have to grow and get ahead.
Bonus Round: Leadpages vs ClickFunnels
As a quick bonus match-up, we’ll be comparing Leadpages with ClickFunnels — that is not inherently 1 to 1 match-up since yes, they do allow you to market your business, but they do it in different ways.
First, the Fundamentals! If Leadpages helps you create Landing Pages that can help you welcome visitors and numerical their clicks into a opt-in and other items, ClickFunnels allows you produce Sales Funnels — a set of pages that lead the visitor towards your goal.
Both can assist you and your business grow.
So now that that the gap has been established, how do they fare? Well, if you are judging in terms of ease of use and price, Leadpages goes for the the lead and wins by a mile. But then again, it’s kind of easy to see why — it’s simply not as complex and deep as ClickFunnels was designed to be. They’re both different beasts after all.
Just looking at the name: “Landing Pages” vs “Sales Funnels”, it is possible to tell one needs more steps and effort, but will offer a different kind of experience for the client.
That is not taking a knock Leadpages along with the simple beauty and effectivity it gives. If landing pages are your only requirements, and you don’t need anything more, why push it?
At the end of the day we say go for ClickFunnels should you need powerful and effective funnels without the fuss and bother of having to come in with knowledge of HTML (or need to have somebody on your staff which can). If you want to tackle your marketing needs in an overall, overarching kind of way, with multiple moving parts that work in tandem, then this should be your pick.
If you’re on budget but will need to find the work done without sacrificing quality or having to know a single thing about code, Leadpages is right here for you . Why complicate your life if your business only needs a one-step landing page?
Keeping it easy sometimes could be the most powerful move you could make.
Who Takes the Lead? Leadpages vs Optimizepress 2
So what is the final score?
All of them have different niches, to be sure.
Unbounce was created for experts and entrepreneurs who will benefit with the flexibility it can provide them as they design pages with the program.
Thanks to their excellent collaboration tools, Instapage is the choice for those who wish to create landing pages together with others.
No matter how you cut it, objectively, because of its power but also its simplicity and pricing, Leadpages is the winner. If you are beginning, and you wish to push your company forward, If you’re in the thick of it and want to give your pride and pleasure a boost, if you would like to get a marketing increase that is not too complex, then that is it.
The solution is this.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You justneed to follow its lead.