In the business of business, where everybody is aware of the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the everyday marketer or business individual is empowered to make aesthetically appeasing, functioning and high-conversion landing pages by themselves thanks to resources such Instapages, Unbounce and, needless to say, Leadpages.
Which of these tools can help you create the landing page that you want to proceed forward? Will Leadpages still come out on top when pushed up against the competition?
We’ve taken the liberty of comparing Leadpages against them so that you can make a fully informed choice of what’s going to work best for you!
Leadpages vs Instapages Profit Builder vs Leadpages
Let us start this out by running a few what each tool has to bring to the table.
Leadpages is blessed with a drag and drop editor that makes creating landing pages oh so simple. You’ve got over 130 templates to fool around with, fantastic integrations along with your favorites, market solutions, payment gateways, CRMs as well detailed analytics, hosted landing pages and even the ability to produce a full site if you need it to.
Instapages has a distinctive grid-free drag and drop interface for their editor, over 200 free templates to use with even more available via Envato, a lot of integrations, analytics made simple, split testing and collaboration tools that’re particularly useful when you’re working as a team. Profit Builder vs Leadpages
In the battle of the templates, the easy win is given to Instapages solely for the sheer number they have. They just have so much more to pick from. Yes, there are more free templates using Leadpages’ standard editor, but most will, and ought to, defer to the drag and drop editor since, well, it is simpler. These templates are also well designed to intrigue visitors to stay longer and click on.
The quality of designs is another thing altogether though. Both have amazing options for you to select from, but since Instapages just has so much on its side, it still takes the win.
As for their editors, they both undoubtedly do a great job — just in different ways. So really, the winner here in this round is you.
Leadpages uses a drag-and-drop editor with a grid-based layout to assist you construct your page. It is pretty similar really to how WordPress allows you to build. It’s a fairly simple and effortless builder that works particularly well if you’re all about finding the right spacing and getting things perfectly aligned.
As lead pages leans into structure for its editor, Instapages embraces chaos. Instead of a grid system, Instapages uses a free for all, free-form building port. Now you don’t have to follow a template and instead you can drag and drop your elements anywhere on the page.
This allows you more freedom to get the design you want. Instapages provides hints about how to correctly align your elements needless to say — they will not only leave you be with no help — but you are free to ignore the hints and do anything you want.
We will not say one is far better than other because, in the end daily, it really boils down to your preference and type of building. As you think it over, ask yourself–Do you prefer structured order or free-for-all chaos? There is no right and wrong answer, and both can lead you to where you need to go.
It’s on you.
1 aspect wherein there’s a clear winning however is the widgets, with Leadpages offering 18 widgets to Instapage’s 11. That may not seem like a good deal, but these widgets can be really useful as components you’ll need when building your landing page.
If it comes to price, Leadpages kind of wins again, with Instapages coming off as the more expensive choice. If billed yearly, Leadpages’ lowest program comes out at $25 a month while Instapage’s comes out as $149 a month.
That is a $124 difference on a monthly basis.
And that’s just their lowest priced plans.
Yeah, there are a number of features in the cheapest plan of Instapages you’ll find only on the next plan of Leadpages — such as A/B Testing — but that’s still $124 versus $49.
In the end of the afternoon, we’re going with Leadpages with this one. That’s not to mention Instapages is a lousy option. If you’d like a more well-intentioned editor, regularly collaborate with a team and you also require collaboration tools and do not mind the steep cost, then by all means, Instapages would be the one for you.
But from how we are looking at it, Leadpages just has more worth for the price it offers. It gives various tools which are on par with Instapages, a fantastic editor and offerings which are unique to it such as Leadboxes (that allows you to make your own pop-ups via the drag and drop editor), Leadlinks, Leaddigits and the Website Builder, which considerably expands what you can do.
A good thing to consider though is that both offer free trials. If you want to feel the difference for yourself, as opposed to just reading about it, you can.
For us however, if you only want to take our word for it, choose Leadpages.
Leadpages vs Unbounce
For the next round, we’re going to be comparing Leadpages and Unbounce
We have already covered a number of Leadpage’s strengths with the last section, so lets furst concentrate on Unbounce.
Launched in 2009, Unbounce was created with the goal of helping marketers grow their businesses via successful conversion. Jump to today and you can see that they’ve managed to achieve what they set out to, with the landing page builder as their crowning achievement.
Similar to Leadpages, it allows you to build landing pages, set-up onsite pop-ups and even helps you track relevant data and parameters to your analytics — a step over what Google Analytics can offer, enabling you to correct if necessary.
Both tools are rather simple to use. Leadpages includes two editors for you to utilize, the standard and the drag-and-drop (though we recommend you use the latter) while Unbounce has one. The latter also uses a drag and drop interface, and it’s quite simple to use, together with its myriad of templates.
After just a couple of tries, beginners won’t have much of a problem picking up the best way to use the editors.Overall, they’re both pretty simple tools to learn and use, so it’s a tie in that region.
When simply discussing the about the quality of the editor, then Unbounce is the winner. Leadpages offers two types of editors to appeal to two different kinds of men and women that want to make use of their solutions. Unbounce caters to everybody with only one. Yes it may not be as straightforward as Leadpage’s, but the excess effort is well worth it. Profit Builder vs Leadpages
In terms of the all important templates, Leadpages has significantly more than Unbounce, but that is not to say Unbounce’s templates are of a low quality. They’re pretty good really, and designed and optimized to be the most effective that they may be.
For pricing, Leadpages wins with it’s standard offering of $37 per month when compared with Unbounce’s $79 per month when they’re both billed yearly. That’s a substantial monthly difference that can stack-up if used for the future.
At the end of the day, Unbounce, using its pricing and advanced features is more catered to advertising agencies and larger businesses. The cost point shows as much. But for everybody else, from beginners, small business owners and start-ups. Leadpages is the way to go.
It is easy to use, more affordable and offers you all the luxury tools you’ll have to grow and get ahead.
Bonus Round: Leadpages vs ClickFunnels
As a little extra thrown in, we’ll be comparing Leadpages and ClicKFunnels — 2 different tools with different systems and a shared goal: building your business up.
First, the basics! If Leadpages helps you produce Landing Pages which can enable you to welcome visitors and numerical their clicks into a opt-in and other items, ClickFunnels allows you produce Sales Funnels — a series of pages which direct the visitor towards your objective.
Both can help you and your business grow.
So now that that the gap has been established, how do they fare? Well, if you are judging in terms of ease of use and price, Leadpages goes for the the lead and wins by a mile. But then it’s clear as to why that is — it is not anywhere near as rich and complex as ClickFunnels.
Just looking at the name: “Landing Pages” vs “Sales Funnels”, you can tell one needs more steps and effort, but can offer a different sort of experience for your customer.
That’s not taking a knock Leadpages along with the simple beauty and effectivity it offers. If all you really need are landing pages, why look further?
So In conclusion we say go for ClickFunnels if you require powerful and effective funnels without the fuss and bother of needing to come in with knowledge of HTML (or need to have someone on your staff which can). If you want your promotion strategy to be in one, if you need it to stream and move like an orchestra that reacts to a another, this is the right choice.
If you are on budget but need to get the work done without sacrificing quality or having to understand one thing about code, then Leadpages is right here for you . Why complicate your life if your business only really needs a one-step landing page?
Sometimes , all you really need to make the right choice is to keep it simple.
Who Takes the Lead? Profit Builder vs Leadpages
So what is the final score?
All of them have different markets, to be sure.
Unbounce was created for experts and entrepreneurs who will benefit with the flexibility it can provide them as they design pages with the program.
Thanks to their excellent collaboration tools, Instapage is the choice for those who wish to create landing pages together with other team members.
No matter how you look at it, objectively, thanks to not only its power but also its simplicity and pricing, Leadpages is the winner. If you’re starting up, and you want to push your company forward, If you are already in the thick of it and wish to give your pride and joy a increase, if you would like to acquire a marketing boost that is not too complex, then that is it.
This is the answer.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You just have to let it.