In the business of business, where everyone knows the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the everyday marketer or business individual is empowered to create visually pleasing, functioning and high-conversion landing pages by themselves thanks to tools such Instapages, Unbounce and, of course, Leadpages.
Which of these tools will help you create the landing page that you need to move forward? Can Leadpages still come out on top when pushed up against the competition?
We have taken the liberty of comparing Leadpages against them so you could make a fully informed decision of what’s going to work best for you!
Leadpages vs Instapages Leadpages vs Beaver Builder
Let’s start this out by running a couple of what each tool has to bring to the table.
Leadpages is blessed with a drag and drop editor that makes creating landing pages oh so simple. You have over 130 templates to play around with, great integrations along with your own favorite, market solutions, payment gateways, CRMs as well comprehensive analytics, hosted landing pages as well as the ability to create a full site if you need it to.
Instapages includes a unique grid-free drag and drop interface for their own editor, over 200 free templates to use with even more available via Envato, a lot of integrations, analytics created simple, split testing and collaboration tools that’re especially useful when you’re working as a team. Leadpages vs Beaver Builder
In terms of templates, the crystal clear winner concerning the sheer quantity and number is Instapages. They just have so much more to choose from. Yes, you will find far more free templates with Leadpages’ standard editor, but most will, and ought to, defer to the drag and drop editor since, well, it’s easier. These templates are also well designed to intrigue visitors to stay longer and click on.
The quality of designs is another thing altogether though. Both have amazing options for you to select from, but since Instapages just has so much on its side, it still takes the victory.
When it comes to their webpage editor though, it’s an issue of personal preference since they do their jobs really well, but in different ways.
Leadpages uses a drag-and-drop editor with a grid-based design to help you construct your page. It is pretty similar really to how WordPress allows you to build. It’s a fairly simple and easy builder which works especially well if you are all about finding the right spacing and getting things perfectly organized.
On the other, Leadpages uses a very structured editor, Instapages goes the opposite direction. Instead of a grid , Instapages uses a free for all, free-form construction port. Now you don’t need to obey a template and alternatively you can drag and drop your own components anywhere on the page.
This permits you freedom to have the design you desire. Instapages provides suggestions about how to correctly align your components of course — they will not only leave you with no help — but you are free to ignore the suggestions and do anything you want.
We will not say one is far better than other since, in the end daily, it really boils down to your own preference and style of building. As you think it over, ask yourself–Do you prefer structured order or free-for-all chaos? There is no right and wrong answer, and both can lead you to where you need to go.
It is on you.
One facet wherein there is a clear winning however is the widgets, with Leadpages offering 18 widgets to Instapage’s 11. That may not seem like a lot, but these widgets can be quite useful as elements you’ll need when constructing your landing page.
In terms of pricing, Instapages is more expensive and as such, Leadpages is the preferred option here If billed yearly, Leadpages’ cheapest plan comes out at $25 a month while Instapage’s comes out as $149 per month.
That is a $124 gap on a monthly basis.
And that is simply their lowest priced offer.
Yeah, there are a number of features in the cheapest plan of Instapages you’ll find only on the next plan of Leadpages — for example A/B Testing — but again, that’s still $124 versus $49.
In the end of the afternoon, we are going with Leadpages for this particular one. That is not to say Instapages is a bad option. If you want a more well-intentioned editor, work with a team and you require collaboration tools and do not mind the steep cost, then by all means, Instapages would be the one for you.
No matter how you look at it though, Leadpages just has more value overall . It offers a plethora of tools that are on par with Instapages, a fantastic editor and offers that are unique for this like Leadboxes (that permits you to create your own pop-ups via the drag and drop editor), Leadlinks, Leaddigits along with the Website Builder, which considerably expands what you can do.
A good thing to consider though is that both offer free trials. If you want to feel the difference for yourself, as opposed to just reading about it, you can.
For us though, in the event that you just wish to take our word for it, then choose Leadpages.
Leadpages vs Unbounce
For the next round, we are going to be comparing Leadpages and Unbounce
We’ve already covered some of Leadpage’s strengths with the previous section, therefore lets furst concentrate on Unbounce.
Founded in 2009, Unbounce was made with the goal of assisting marketers grow their businesses via effective conversion. Flashforward to 2020 and they’ve been doing just that, using their number one tool being their systematic landing page editor and builder.
Much like Leadpages, it allows you to build landing pages, set-up onsite pop-ups and even helps you monitor relevant parameters and data to your analytics — a step above what Google Analytics may offer, enabling you to adjust if necessary.
Both tools are rather simple to use. Leadpages includes two editors that you can utilize, the standard as well as the drag-and-drop (though we advise that you use the latter) while Unbounce includes one. The latter also uses a drag and drop interface, and it’s quite simple to use, with its army of templates.
After just a few attempts, beginners won’t have much of a problem picking up the best way to use the editors.All in all, they’re both pretty easy tools to learn and use, therefore it is a tie in that region.
When simply talking about about the quality of the editor, then Unbounce is the victor. Leadpages offers two types of editors to cater to two distinct kinds of people that want to make use of their solutions. Unbounce caters to everybody with just one. Yes it may not be as simple as Leadpage’s, but the excess effort is well worth it. Leadpages vs Beaver Builder
Concerning the all important templates, Leadpages has considerably more than Unbounce, but that is not to mention Unbounce’s templates are of a lower quality. They’re pretty good actually, and designed and optimized to be the most effective they can be.
For pricing, Leadpages wins it’s normal offering of $37 a month as compared to Unbounce’s $79 a month when they’re both billed annually. That is a substantial monthly difference that may stack-up if utilized for the future.
At the end of the day, Unbounce, with its pricing and advanced features is more catered to advertising agencies and larger businesses. The cost point shows as much. But for everyone else out there who isn’t exactly a Multinational, then Leadpages is your choice.
It’s easy to use, cheaper and provides you all of the high-end tools you will need to grow and get ahead.
Bonus Round: Leadpages vs ClickFunnels
As a quick bonus match-up, we are going to be comparing Leadpages with ClickFunnels — which is not inherently 1 to 1 match-up since yes, they do help you advertise your organization, however they do it in varying ways.
Let’s look at the basics first, yeah? If Leadpages makes it possible to create Landing Pages which can help you welcome visitors and numerical their clicks right into an opt-in and other things, ClickFunnels permits you create Sales Funnels — a series of pages which lead the visitor towards your objective.
Both can assist you and your business grow.
So now that that the difference has been established, how do they fare? Well, if you’re judging concerning ease of use and cost, Leadpages takes the lead and wins by a mile. But then it’s clear as to why that is — it’s not anywhere near as rich and complex as ClickFunnels.
Even in their name: “Landing Pages” vs “Sales Funnels”, it is possible to tell one requires more steps and effort, but can offer a different sort of experience for the customer.
That is not taking a knock on Leadpages along with the simple beauty and effectivity it offers. If landing pages are your only requirements, and you don’t need anything more, why push it?
So In conclusion we say choose ClickFunnels if you require powerful and effective funnels without the fuss and bother of having to come in with knowledge of HTML (or will need to have somebody in your team which can). If you want your marketing solution to be all in one, if you need it to stream and move like an orchestra that reacts to a yet, this is the right option.
If you’re on budget but will need to find the job done without sacrificing quality or having to know a single thing about code, then Leadpages is perfect for you . Why complicate your life if your business only needs a one-step landing page?
At times, all you really need to make the right choice is to keep it simple.
Who Takes the Lead? Leadpages vs Beaver Builder
So what is the final score?
All of them have different niches, to be sure.
Unbounce was designed for experts and entrepreneurs who will benefit with the flexibility it can provide them as they produce pages with the program.
Instapage is for all those who want to make landing pages jointly with other people thanks to their great collaboration tools.
But overall, the big winner in terms of simplicity, the energy of its editor and it has fantastic budget, is Leadpages. If you are beginning, and you want to push your business forward, If you’re in the thick of it and wish to present your pride and pleasure a boost, if you want to get a marketing boost that is not too complicated, then that is it.
This is the solution.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You only need to let it.