In a world that understands the importance of landing pages to successful businesses, we’ve created tools which make it so that you no longer need to collaborate with designers to create them happen.
Now, the everyday marketer or business individual is empowered to create aesthetically appeasing, functioning and high-conversion landing pages independently thanks to resources such Instapages, Unbounce and, needless to say, Leadpages.
Which of those tools will help you produce the landing page that you want to move forward? Can Leadpages still come out on top when pushed up against the competition?
We have taken the liberty of comparing Leadpages against them so that you can make a fully informed choice of what’s going to work best for you!
Leadpages vs Instapages Leadpages and Facebook
Let us start this out by running down a few what each tool has to bring to the table.
Leadpages is blessed with a drag and drop editor that makes making landing pages oh so simple. You’ve got over 130 templates to fool around with, fantastic integrations along with your favorites, market solutions, payment gateways, CRMs as well detailed analytics, hosted landing pages and even the ability to produce a complete website if you require it to.
Instapages has a unique grid-free drag and drop interface for their editor, over 200 free templates to use with much more accessible via Envato, a lot of integrations, analytics created easy, split testing and collaboration tools that’re especially useful when you’re employed as a team. Leadpages and Facebook
Concerning templates, the crystal clear winner concerning the sheer number and quantity is Instapages. They simply have a lot more to choose from. Yes, there are far more free templates using Leadpages’ standard editor, but many will, and ought to, defer to the drag and drop editor because, well, it’s easier. These templates are also well designed to intrigue visitors to stay longer and click on.
The quality of designs is another thing altogether though. Both have awesome options for you to choose from, but since Instapages just has so much on its side, it still takes the win.
As for their editors, they both undoubtedly do a fantastic job — just in different ways. So really, the winner here is you.
Leadpages uses a drag-and-drop editor with a grid-based layout to assist you construct your page. It is pretty similar really to how WordPress allows you to build. It’s a fairly simple and easy builder that works especially well if you are all about finding the right spacing and getting things perfectly aligned.
As lead pages leans into structure for its editor, Instapages embraces chaos. Rather than a grid system, Instapages uses a free for all, free-form building interface. Now you don’t need to follow a template and alternatively you can drag and drop your own elements anywhere on the page.
This allows you more freedom to get the plan you want. Instapages will offer suggestions on how to correctly align your elements needless to say — they will not only leave you with no help — but you’re free to ignore the hints and do whatever you want.
We will not say one is far better than other because, in the end daily, it actually boils down to your own taste and style of building. As you decide, ask yourself–Do you prefer structured order or free-for-all chaos? There is no right and wrong answer, and both can lead you to where you need to go.
It is on you.
1 aspect wherein there is a clear winning however is the widgets, with Leadpages providing 18 widgets to Instapage’s 11. That may not seem like a good deal, but these widgets can be quite helpful as components you will need when constructing your landing page.
If it comes to cost, Leadpages kind of wins again, with Instapages coming off as the more expensive option. If billed yearly, Leadpages’ lowest program comes out at $25 a month while Instapage’s comes out as $149 per month.
That is a $124 difference on a monthly basis.
And that’s just their lowest priced offer.
Yeah, there are a number of features in the least expensive plan of Instapages you’ll find just on the next plan of Leadpages — such as A/B Testing — but that’s still $124 versus $49.
Overall, we have to go with Leadpages here. That is not to say Instapages is a lousy choice. If you’d like a more well-intentioned editor, regularly collaborate with a team and you also need collaboration tools and don’t mind the steep price, then by all means, Instapages would be the one for you.
But from the way we’re considering it, Leadpages only has more worth to the price it provides. It gives a plethora of tools which are on par with Instapages, a great editor and offerings which are unique for this such as Leadboxes (that permits you to make your own pop-ups through the drag and drop editor), Leadlinks, Leaddigits and the Website Builder, which greatly expands what you can do.
A good thing to consider though is that both offer free trials. If you want to feel the difference for yourself, as opposed to just reading about it, you can.
For us though, in the event that you only want to take our word for it, go for Leadpages.
Leadpages vs Unbounce
For the next round, we are going to be comparing Leadpages and Unbounce
We have already covered some of Leadpage’s strengths with the last segment, so lets furst focus on Unbounce.
Launched in 2009, Unbounce was made with the goal of assisting advertisers develop their businesses via effective conversion. Flashforward to 2020 and they have been doing just that, using their number one instrument being their systematic landing page builder and editor.
Similar to Leadpages, it allows you to build landing pages, setup onsite pop-ups and even can help you monitor relevant parameters and data for your analytics — a step above what Google Analytics may provide, enabling you to correct if necessary.
You really won’t have any problems using either or. Leadpages has two editors that you can use, the standard as well as the drag-and-drop (although we advise that you use the latter) while Unbounce includes one. Unbounce also has a similar drag and drop interface that’s bolstered by an insane amount of templates and it’s ease of use.
Beginners won’t have much problem picking up the best way to use the editors after a couple of attempts. At the end of the day, these programs are equal when it comes to how simple it is to use their editors.
But if we’re judging on the quality of the editor, then we would have to give it to Unbounce. Leadpages provides two kinds of editors to cater to two distinct sorts of men and women who want to make use of their services. Unbounce caters to everyone with just one. Yes it might not be as simple as Leadpage’s, but the excess effort is well worth it. Leadpages and Facebook
Concerning the all important templates, Leadpages has significantly more than Unbounce, but that is not to mention Unbounce’s templates are of a lower quality. They’re pretty good really, and optimized and designed to be the most successful they may be.
For pricing, Leadpages wins it’s standard offering of $37 a month when compared with Unbounce’s $79 per month when they’re both billed annually. That’s a significant monthly difference that may stack-up if used for the future.
At the end of the day, Unbounce, with its pricing and advanced features is more catered to advertising agencies and larger companies. The price point reveals as much. But for everybody else, from beginners, small business owners and start-ups. Leadpages is the way to go.
It’s easy to use, cheaper and offers you all the luxury tools you will have to raise and get forward.
Bonus Round: Leadpages vs ClickFunnels
As a quick bonus match-up, we are going to be comparing Leadpages with ClickFunnels — that isn’t essentially 1 to 1 match-up since yes, they do help you market your business, but they do it in different ways.
First, the basics! If Leadpages helps you create Landing Pages which can enable you to welcome visitors and covert their clicks right into an opt-in and other things, ClickFunnels allows you produce Sales Funnels — a set of pages that direct the visitor towards your objective.
Both can assist you and your business grow.
So that the gap was established, how do they fare? Well, if you are judging concerning ease of use and cost, Leadpages goes for the the lead and wins by a mile. But it’s clear as to why this is — it is not nearly as rich and complex as ClickFunnels.
Just looking at the name: “Landing Pages” vs “Sales Funnels”, you can tell one requires more steps and effort, but will offer a different sort of experience for your client.
That is not taking a knock on Leadpages and the simple beauty and effectivity it gives. If landing pages are your only needs, and you don’t need anything more, why push it?
At the end of the day we say choose ClickFunnels should you need powerful and productive funnels without the fuss and bother of having to come in with knowledge of HTML (or need to have someone on your team which can). If you want your marketing solution to be in a single, if you require it to flow and move to be an orchestra that responds to one yet, this is the right choice.
If you are on budget but will need to get the job done without sacrificing quality or having to know one thing about code, then Leadpages is perfect for you personally. Why complicate your life if your business only really needs a one-step landing page?
Keeping it easy sometimes could be the most effective move you could make.
Who Takes the Lead? Leadpages and Facebook
So what’s the last score?
They all have different niches, to be certain.
Unbounce was created for experts and entrepreneurs who will benefit with the flexibility it can provide them as they produce pages with the program.
Instapage is for those who want to make landing pages jointly with other people thanks to their excellent collaboration tools.
No matter how you cut it, objectively, because of its power but also its simplicity and pricing, Leadpages is the winner. If you’re beginning, and you wish to push your company forward, If you’re in the thick of it and wish to give your pride and pleasure a boost, if you would like to acquire a marketing boost that is not too complex, then that is it.
This is the answer.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You justneed to follow its lead.