In the business of business, where everyone is aware of the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the everyday marketer or business person is empowered to make aesthetically appeasing, functioning and high-conversion landing pages independently thanks to resources such Instapages, Unbounce and, needless to say, Leadpages.
Which of those tools will allow you to create the landing page you want to move forward? Is it possible for Leadpages to still ascend and be victorious?
We’ve taken the liberty of comparing Leadpages against them so that you could make a fully informed choice of what’s going to work best for you!
Leadpages vs Instapages Leadpages and Drip
Let’s start this out by running a few what each tool must bring to the table.
Leadpages is blessed with a drag and drop editor that makes creating landing pages oh so simple. You’ve got over 130 templates to play around with, great integrations along with your own favorite, market services, payment gateways, CRMs as well comprehensive analytics, hosted landing pages and even the capacity to create a complete site if you require it to.
Instapages has a unique grid-free drag and drop interface for their editor, over 200 free templates to use with much more available via Envato, a great deal of integrations, analytics made easy, split testing and collaboration tools that’re especially helpful if you’re working as a team. Leadpages and Drip
In the battle of the templates, the quick win is handed to Instapages solely for the sheer number they have. They just have a lot more to choose from. Yes, you will find far more free templates with Leadpages’ standard editor, but most will, and ought to, defer to the drag and drop editor since, well, it is simpler. These templates are also well designed to intrigue visitors to stay longer and click on.
The quality of designs is another thing altogether though. Both have awesome options for you to choose from, but since Instapages just has so much on its side, it still takes the win.
If it comes to their webpage editor, however, it’s an issue of personal preference since they both do their jobs really well, but also in various ways.
Leadpages utilizes a drag-and-drop editor using a grid-based design that will help you build your page. It is pretty similar actually to how WordPress allows you to build. It is a pretty straightforward and easy builder which works especially well if you’re all about finding the proper spacing and getting things perfectly aligned.
On the other, Leadpages utilizes a very structured editor, Instapages goes the opposite direction. Instead of a grid , Instapages employs a free for all, free-form building port. Now you don’t need to follow a template and instead you can drag and drop your own elements anywhere on the page.
This permits you more freedom to have the design you want. Instapages provides hints about how to correctly align your components of course — they won’t only leave you be with no guide — but you are free to ignore the suggestions and do whatever you desire.
We will not say one is better than other because, in the end daily, it actually boils down to your taste and style of building. Would you like a guided experience that makes building even simpler and easier, or do you want the capability to do anything you need to as you create?
It’s on you.
1 facet wherein there is a clear winning however is the widgets, with Leadpages offering 18 widgets to Instapage’s 11. That may not seem like a good deal, but these widgets can be quite helpful as elements you will need when building your landing page.
If it comes to cost, Leadpages kind of wins, with Instapages coming off as the more expensive choice. If billed yearly, Leadpages’ lowest program comes out at $25 per month while Instapage’s comes out as $149 per month.
That is a $124 gap on a monthly basis.
And that’s just their cheapest offer.
Yeah, there are a number of attributes in the least expensive plan of Instapages you will find just on another plan of Leadpages — such as A/B Testing — but that’s still $124 versus $49.
At the end of the day, we’re going with Leadpages with this one. That’s not to mention Instapages is a bad choice. If you want a more well-intentioned editor, regularly collaborate with a team and you require collaboration tools and do not mind the steep cost, then by all means, Instapages could be the one for you.
But from the way we’re considering it, Leadpages only has more worth for the price it offers. It offers a plethora of tools that are on par with Instapages, a great editor and offerings that are unique to it like Leadboxes (that permits you to create your own pop-ups via the drag and drop editor), Leadlinks, Leaddigits along with the Website Builder, which considerably expands what you can do.
If you would like to view and try it for yourself, the two programs offer you 14-day free trials.
For us though, in the event that you just want to take our word for it, then choose Leadpages.
Leadpages vs Unbounce
For the next round, we’re going to be comparing Leadpages and Unbounce
We’ve already covered some of Leadpage’s strengths with the last section, therefore lets furst focus on Unbounce.
Launched in 2009, Unbounce was created with the goal of helping advertisers grow their businesses via effective conversion. Jump to today and you can see that they’ve managed to achieve what they set out to, with the landing page builder as their centerpiece
Similar to Leadpages, it allows you to build landing pages, setup onsite pop-ups and even can help you monitor relevant data and parameters to your analytics — a step above what Google Analytics may provide, enabling you to correct if needed.
Both tools are pretty easy to use. Leadpages has two editors that you can use, the standard and the drag-and-drop (although we advise that you use the latter) while Unbounce has one. The latter also uses a drag and drop interface, and it’s really easy to use, together with its myriad of templates.
After just a few attempts, beginners will not have much problem picking up how to use the editors. At the end of the day, these tools are even when it comes to how easy it is to use their editors.
When simply talking about about the quality of the editor, then Unbounce is the victor. Leadpages offers two types of editors to cater to two distinct kinds of men and women who wish to make use of their services. Unbounce caters to everybody with just one. Yes it might not be as simple as Leadpage’s, but the excess effort is worth it. Leadpages and Drip
Concerning the all critical templates, Leadpages has significantly more than Unbounce, but that is not to mention Unbounce’s templates are of a low quality. They are pretty good really, and designed and optimized to be the most effective they can be.
For pricing, Leadpages wins with it’s standard offering of $37 a month when compared with Unbounce’s $79 a month when they’re both billed yearly. That is a significant monthly difference that may stack-up if used for the future.
In the end, the truth is that Unbounce was made more for big businesses and even ad or marketing agencies, and not exactly small business owners. The cost point shows just as much. But for everyone, from beginners, small business owners and start-ups. Leadpages is the way to go.
It’s simple to use, more affordable and offers you all of the luxury tools you’ll have to raise and get ahead.
Bonus Round: Leadpages vs ClickFunnels
As a quick bonus match-up, we are going to be comparing Leadpages to ClickFunnels — which isn’t inherently 1 to 1 match-up since yes, they do help you advertise your business, but they do it in varying ways.
Let’s look at the basics first, yeah? If Leadpages helps you create Landing Pages that could help you welcome visitors and covert their clicks into a opt-in and other items, ClickFunnels allows you create Sales Funnels — a series of pages which lead the visitor towards your goal.
Both will unlock your business and help it reach new heights.
So now that that the difference has been established, how do they fare? Well, if you are judging in terms of ease of use and cost, Leadpages goes for the the lead and wins by a mile. But then it’s clear as to why that is — it is not anywhere near as rich and intricate as ClickFunnels.
Just looking at the name: “Landing Pages” vs “Sales Funnels”, you can tell one requires more steps and effort, but can offer a different sort of experience for the client.
That’s not taking a knock Leadpages along with the simple beauty and effectivity it offers. If all you need are landing pages, why look further?
So In conclusion we say go for ClickFunnels should you need powerful and effective funnels without the fuss and bother of needing to come in with knowledge of HTML (or need to have somebody in your team that can). If you want to tackle your marketing needs in an overall, overarching kind of way, with a lot of moving parts that work in unison, then this should be your pick.
If you’re on budget but will need to get the work done without sacrificing quality or having to know one thing about code, then Leadpages is right here for you . Why complicate your life if your business only wants a one-step landing page?
Keeping it easy sometimes may be the most effective move you could create.
Who Takes the Lead? Leadpages and Drip
So what is the final score?
They all have various markets, to be sure.
Unbounce provides you flexibility when it comes to producing your pages, and it is a fantastic pick for experienced online entrepreneurs that additionally have a prepared budget in hand.
Thanks to their great collaboration tools, Instapage is the choice for those who want to make landing pages jointly with other team members.
But overall, the big winner in terms of simplicity, the energy of its editor and it has fantastic budget, is Leadpages. If you are beginning, and you wish to push your company forward, If you are already in the thick of it and wish to give your pride and pleasure a boost, if you want to acquire a marketing boost that isn’t too complicated, then this is it.
The answer is this.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You only need to let it.