In the business of business, where everyone knows the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the regular marketer or business individual is empowered to make visually appeasing, functioning and high-conversion landing pages by themselves thanks to resources such Instapages, Unbounce and, needless to say, Leadpages.
Which of those tools can allow you to produce the landing page that you need to move forward? Is it possible for Leadpages to still ascend and be victorious?
We have taken the liberty of comparing Leadpages against them so you can make a fully informed decision of what’s going to work best for you!
Leadpages vs Instapages Zotobox vs Leadpages
Let us start this out by running a couple of what each tool must bring to the table.
Leadpages has that great drag and drop editor that makes constructing landing pages a breeze. You have over 130 templates to play around with, great integrations with your own favorite, market services, payment gateways, CRMs as well detailed analytics, hosted landing pages as well as the ability to produce a full website if you require it to.
Instapages includes a unique grid-free drag and drop interface for their editor, over 200 free templates to use with much more accessible via Envato, a lot of integrations, analytics made easy, split testing and collaboration tools that are particularly helpful if you’re employed as a team. Zotobox vs Leadpages
In the battle of the templates, the easy win is handed to Instapages solely for the sheer number they have. They simply have a lot more to choose from. Yes, you will find far more free templates with Leadpages’ standard editor, but many will, and ought to, defer to the drag and drop editor because, well, it is simpler. These templates are also well designed to intrigue visitors to stay longer and click on.
Concerning the quality of the designs however, both Leadpages and Instapages have fantastic templates to offer you, undoubtedly, but because of sheer numbers, Instapages wins this round.
If it comes to their page editor, however, it’s an issue of personal preference because they both do their jobs really well, but also in various ways.
Leadpages utilizes a drag-and-drop editor using a grid-based design to help you construct your page. It is pretty similar actually to how WordPress allows you to build. It’s a pretty simple and effortless builder that works especially well if you’re all about finding the proper spacing and getting things perfectly aligned.
On the flip side, Leadpages utilizes an extremely structured editor, Instapages goes the opposite direction. Instead of a grid system, Instapages uses a free for all, free-form building port. Now you do not have to obey a template and alternatively it’s possible to drag and drop your elements anywhere on the page.
This permits you freedom to get the plan you want. Instapages will offer suggestions on how to correctly align your elements of course — they won’t just leave you be with no guide — but you’re free to ignore the hints and do anything you want.
We will not say one is far better than other because, in the end the day, it actually boils down to your own preference and type of building. As you decide, ask yourself–Do you prefer structured order or free-for-all chaos? There is no right and wrong answer, and both can lead you to where you need to go.
It’s on you.
One aspect wherein there is a clear winning however would be the widgets, with Leadpages offering 18 widgets to Instapage’s 11. That may not seem like a lot, but these widgets can be quite useful as components you’ll need when constructing your landing page.
In terms of costs, Instapages is more expensive and as such, Leadpages is the preferred option here If billed yearly, Leadpages’ lowest program comes out at $25 a month while Instapage’s comes out as $149 a month.
That’s a $124 gap on a monthly basis.
And that’s just their cheapest plans.
Yeah, there are some attributes in the cheapest plan of Instapages you’ll find only on another plan of Leadpages — for example A/B Testing — but that’s still $124 versus $49.
Overall, we have to go with Leadpages here. That’s not to say Instapages is a lousy option. If you’d like a more well-intentioned editor, work with a team and you also require collaboration tools and don’t mind the steep cost, then by all means, Instapages would be the one for you.
But from the way we are looking at it, Leadpages only has more value for the price it offers. It offers a plethora of tools that are on par with Instapages, a fantastic editor and offers that are unique for this like Leadboxes (that permits you to create your own pop-ups via the drag and drop editor), Leadlinks, Leaddigits and the Website Builder, which greatly expands what you can do.
A good thing to consider though is that both offer free trials. If you want to feel the difference for yourself, as opposed to just reading about it, you can.
For us though, in the event that you just wish to take our word for it, choose Leadpages.
Leadpages vs Unbounce
For the next round, we’re going to be comparing Leadpages and Unbounce
We’ve already covered a number of Leadpage’s strengths with the last segment, so lets furst focus on Unbounce.
Founded in 2009, Unbounce was made with the goal of assisting marketers develop their businesses via successful conversion. Jump to today and you can see that they’ve managed to achieve what they set out to, with the landing page builder as their centerpiece
Similar to Leadpages, it allows you to build landing pages, set-up onsite pop-ups and even can help you monitor relevant data and parameters for your analytics — a step above what Google Analytics can provide, enabling you to adjust if needed.
You really won’t have any problems using either or. Leadpages includes two editors for you to use, the standard and the drag-and-drop (although we advise that you use the latter) while Unbounce includes one. The latter also uses a drag and drop interface, and it is really easy to use, with its army of templates.
Beginners won’t have much problem picking up how to use the editors after a few tries. At the end of the day, these tools are equal when it comes to how simple it is to use their editors.
But if we are judging on the quality of the editor, then we would have to give it to Unbounce. Leadpages provides two kinds of editors to appeal to two distinct kinds of people that want to make use of their solutions. Unbounce caters to everybody with just one. Yes it may not be as simple as Leadpage’s, but the excess effort is worth it. Zotobox vs Leadpages
You won’t be dissatisfied with the quality of templates they have as they’re made to be easy to use and successful.
For pricing, Leadpages wins it’s standard offering of $37 per month as compared to Unbounce’s $79 per month if they are both billed yearly. That is a significant monthly difference that may stack-up if used for the future.
At the end of the day, Unbounce, with its pricing and advanced features is more catered to advertising agencies and larger businesses. The price point shows just as much. But for everyone, from beginners, small business owners and start-ups. Leadpages is the way to go.
It’s easy to use, more affordable and provides you all the high-end tools you will need to grow and get ahead.
Bonus Round: Leadpages vs ClickFunnels
As a little extra thrown in, we’ll be comparing Leadpages and ClicKFunnels — 2 different platforms with different systems and a shared goal: building your business up.
Let’s look at the basics first, yeah? If Leadpages helps you produce Landing Pages which could enable you to welcome visitors and covert their clicks right into an opt-in and other things, ClickFunnels allows you create Sales Funnels — a series of pages which direct the visitor towards your goal.
Both can help you and your business grow.
So that the difference has been established, how do they fare? Well, if you are judging concerning ease of use and cost, Leadpages takes the lead and wins by a mile. But then again, it’s kind of easy to see why — it’s simply not as complex and deep as ClickFunnels was designed to be. They’re two different beasts after all.
Even in their name: “Landing Pages” vs “Sales Funnels”, you can tell one needs more steps and effort, but will offer a different kind of experience for your customer.
That’s not taking a knock on Leadpages and the simple beauty and effectivity it offers. If landing pages are your only needs, and you don’t need anything more, why push it?
At the end of the day we say choose ClickFunnels if you require powerful and effective funnels without the fuss and bother of having to come in with knowledge of HTML (or will need to have somebody in your staff which can). If you want your promotion strategy to be all in one, if you require it to flow and move to be an orchestra that reacts to one another, this is the right option.
If you’re on budget but need to get the work done without sacrificing quality or having to know one thing about code, Leadpages is right here for you . If your company only really needs a one-step landing page, then why complicate your life.
Keeping it easy sometimes may be the most effective move you could create.
Who Takes the Lead? Zotobox vs Leadpages
So what’s the last score?
They all have various niches, to be sure.
Unbounce gives you flexibility when it comes to creating your pages, and it is a good choice for experienced online entrepreneurs that additionally have a ready budget .
Instapage is for all those who want to create landing pages together with others thanks to their great collaboration tools.
No matter how you cut it, objectively, thanks to not only its power but also its simplicity and pricing, Leadpages is the winner. If you’re starting up, and you want to push your company forward, If you are in the thick of it and want to present your pride and joy a boost, if you would like to acquire a marketing boost that isn’t too complicated, then that is it.
This is the answer.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You just have to follow its lead.