In the business of business, where everyone is aware of the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the everyday marketer or business individual is permitted to make aesthetically appeasing, functioning and high-conversion landing pages by themselves thanks to tools such Instapages, Unbounce and, of course, Leadpages.
Which of those tools will allow you to produce the landing page you want to move forward? Can Leadpages still come out on top when pushed up against the competition?
We have taken the liberty of comparing Leadpages against them so you can make a fully informed decision of what will work best for you!
Leadpages vs Instapages Vwo vs Leadpages
Let’s start this out by running down a few what each tool must bring to the table.
Leadpages has a drag and drop editor that makes creating landing pages oh so simple. You have over 130 templates to fool around with, fantastic integrations with your own favorite, market services, payment gateways, CRMs as well detailed analytics, hosted landing pages as well as the capacity to create a full website if you need it to.
Instapages has a unique grid-free drag and drop interface for their editor, over 200 free templates to use with even more accessible via Envato, a lot of integrations, analytics created easy, split testing and collaboration tools that’re especially useful if you’re working as a team. Vwo vs Leadpages
In the battle of the templates, the quick win is handed to Instapages solely for the sheer number they have. They just have so much more to pick from. Yes, there are far more free templates using Leadpages’ standard editor, but many will, and ought to, defer to the drag and drop editor since, well, it is easier. These templates are also well designed to intrigue visitors to stay longer and click on.
The quality of designs is another thing altogether though. Both have amazing options for you to select from, but since Instapages just has so much on its side, it still takes the victory.
As for their editors, they both undoubtedly do a fantastic job — just in different ways. So really, the winner here in this round is you.
Leadpages uses a drag-and-drop editor with a grid-based layout to help you build your page. It’s pretty similar really to how WordPress lets you build. It’s a fairly straightforward and easy builder that works particularly well if you are all about finding the proper spacing and getting things perfectly organized.
As lead pages leans into structure for its editor, Instapages accepts chaos. Rather than a grid system, Instapages uses a free for all, free-form construction port. Now you don’t need to obey a template and instead it’s possible to drag and drop your elements anywhere on the page.
This allows you freedom to have the plan you want. Instapages provides suggestions on how to correctly align your elements needless to say — they will not only leave you with no guide — but you are free to ignore the suggestions and do anything you want.
We will not say one is better than other because, at the end daily, it really boils down to your preference and type of building. As you think it over, ask yourself–Do you prefer structured order or free-for-all chaos? There is no right and wrong answer, and both can lead you to your desired results.
It’s on you.
1 facet wherein there’s a clear winning however is the widgets, with Leadpages providing 18 widgets to Instapage’s 11. That may not seem like a lot, but these widgets can be really useful as elements you will need when building your landing page.
In terms of costs, Instapages is more expensive and as such, Leadpages is the preferred option here If billed yearly, Leadpages’ cheapest program comes out at $25 per month while Instapage’s comes out as $149 per month.
That’s a $124 gap on a monthly basis.
And that’s just their cheapest offer.
Yeah, there are some features in the cheapest plan of Instapages you’ll find just on the next plan of Leadpages — for example A/B Testing — but again, that’s still $124 versus $49.
Overall, we have to go with Leadpages here. That is not to mention Instapages is a lousy choice. If you’d like a more free-form editor, regularly collaborate with a team and you need collaboration tools and don’t mind the steep price, then by all means, Instapages could be the one for you.
No matter how you look at it though, Leadpages just has more value overall . It gives various tools that are on par with Instapages, a great editor and offerings that are unique to it such as Leadboxes (that permits you to create your own pop-ups via the drag and drop editor), Leadlinks, Leaddigits and the Website Builder, which considerably expands what you can do.
If you would like to see and try it on your own, both programs offer 14-day free trials.
For us however, if you only want to take our word for it, choose Leadpages.
Leadpages vs Unbounce
For the next round, we are going to be comparing Leadpages and Unbounce
We’ve already covered a number of Leadpage’s strengths with the last segment, therefore lets furst focus on Unbounce.
Founded in 2009, Unbounce was created with the goal of assisting marketers develop their businesses via successful conversion. Flashforward to 2020 and they’ve been doing just that, with their number one instrument being their systematic landing page editor and builder.
Much like Leadpages, it allows you to build landing pages, set-up onsite pop-ups and even helps you monitor relevant data and parameters to your analytics — a step over what Google Analytics can offer, enabling you to correct if necessary.
You really won’t have any trouble using either or. Leadpages has two editors for you to utilize, the standard and the drag-and-drop (though we advise that you use the latter) while Unbounce includes one. Unbounce also has a similar drag and drop interface that’s bolstered by an insane amount of templates and it’s ease of use.
Beginners will not have much problem picking up how to use the editors after a few attempts.All in all, they are both pretty simple tools to learn and use, so it’s a tie in that area.
When simply talking about about the quality of the editor, then Unbounce is the winner. Leadpages provides two types of editors to appeal to two distinct sorts of people that wish to make use of their solutions. Unbounce caters to everyone with only one. Yes it might not be as simple as Leadpage’s, but the excess effort is well worth it. Vwo vs Leadpages
Concerning the all critical templates, Leadpages has significantly more than Unbounce, but that’s not to say Unbounce’s templates are of a lower quality. They’re pretty good really, and designed and optimized to be the most effective that they can be.
For pricing, Leadpages wins it’s normal offering of $37 a month when compared with Unbounce’s $79 a month when they’re both billed yearly. That is a substantial monthly difference that can stack-up if utilized for the future.
At the end of the day, Unbounce, using its pricing and advanced features is more catered to advertising agencies and bigger businesses. Even the price point reveals just as much. But for everyone, from beginners, small business owners and start-ups. Leadpages is the way to go.
It is simple to use, more affordable and provides you all the high-end tools you’ll need to grow and get forward.
Bonus Round: Leadpages vs ClickFunnels
As a short bonus match-up, we’ll be comparing Leadpages with ClickFunnels — which isn’t essentially 1 to 1 match-up since , they do allow you to market your organization, however they do it in varying ways.
First, the basics! If Leadpages helps you produce Landing Pages that can help you welcome visitors and covert their clicks into an opt-in and other items, ClickFunnels allows you produce Sales Funnels — a set of pages which direct the visitor towards your goal.
Both will unlock your business and help it reach new heights.
So that the difference has been established, how do they fare? Well, if you are judging concerning ease of use and price, Leadpages goes for the the lead and wins by a mile. But then it’s clear as to why that is — it’s not anywhere near as rich and intricate as ClickFunnels.
Even in their name: “Landing Pages” vs “Sales Funnels”, you can tell one requires more steps and effort, but can offer a different kind of experience for the customer.
That’s not taking a knock Leadpages and the simple beauty and effectivity it gives. If all you really need are landing pages, why look further?
At the end of the day we say choose ClickFunnels if you require powerful and effective funnels without the fuss and bother of needing to come in with knowledge of HTML (or need to have somebody on your staff that can). If you want to tackle your marketing needs in an overall, overarching kind of way, with multiple moving parts that work in unison, then this should be your choice.
If you are on budget but need to find the job done without sacrificing quality or having to know one thing about code, Leadpages is perfect for you personally. If your company only really needs a one-step landing page, then why complicate your life.
Keeping it easy occasionally may be the most effective move you could create.
Who Takes the Lead? Vwo vs Leadpages
So what’s the final score?
All of them have different niches, to be sure.
Unbounce gives you flexibility when it comes to creating your pages, and is a good choice for experienced online entrepreneurs that also have a ready budget .
Instapage is for all those who wish to create landing pages jointly with others thanks to their great collaboration tools.
But overall, the big winner in terms of simplicity, the power of its own editor and it’s fantastic budget, is Leadpages. If you are starting up, and you wish to push your company forward, If you are in the thick of it and wish to give your pride and pleasure a boost, if you want to acquire a marketing increase that is not too complex, then that is it.
The solution is this.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You justneed to follow its lead.