In the business of business, where everyone knows the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the everyday marketer or business individual is empowered to create visually pleasing, functioning and high-conversion landing pages independently thanks to tools such Instapages, Unbounce and, needless to say, Leadpages.
Which of those tools will allow you to produce the landing page you want to move forward? Will Leadpages still come out on top when pushed up against the competition?
We have taken the liberty of comparing Leadpages against them so you could make a fully informed decision of what will work best for you!
Leadpages vs Instapages Privy vs Leadpages
Let us start this out by running down a couple of what each tool has to bring to the table.
Leadpages has that great drag and drop editor which makes building landing pages a breeze. You have over 130 templates to play around with, fantastic integrations along with your favorites, market solutions, payment gateways, CRMs as well comprehensive analytics, hosted landing pages as well as the ability to produce a full site should you require it to.
Instapages includes a unique grid-free drag and drop interface for their editor, over 200 free templates to use with much more accessible via Envato, a lot of integrations, analytics made simple, split testing and collaboration tools that’re particularly useful when you’re working as a team. Privy vs Leadpages
Concerning templates, the clear winner concerning the sheer quantity and number is Instapages. They simply have a lot more to pick from. Yes, there are far more free templates with Leadpages’ standard editor, but many will, and ought to, defer to the drag and drop editor because, well, it is easier. These templates are also well designed to intrigue visitors to stay longer and click on.
Concerning the quality of the designs though, both Leadpages and Instapages have great templates to offer you, without a doubt, but because of sheer numbers, Instapages wins this round.
As for their editors, they both undoubtedly do a great job — just in different ways. So really, the winner here is you.
Leadpages uses a drag-and-drop editor using a grid-based layout that will assist you build your page. It’s pretty similar really to how WordPress lets you build. It is a fairly straightforward and easy builder which works especially well if you’re all about finding the proper spacing and getting things perfectly organized.
As lead pages leans into structure for its editor, Instapages accepts chaos. Instead of a grid system, Instapages employs a free for all, free-form construction interface. Nowadays you do not have to obey a template and instead it’s possible to drag and drop your components anywhere on the page.
This permits you freedom to get the design you want. Instapages provides suggestions on how to properly align your elements needless to say — they won’t only leave you with no guide — but you’re free to ignore the hints and do anything you desire.
We will not say one is far better than other because, at the end daily, it really boils down to your own preference and type of building. As you decide, ask yourself–Do you prefer structured order or free-for-all chaos? There is no right and wrong answer, and both can lead you to where you need to go.
It’s on you.
One facet wherein there is a clear winning however would be the widgets, with Leadpages offering 18 widgets to Instapage’s 11. Which might not seem like a lot, but these widgets can be quite helpful as components you will need when building your landing page.
If it comes to cost, Leadpages kind of wins again, with Instapages coming off as the more expensive choice. If billed yearly, Leadpages’ cheapest plan comes out at $25 a month while Instapage’s comes out as $149 per month.
That’s a $124 difference on a monthly basis.
And that’s just their lowest priced plans.
Yeah, there are a number of features in the cheapest plan of Instapages you’ll find just on another plan of Leadpages — such as A/B Testing — but that’s still $124 versus $49.
At the end of the afternoon, we’re going with Leadpages with this particular one. That is not to mention Instapages is a bad choice. If you want a more free-form editor, work with a team and you need collaboration tools and do not mind the steep cost, then by all means, Instapages would be the one for you.
But from the way we are considering it, Leadpages only has more value to the price it provides. It offers various tools which are on par with Instapages, a great editor and offers that are unique for this like Leadboxes (which permits you to create your own pop-ups via the drag and drop editor), Leadlinks, Leaddigits along with the Website Builder, which considerably expands what you can do.
If you would like to see and try it for yourself, the two platforms offer you 14-day free trials.
For us however, in the event that you only want to take our word for it, go for Leadpages.
Leadpages vs Unbounce
For the next round, we’re going to be comparing Leadpages and Unbounce
We have already covered a number of Leadpage’s strengths with the last section, so lets furst focus on Unbounce.
Founded in 2009, Unbounce was created with the objective of helping marketers develop their businesses via successful conversion. Jump to today and you can see that they’ve gone on to to achieve what they set out to, with the landing page builder as their crowning achievement.
Much like Leadpages, it permits you to build landing pages, set-up onsite pop-ups and even can help you monitor relevant data and parameters to your analytics — a step above what Google Analytics can offer, enabling you to correct if needed.
You really won’t have any problems using either or. Leadpages has two editors that you can use, the standard as well as the drag-and-drop (though we recommend you use the latter) while Unbounce has one. The latter also uses a drag and drop interface, and it is really easy to use, together with its army of templates.
After just a couple of tries, beginners will not have much problem picking up the best way to use the editors. At the end of the day, these programs are even when it comes to how easy it is to use their editors.
But if we’re judging on the caliber of the editor, then we’d have to give it to Unbounce. Leadpages offers two kinds of editors to appeal to two distinct kinds of people that wish to create use of their services. Unbounce caters to everyone with only one. Yes it might not be as straightforward as Leadpage’s, but the extra effort is well worth it. Privy vs Leadpages
In terms of the all critical templates, Leadpages has significantly more than Unbounce, but that’s not to say Unbounce’s templates are of a low quality. They are pretty good really, and optimized and designed to be the most effective that they can be.
For pricing, Leadpages wins it’s normal offering of $37 a month as compared to Unbounce’s $79 per month if they’re both billed annually. That’s a significant monthly difference that may stack-up if used for the long run.
In the end, the truth is that Unbounce was made more for big businesses and even ad or marketing agencies, and not exactly small business owners. Even the cost point reveals just as much. But for everybody else, from novices, small business owners and start-ups. Leadpages is the way to go.
It is simple to use, more affordable and offers you all of the high-end tools you will need to grow and get ahead.
Bonus Round: Leadpages vs ClickFunnels
As a short bonus match-up, we’ll be comparing Leadpages to ClickFunnels — which is not essentially 1 to 2 1 match-up since yes, they do help you market your organization, but they do it in different ways.
Let’s look at the basics first, yeah? If Leadpages helps you create Landing Pages which could help you welcome visitors and numerical their clicks right into a opt-in and other items, ClickFunnels allows you create Sales Funnels — a series of pages that direct the visitor towards your goal.
Both can assist you and your business grow.
So now that that the gap has been established, how do they fare? Well, if you’re judging in terms of ease of use and cost, Leadpages goes for the the lead and wins by a mile. But then again, it’s easy to see why — it’s simply not as complex and deep as ClickFunnels was designed to be. They’re two different things after all.
Even in their name: “Landing Pages” vs “Sales Funnels”, you can tell one requires more steps and effort, but will offer a different kind of experience for your client.
That’s not taking a knock on Leadpages along with the simple beauty and effectivity it gives. If landing pages are your only requirements, and you don’t need anything more, why push it?
So In conclusion we say go for ClickFunnels if you need powerful and effective funnels without the fuss and bother of having to come in with knowledge of HTML (or will need to have somebody on your staff that can). If you want your promotion solution to be all in a single, if you need it to stream and move to be an orchestra that responds to a another, this is the right choice.
If you’re on budget but will need to get the work done without sacrificing quality or having to understand a single thing about code, Leadpages is right here for you personally. Why complicate your life if your business only really needs a one-step landing page?
At times, all you really need to do to make the right choice is to keep it simple.
Who Takes the Lead? Privy vs Leadpages
So what’s the last score?
All of them have various markets, to be certain.
Unbounce provides you flexibility when it comes to producing your webpages, and is a fantastic choice for experienced online marketers who also have a prepared budget .
Instapage is for those who wish to make landing pages jointly with other people thanks to their excellent collaboration tools.
No matter how you look at it, objectively, thanks to not only its power but its simplicity and pricing, Leadpages is the winner. If you’re starting up, and you wish to push your business forward, If you’re in the thick of it and want to give your pride and pleasure a boost, if you would like to acquire a marketing increase that isn’t too complicated, then this is it.
The solution is this.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You only need to let it.