In the business of business, where everybody is aware of the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the regular marketer or business person is permitted to make aesthetically appeasing, functioning and high-conversion landing pages independently thanks to resources such Instapages, Unbounce and, of course, Leadpages.
Which of these tools will help you create the landing page that you want to move forward? Is it possible for Leadpages to still ascend and be victorious?
We’ve taken the liberty of comparing Leadpages against them so that you can make a fully informed choice of what’s going to work best for you!
Leadpages vs Instapages Optimizepress 2 vs Leadpages
Let us start this out by running a few what each tool must bring to the table.
Leadpages has that great drag and drop editor which makes building landing pages a breeze. You’ve got over 130 templates to fool around with, fantastic integrations along with your favorites, market solutions, payment gateways, CRMs as well comprehensive analytics, hosted landing pages and even the capacity to create a complete website should you need it to.
Instapages includes a unique grid-free drag and drop interface for their editor, over 200 free templates to use with much more available via Envato, a great deal of integrations, analytics created simple, split testing and collaboration tools that’re particularly useful when you’re employed as a team. Optimizepress 2 vs Leadpages
In the battle of the templates, the easy win is handed to Instapages solely for the sheer number they have. They simply have a lot more to pick from. Yes, you will find far more free templates with Leadpages’ standard editor, but most will, and ought to, defer to the drag and drop editor since, well, it is simpler. These templates are also well designed to intrigue visitors to stay longer and click on.
In terms of the quality of the designs however, both Leadpages and Instapages have fantastic templates to provide you, undoubtedly, but because of sheer numbers, Instapages wins this round.
As for their editors, they both undoubtedly do a fantastic job — just in different ways. So really, the winner here in this round is you.
Leadpages utilizes a drag-and-drop editor with a grid-based layout that will assist you construct your page. It’s pretty similar actually to how WordPress allows you to build. It’s a fairly straightforward and easy builder which works especially well if you’re all about finding the right spacing and getting things perfectly organized.
As lead pages leans into structure for its editor, Instapages embraces chaos. Instead of a grid , Instapages employs a free for all, free-form building interface. Nowadays you don’t have to obey a template and instead it’s possible to drag and drop your components anywhere on the page.
This allows you more freedom to get the design you desire. Instapages will offer suggestions on how to properly align your elements needless to say — they won’t just leave you be with no guide — but you’re free to ignore the suggestions and do anything you desire.
We won’t say one is far better than other since, in the end the day, it really boils down to your own taste and style of building. As you decide, ask yourself–Do you prefer structured order or free-for-all chaos? There is no right and wrong answer, and both can lead you to your desired results.
It is on you.
One facet wherein there is a clear winning however is the widgets, with Leadpages offering 18 widgets to Instapage’s 11. That may not seem like a lot, but these widgets can be really helpful as elements you will need when building your landing page.
In terms of costs, Instapages is more expensive and as such, Leadpages is the preferred option here If billed yearly, Leadpages’ lowest program comes out at $25 a month while Instapage’s comes out as $149 per month.
That’s a $124 gap on a monthly basis.
And that’s simply their lowest priced plans.
Yeah, there are some features in the cheapest plan of Instapages you’ll find only on another plan of Leadpages — such as A/B Testing — but again, that’s still $124 versus $49.
In the end of the day, we are going with Leadpages for this particular one. That is not to mention Instapages is a bad option. If you want a more free-form editor, regularly collaborate with a team and you also require collaboration tools and do not mind the steep price, then by all means, Instapages would be the one for you.
But from how we are considering it, Leadpages just has more value to the price it provides. It offers a plethora of tools that are on par with Instapages, a great editor and offerings which are unique for this such as Leadboxes (which allows you to create your own pop-ups through the drag and drop editor), Leadlinks, Leaddigits along with the Website Builder, which considerably expands what you can do.
Something to consider though is that both offer free trials. If you want to feel the difference for yourself, as opposed to just reading about it, you can.
For us however, if you just want to take our word for it, go for Leadpages.
Leadpages vs Unbounce
For the next round, we are going to be comparing Leadpages and Unbounce
We’ve already covered a number of Leadpage’s strengths with the last section, so lets furst focus on Unbounce.
Founded in 2009, Unbounce was created with the goal of assisting advertisers develop their businesses via effective conversion. Jump to today and you can see that they’ve managed to achieve what they set out to, with the landing page builder as their crowning achievement.
Similar to Leadpages, it allows you to build landing pages, setup onsite pop-ups and even helps you track relevant data and parameters for your analytics — a step over what Google Analytics may offer, enabling you to adjust if needed.
Both tools are pretty easy to use. Leadpages includes two editors that you can use, the standard as well as the drag-and-drop (though we advise that you use the latter) while Unbounce has one. The latter also utilizes a drag and drop interface, and it’s quite easy to use, together with its army of templates.
After just a couple of tries, beginners will not have much of a problem picking up how to use the editors. At the end of the day, these programs are even when it comes to how easy it is to use their editors.
However, if we are judging on the quality of the editor, then we’d need to give it to Unbounce. Leadpages provides two kinds of editors to cater to two different kinds of people who wish to make use of their services. Unbounce caters to everyone with just one. Yes it might not be as straightforward as Leadpage’s, but the extra effort is well worth it. Optimizepress 2 vs Leadpages
You won’t be disappointed with the quality of templates they have as they’re made to be easy to use and effective.
For pricing, Leadpages wins with it’s normal offering of $37 a month when compared with Unbounce’s $79 per month if they’re both billed yearly. That’s a significant monthly difference that may stack-up if used for the future.
At the end of the day, Unbounce, using its pricing and innovative features is more catered to marketing agencies and bigger companies. Even the cost point shows as much. But for everyone, from novices, small business owners and start-ups. Leadpages is the way to go.
It’s easy to use, more affordable and offers you all the high-end tools you’ll have to raise and get forward.
Bonus Round: Leadpages vs ClickFunnels
As a short bonus match-up, we’ll be comparing Leadpages to ClickFunnels — that isn’t inherently 1 to 1 match-up since , they do help you advertise your business, but they do it in different ways.
Let’s examine the basics first, yeah? If Leadpages makes it possible to create Landing Pages which could help you welcome visitors and covert their clicks right into a opt-in and other things, ClickFunnels permits you create Sales Funnels — a series of pages which lead the visitor towards your objective.
Both can assist you and your company grow.
So now that that the gap was established, how do they fare? Well, if you are judging concerning ease of use and cost, Leadpages goes for the the lead and wins by a mile. But then it’s clear as to why that is — it’s not nearly as rich and complex as ClickFunnels.
Even in their name: “Landing Pages” vs “Sales Funnels”, it is possible to tell one needs more steps and effort, but will offer a different sort of experience for your customer.
That is not taking a knock on Leadpages along with the simple beauty and effectivity it gives. If landing pages are your only requirements, and you don’t need anything more, why push it?
So In conclusion we say choose ClickFunnels should you need powerful and effective funnels without the fuss and bother of having to come in with knowledge of HTML (or need to have someone in your staff that can). If you want your marketing solution to be in one, if you require it to flow and move to be an orchestra that reacts to one yet, this is the ideal choice.
If you are on budget but need to get the work done without sacrificing quality or having to understand a single thing about code, Leadpages is right here for you . Why complicate your life if your business only needs a one-step landing page?
Keeping it simple occasionally could be the most powerful move you could make.
Who Takes the Lead? Optimizepress 2 vs Leadpages
So what’s the last score?
They all have different markets, to be sure.
Unbounce gives you flexibility when it comes to creating your pages, and is a fantastic choice for experienced online marketers who also have a prepared budget .
Instapage is for those who want to create landing pages together with other people thanks to their excellent collaboration tools.
But the big winner in terms of simplicity, the energy of its editor and it has fantastic budget, is Leadpages. If you are starting up, and you want to push your company forward, If you’re in the thick of it and wish to present your pride and pleasure a increase, if you want to get a marketing increase that isn’t too complex, then that is it.
The answer is this.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You justneed to follow its lead.