In the business of business, where everyone knows the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the regular marketer or business individual is permitted to make aesthetically pleasing, functioning and high-conversion landing pages by themselves thanks to tools such Instapages, Unbounce and, of course, Leadpages.
Which of those tools can allow you to create the landing page that you need to move forward? Can Leadpages still come out on top when pushed up against the competition?
We’ve taken the liberty of comparing Leadpages against them so that you could make a fully informed choice of what will work best for you!
Leadpages vs Instapages Mailchimp Landing Pages vs Leadpages
Let’s start this out by running a couple of what each tool must bring to the table.
Leadpages is blessed with a drag and drop editor that makes making landing pages oh so simple. You have over 130 templates to play around with, great integrations with your favorites, market services, payment gateways, CRMs as well comprehensive analytics, hosted landing pages as well as the capacity to produce a complete site if you require it to.
Instapages includes a unique grid-free drag and drop interface for their editor, over 200 free templates to use with even more accessible via Envato, a lot of integrations, analytics made easy, split testing and collaboration tools that’re especially useful when you’re employed as a team. Mailchimp Landing Pages vs Leadpages
In terms of templates, the crystal clear winner in terms of the sheer quantity and number is Instapages. They simply have a lot more to pick from. Yes, you will find far more free templates using Leadpages’ standard editor, but most will, and should, defer to the drag and drop editor because, well, it’s easier. These templates are also well designed to intrigue visitors to stay longer and click on.
The quality of designs is another thing altogether though. Both have amazing options for you to select from, but since Instapages just has so much on its side, it still takes the victory.
As for their editors, they both undoubtedly do a fantastic job — just in different ways. So really, the winner here in this round is you.
Leadpages uses a drag-and-drop editor using a grid-based design to assist you construct your page. It’s pretty similar really to how WordPress lets you build. It is a fairly simple and easy builder that works especially well if you’re all about finding the proper spacing and getting things perfectly organized.
On the other, Leadpages utilizes an extremely structured editor, Instapages goes the opposite direction. Instead of a grid , Instapages uses a free for all, free-form building port. Nowadays you don’t need to obey a template and instead it’s possible to drag and drop your components anywhere on the page.
This allows you more freedom to have the plan you desire. Instapages provides hints on how to properly align your components needless to say — they will not only leave you with no guide — but you’re free to ignore the hints and do whatever you want.
We will not say one is far better than other because, in the end the day, it really boils down to your own taste and type of building. Would you like a guided experience which makes building much simpler and easier, or do you want the ability to do anything you want to as you produce?
It is on you.
One aspect wherein there’s a clear winning however is the widgets, with Leadpages providing 18 widgets to Instapage’s 11. Which might not seem like a lot, but these widgets can be quite useful as components you’ll need when building your landing page.
In terms of pricing, Instapages is more expensive and as such, Leadpages is the preferred option here If billed yearly, Leadpages’ cheapest program comes out at $25 a month while Instapage’s comes out as $149 a month.
That is a $124 gap on a monthly basis.
And that is simply their cheapest plans.
Yeah, there are some features in the cheapest plan of Instapages you’ll find just on the next plan of Leadpages — for example A/B Testing — but again, that’s still $124 versus $49.
Overall, we have to choose Leadpages here. That is not to say Instapages is a lousy choice. If you want a more well-intentioned editor, work with a team and you also need collaboration tools and do not mind the steep cost, then by all means, Instapages could be the one for you.
But from how we are looking at it, Leadpages only has more value for the price it provides. It offers a plethora of tools that are on par with Instapages, a great editor and offerings that are unique to it such as Leadboxes (which allows you to make your own pop-ups via the drag and drop editor), Leadlinks, Leaddigits and the Website Builder, which considerably expands what you can do.
Something to consider though is that both offer free trials. If you want to feel the difference for yourself, as opposed to just reading about it, you can.
For us however, if you just want to take our word for it, go for Leadpages.
Leadpages vs Unbounce
For the next round, we’re going to be comparing Leadpages and Unbounce
We’ve already covered a number of Leadpage’s strengths with the previous segment, therefore lets furst concentrate on Unbounce.
Founded in 2009, Unbounce was created with the objective of assisting advertisers develop their businesses via successful conversion. Jump to today and you can see that they’ve gone on to to achieve what they set out to, with the landing page builder as their centerpiece
Much like Leadpages, it permits you to build landing pages, set-up onsite pop-ups and even can help you monitor relevant parameters and data to your analytics — a step above what Google Analytics may provide, enabling you to correct if needed.
You really won’t have any problems using either or. Leadpages has two editors that you can utilize, the standard and the drag-and-drop (though we recommend you use the latter) while Unbounce has one. The latter also utilizes a drag and drop interface, and it is really simple to use, together with its army of templates.
After just a few attempts, beginners will not have much problem picking up the best way to use the editors.Overall, they’re both pretty simple tools to learn and use, so it’s a tie in that area.
When simply discussing the about the quality of the editor, then Unbounce is the victor. Leadpages provides two kinds of editors to appeal to two different sorts of men and women that want to create use of their services. Unbounce caters to everybody with only one. Yes it might not be as simple as Leadpage’s, but the excess effort is worth it. Mailchimp Landing Pages vs Leadpages
Concerning the all important templates, Leadpages has considerably more than Unbounce, but that’s not to say Unbounce’s templates are of a low quality. They’re pretty good actually, and optimized and designed to be the most effective they can be.
For pricing, Leadpages wins it’s standard offering of $37 a month when compared with Unbounce’s $79 a month if they’re both billed yearly. That is a substantial monthly difference that may stack-up if used for the long run.
In the end, the truth is that Unbounce was made more for big businesses and even ad or marketing agencies, and not exactly small business owners. The price point reveals as much. But for everyone, from beginners, small business owners and start-ups. Leadpages is the way to go.
It’s easy to use, cheaper and offers you all of the high-end tools you’ll have to grow and get ahead.
Bonus Round: Leadpages vs ClickFunnels
As a short bonus match-up, we’ll be comparing Leadpages with ClickFunnels — that is not essentially 1 to 2 1 match-up since yes, they do allow you to advertise your business, but they do it in different ways.
Let’s examine the basics first, yeah? If Leadpages helps you produce Landing Pages which could enable you to welcome visitors and numerical their clicks into an opt-in and other things, ClickFunnels permits you produce Sales Funnels — a series of pages that direct the visitor towards your goal.
Both will unlock your business and help it reach new heights.
So now that that the gap has been established, how do they fare? Well, if you are judging in terms of ease of use and price, Leadpages takes the lead and wins by a mile. But it’s clear as to why that is — it is not nearly as rich and complex as ClickFunnels.
Even in their name: “Landing Pages” vs “Sales Funnels”, it is possible to tell one needs more steps and effort, but will offer a different sort of experience for your customer.
That’s not taking a knock on Leadpages along with the simple beauty and effectivity it gives. If all you need are landing pages, why look further?
So In conclusion we say go for ClickFunnels if you require powerful and effective funnels without the fuss and bother of having to come in with knowledge of HTML (or will need to have somebody on your team which can). If you want to tackle your marketing needs in an overall, overarching kind of way, with multiple moving parts that work in unison, then this should be your pick.
If you are on budget but will need to find the job done without sacrificing quality or having to know one thing about code, then Leadpages is right here for you . Why complicate your life if your business only needs a one-step landing page?
Keeping it easy sometimes could be the most effective move you could make.
Who Takes the Lead? Mailchimp Landing Pages vs Leadpages
So what’s the final score?
All of them have various niches, to be certain.
Unbounce provides you flexibility when it comes to producing your pages, and it is a good choice for experienced online entrepreneurs that also have a ready budget in hand.
Thanks to their excellent collaboration tools, Instapage is the choice for all those who want to create landing pages together with others.
But overall, the big winner concerning simplicity, the power of its editor and it has fantastic price range, is Leadpages. If you are beginning, and you wish to push your business forward, If you’re already in the thick of it and want to present your pride and joy a increase, if you want to acquire a marketing boost that isn’t too complicated, then that is it.
This is the solution.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You only need to let it.