In the business of business, where everybody is aware of the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the everyday marketer or business individual is empowered to make visually pleasing, functioning and high-conversion landing pages by themselves thanks to tools such Instapages, Unbounce and, needless to say, Leadpages.
Which of those tools can allow you to create the landing page you need to proceed forward? Can Leadpages still come out on top when pushed up against the competition?
We’ve taken the liberty of comparing Leadpages against them so you can make a fully informed choice of what will work best for you!
Leadpages vs Instapages Leadpages vs Wix
Let’s start this out by running a few what each tool has to bring to the table.
Leadpages is blessed with a drag and drop editor that makes creating landing pages oh so simple. You’ve got over 130 templates to fool around with, great integrations along with your favorites, market services, payment gateways, CRMs as well detailed analytics, hosted landing pages and even the capacity to create a complete site if you require it to.
Instapages has a distinctive grid-free drag and drop interface for their own editor, over 200 free templates to use with even more available via Envato, a great deal of integrations, analytics made easy, split testing and collaboration tools that are especially useful when you’re employed as a team. Leadpages vs Wix
In the battle of the templates, the easy win is handed to Instapages solely for the sheer number they have. They simply have so much more to choose from. Yes, you will find far more free templates with Leadpages’ standard editor, but many will, and ought to, defer to the drag and drop editor because, well, it’s simpler. These templates are also well designed to intrigue visitors to stay longer and click on.
In terms of the quality of the designs however, the two Leadpages and Instapages have fantastic templates to provide you, without a doubt, but because of sheer numbers, Instapages wins this round.
When it comes to their page editor though, it is a matter of personal preference because they both do their jobs really well, but in different ways.
Leadpages utilizes a drag-and-drop editor using a grid-based design to assist you construct your page. It’s pretty similar actually to how WordPress lets you build. It’s a fairly straightforward and easy builder which works particularly well if you are all about finding the right spacing and getting things perfectly organized.
On the other, Leadpages uses a very structured editor, Instapages goes the opposite direction. Rather than a grid , Instapages employs a free for all, free-form construction port. Nowadays you don’t have to obey a template and alternatively you can drag and drop your components anywhere on the page.
This allows you freedom to get the plan you want. Instapages will offer hints on how to properly align your components needless to say — they won’t just leave you be with no help — but you are free to ignore the hints and do whatever you want.
We will not say one is far better than other since, at the end daily, it really boils down to your preference and style of building. Do you want a guided experience which makes building even simpler and easier, or would you desire the capability to do whatever you want to as you produce?
It is on you.
One aspect wherein there’s a clear winning however would be the widgets, with Leadpages providing 18 widgets to Instapage’s 11. That may not seem like a lot, but these widgets can be quite useful as elements you’ll need when building your landing page.
In terms of pricing, Instapages is more expensive and as such, Leadpages is the preferred option here If billed annually, Leadpages’ cheapest program comes out at $25 a month while Instapage’s comes out as $149 a month.
That’s a $124 gap on a monthly basis.
And that’s just their cheapest plans.
Yeah, there are a number of attributes in the least expensive plan of Instapages you will find only on the next plan of Leadpages — such as A/B Testing — but that’s still $124 versus $49.
Overall, we have to choose Leadpages here. That’s not to say Instapages is a bad choice. If you want a more well-intentioned editor, work with a team and you also require collaboration tools and do not mind the steep price, then by all means, Instapages could be the one for you.
No matter how you look at it though, Leadpages is simply more worth it.. It offers various tools that are on par with Instapages, a great editor and offerings that are unique for this like Leadboxes (which allows you to create your own pop-ups through the drag and drop editor), Leadlinks, Leaddigits and the Website Builder, which considerably expands what you can do.
A good thing to consider though is that both offer free trials. If you want to feel the difference for yourself, as opposed to just reading about it, you can.
For us though, in the event that you just wish to take our word for it, then go for Leadpages.
Leadpages vs Unbounce
For the next round, we are going to be comparing Leadpages and Unbounce
We have already covered some of Leadpage’s strengths with the last segment, so lets furst concentrate on Unbounce.
Launched in 2009, Unbounce was made with the goal of assisting advertisers develop their businesses via successful conversion. Jump to today and you can see that they’ve gone on to to achieve what they set out to, with the landing page builder as their centerpiece
Much like Leadpages, it permits you to build landing pages, set-up onsite pop-ups and even helps you track relevant data and parameters for your analytics — a step over what Google Analytics can offer, enabling you to adjust if needed.
Both tools are rather simple to use. Leadpages includes two editors that you can utilize, the standard and the drag-and-drop (though we recommend you use the latter) while Unbounce has one. The latter also utilizes a drag and drop interface, and it’s really easy to use, with its army of templates.
Beginners won’t have much problem picking up how to use the editors after a few tries. At the end of the day, these programs are even when it comes to how simple it is to use their editors.
When simply talking about about the quality of the editor, then Unbounce is the winner. Leadpages provides two types of editors to cater to two different sorts of men and women that want to make use of their services. Unbounce caters to everyone with just one. Yes it may not be as straightforward as Leadpage’s, but the extra effort is well worth it. Leadpages vs Wix
You won’t be disappointed with the quality of templates they have as they’re made to be easy to use and successful.
For pricing, Leadpages wins it’s normal offering of $37 a month when compared with Unbounce’s $79 a month if they’re both billed yearly. That’s a substantial monthly difference that may stack-up if used for the long run.
At the end of the day, Unbounce, using its pricing and innovative features is more catered to marketing agencies and larger businesses. Even the price point reveals just as much. But for everybody else, from novices, small business owners and start-ups. Leadpages is the way to go.
It’s easy to use, more affordable and offers you all the high-end tools you will have to raise and get forward.
Bonus Round: Leadpages vs ClickFunnels
As a little extra thrown in, we’ll be comparing Leadpages and ClicKFunnels — 2 different tools with different systems and a shared goal: building your business up.
First, the Fundamentals! If Leadpages helps you produce Landing Pages that could help you welcome visitors and covert their clicks right into a opt-in and other things, ClickFunnels permits you create Sales Funnels — a set of pages which direct the visitor towards your objective.
Both will unlock your business and help it reach new heights.
So now that that the difference has been established, how do they fare? Well, if you’re judging concerning ease of use and price, Leadpages goes for the the lead and wins by a mile. But then it’s clear as to why this is — it’s not anywhere near as rich and complex as ClickFunnels.
Just looking at the name: “Landing Pages” vs “Sales Funnels”, it is possible to tell one needs more steps and effort, but will offer a different sort of experience for the customer.
That’s not taking a knock on Leadpages and the simple beauty and effectivity it offers. If all you really need are landing pages, why look further?
So In conclusion we say choose ClickFunnels should you need powerful and productive funnels without the fuss and bother of having to come in with knowledge of HTML (or will need to have somebody on your team that can). If you want to tackle your marketing needs in an overall, overarching kind of way, with a lot of moving parts that work in unison, then this should be your choice.
If you are on budget but will need to find the work done without sacrificing quality or having to understand a single thing about code, Leadpages is perfect for you . If your company only really wants a one-step landing page, then why complicate your life.
At times, all you really need to make the right choice is to keep it simple.
Who Takes the Lead? Leadpages vs Wix
So what is the last score?
All of them have different niches, to be sure.
Unbounce was designed for experts and entrepreneurs who will benefit with the flexibility it can provide them as they design pages with the program.
Thanks to their excellent collaboration tools, Instapage is the choice for all those who want to create landing pages together with their team.
But the big winner in terms of simplicity, the power of its editor and it has fantastic price range, is Leadpages. If you’re beginning, and you wish to push your business forward, If you are in the thick of it and wish to present your pride and joy a increase, if you would like to get a marketing increase that isn’t too complicated, then this is it.
The solution is this.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You just have to follow its lead.