In the business of business, where everyone is aware of the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the everyday marketer or business individual is permitted to make visually pleasing, functioning and high-conversion landing pages by themselves thanks to resources such Instapages, Unbounce and, needless to say, Leadpages.
Which of these tools will help you create the landing page you need to proceed forward? Is it possible for Leadpages to still rise and be victorious?
We have taken the liberty of comparing Leadpages against them so that you could make a fully informed decision of what will work best for you!
Leadpages vs Instapages Leadpages vs Squarespace Landing Pages
Let’s start this out by running down a few what each tool has to bring to the table.
Leadpages has that great drag and drop editor which makes constructing landing pages a breeze. You have over 130 templates to play around with, great integrations along with your favorites, market solutions, payment gateways, CRMs as well comprehensive analytics, hosted landing pages as well as the ability to create a full website if you require it to.
Instapages has a unique grid-free drag and drop interface for their editor, over 200 free templates to use with even more available via Envato, a great deal of integrations, analytics made simple, split testing and collaboration tools that are particularly helpful when you’re employed as a team. Leadpages vs Squarespace Landing Pages
In the battle of the templates, the quick win is handed to Instapages solely for the sheer number they have. They simply have a lot more to pick from. Yes, there are far more free templates using Leadpages’ standard editor, but many will, and ought to, defer to the drag and drop editor because, well, it’s easier. These templates are also well designed to intrigue visitors to stay longer and click on.
Concerning the quality of the designs though, both Leadpages and Instapages have fantastic templates to provide you, undoubtedly, but again, because of sheer numbers, Instapages wins this round.
As for their editors, they both undoubtedly do a fantastic job — just in different ways. So really, the winner here is you.
Leadpages uses a drag-and-drop editor with a grid-based design to assist you build your page. It’s pretty similar actually to how WordPress allows you to build. It’s a pretty straightforward and effortless builder that works especially well if you’re all about finding the proper spacing and getting things perfectly organized.
As lead pages leans into structure for its editor, Instapages embraces chaos. Rather than a grid , Instapages uses a free for all, free-form building port. Now you don’t have to obey a template and alternatively it’s possible to drag and drop your own components anywhere on the page.
This permits you more freedom to have the plan you want. Instapages provides suggestions about how to properly align your components needless to say — they won’t only leave you be with no help — but you’re free to ignore the hints and do anything you want.
We won’t say one is better than other because, in the end the day, it actually boils down to your own preference and style of building. Would you like a guided experience that makes building much simpler and easier, or do you desire the ability to do anything you want to as you create?
It is on you.
One aspect wherein there’s a clear winning however would be the widgets, with Leadpages providing 18 widgets to Instapage’s 11. Which might not seem like a lot, but these widgets can be really helpful as elements you’ll need when building your landing page.
When it comes to cost, Leadpages kind of wins, with Instapages coming off as the more expensive choice. If billed yearly, Leadpages’ cheapest plan comes out at $25 a month while Instapage’s comes out as $149 per month.
That is a $124 difference on a monthly basis.
And that’s just their cheapest offer.
Yeah, there are some features in the cheapest plan of Instapages you’ll find only on another plan of Leadpages — for example A/B Testing — but again, that’s still $124 versus $49.
Overall, we have to go with Leadpages here. That’s not to say Instapages is a bad choice. If you’d like a more well-intentioned editor, regularly collaborate with a team and you need collaboration tools and don’t mind the steep price, then by all means, Instapages would be the one for you.
No matter how you look at it though, Leadpages just has more value overall . It gives a plethora of tools that are on par with Instapages, a great editor and offers that are unique to it such as Leadboxes (that allows you to create your own pop-ups via the drag and drop editor), Leadlinks, Leaddigits along with the Website Builder, which considerably expands what you can do.
If you want to view and try it on your own, both platforms offer 14-day free trials.
For us though, in the event that you just wish to take our word for it, choose Leadpages.
Leadpages vs Unbounce
For the next round, we are going to be comparing Leadpages and Unbounce
We’ve already covered some of Leadpage’s strengths with the previous segment, so lets furst focus on Unbounce.
Launched in 2009, Unbounce was made with the objective of helping advertisers develop their businesses via effective conversion. Flashforward to 2020 and they have been doing exactly that, using their number one instrument being their systematic landing page builder and editor.
Similar to Leadpages, it allows you to build landing pages, setup onsite pop-ups and even can help you monitor relevant parameters and data for your analytics — a step over what Google Analytics may offer, enabling you to correct if necessary.
You really won’t have any problems using either or. Leadpages includes two editors that you can utilize, the standard and the drag-and-drop (though we advise that you use the latter) while Unbounce includes one. The latter also utilizes a drag and drop interface, and it’s quite simple to use, together with its myriad of templates.
Beginners won’t have much of a problem picking up the best way to use the editors after a couple of attempts.All in all, they are both pretty easy tools to learn and use, therefore it is a tie in that region.
When simply discussing the about the quality of the editor, then Unbounce is the winner. Leadpages offers two types of editors to cater to two different sorts of people who want to create use of their solutions. Unbounce caters to everybody with only one. Yes it may not be as straightforward as Leadpage’s, but the extra effort is worth it. Leadpages vs Squarespace Landing Pages
In terms of the all important templates, Leadpages has considerably more than Unbounce, but that’s not to say Unbounce’s templates are of a low quality. They’re pretty good actually, and designed and optimized to be the most effective they may be.
For pricing, Leadpages wins it’s normal offering of $37 a month as compared to Unbounce’s $79 per month if they’re both billed yearly. That’s a substantial monthly difference that may stack-up if utilized for the future.
In the end, the truth is that Unbounce was made more for big businesses and even ad or marketing agencies, and not exactly small business owners. The cost point reveals just as much. But for everyone else out there who isn’t exactly a Multinational, then Leadpages is your choice.
It is easy to use, more affordable and offers you all the high-end tools you’ll have to raise and get ahead.
Bonus Round: Leadpages vs ClickFunnels
As a short bonus match-up, we’ll be comparing Leadpages with ClickFunnels — that is not essentially 1 to 2 1 match-up since , they do allow you to advertise your organization, however they do it in varying ways.
First, the basics! If Leadpages helps you produce Landing Pages which could help you welcome visitors and numerical their clicks into an opt-in and other items, ClickFunnels allows you create Sales Funnels — a series of pages that direct the visitor towards your goal.
Both will unlock your business and help it reach new heights.
So now that that the difference has been established, how do they fare? Well, if you are judging concerning ease of use and cost, Leadpages takes the lead and wins by a mile. But then again, it’s easy to see why — it’s simply not as complex and deep as ClickFunnels was designed to be. They’re two different beasts after all.
Even in their name: “Landing Pages” vs “Sales Funnels”, it is possible to tell one needs more steps and effort, but will offer a different sort of experience for the customer.
That’s not taking a knock on Leadpages and the simple beauty and effectivity it gives. If all you really need are landing pages, why look further?
At the end of the day we say go for ClickFunnels should you need powerful and effective funnels without the fuss and bother of having to come in with knowledge of HTML (or will need to have someone in your team which can). If you want to approach your marketing needs in an overall, overarching kind of way, with multiple moving parts that work in tandem, then this should be your choice.
If you’re on budget but need to get the job done without sacrificing quality or having to know one thing about code, then Leadpages is perfect for you . Why complicate your life if your business only needs a one-step landing page?
Keeping it simple occasionally may be the most effective move you could make.
Who Takes the Lead? Leadpages vs Squarespace Landing Pages
So what’s the last score?
All of them have different niches, to be certain.
Unbounce was created for experts and entrepreneurs who will benefit with the flexibility it can provide them as they design pages with the program.
Instapage is for all those who want to create landing pages together with other people thanks to their great collaboration tools.
No matter how you cut it, objectively, because of its power but its simplicity and pricing, Leadpages is the winner. If you are beginning, and you wish to push your company forward, If you’re already in the thick of it and wish to give your pride and pleasure a boost, if you want to acquire a marketing boost that is not too complex, then this is it.
This is the answer.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You only need to let it.