In the business of business, where everyone is aware of the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the everyday marketer or business person is empowered to make visually pleasing, functioning and high-conversion landing pages independently thanks to resources such Instapages, Unbounce and, of course, Leadpages.
Which of these tools can allow you to create the landing page that you need to move forward? Is it possible for Leadpages to still rise and be victorious?
We’ve taken the liberty of comparing Leadpages against them so that you could make a fully informed choice of what will work best for you!
Leadpages vs Instapages Leadpages vs Instabuilder
Let us start this out by running a couple of what each tool has to bring to the table.
Leadpages has a drag and drop editor that makes making landing pages oh so simple. You have over 130 templates to fool around with, fantastic integrations along with your own favorite, market services, payment gateways, CRMs as well comprehensive analytics, hosted landing pages and even the ability to create a full site if you require it to.
Instapages includes a unique grid-free drag and drop interface for their editor, over 200 free templates to use with even more available via Envato, a great deal of integrations, analytics made simple, split testing and collaboration tools that are especially useful if you’re working as a team. Leadpages vs Instabuilder
In the battle of the templates, the easy win is handed to Instapages solely for the sheer number they have. They simply have a lot more to pick from. Yes, you will find far more free templates using Leadpages’ standard editor, but many will, and ought to, defer to the drag and drop editor because, well, it’s simpler. These templates are also well designed to intrigue visitors to stay longer and click on.
In terms of the quality of the designs however, the two Leadpages and Instapages have great templates to offer you, without a doubt, but because of sheer numbers, Instapages wins this round.
As for their editors, they both undoubtedly do a great job — just in different ways. So really, the winner here is you.
Leadpages uses a drag-and-drop editor using a grid-based design that will assist you construct your page. It is pretty similar actually to how WordPress allows you to build. It is a pretty simple and easy builder that works especially well if you’re all about finding the proper spacing and getting things perfectly aligned.
As lead pages leans into structure for its editor, Instapages embraces chaos. Instead of a grid , Instapages uses a free for all, free-form construction port. Nowadays you don’t need to obey a template and instead it’s possible to drag and drop your own elements anywhere on the page.
This allows you freedom to have the plan you desire. Instapages will offer hints about how to properly align your elements needless to say — they will not just leave you with no help — but you’re free to ignore the suggestions and do whatever you desire.
We will not say one is far better than other because, at the end daily, it really boils down to your preference and type of building. Would you like a guided experience that makes building even simpler and easier, or would you want the capability to do whatever you need to as you create?
It’s on you.
1 aspect wherein there’s a clear winning however is the widgets, with Leadpages offering 18 widgets to Instapage’s 11. Which might not seem like a good deal, but these widgets can be quite useful as components you will need when constructing your landing page.
If it comes to price, Leadpages kind of wins again, with Instapages coming off as the more expensive option. If billed yearly, Leadpages’ lowest plan comes out at $25 per month while Instapage’s comes out as $149 a month.
That’s a $124 difference on a monthly basis.
And that’s just their lowest priced offer.
Yeah, there are a number of attributes in the least expensive plan of Instapages you’ll find only on another plan of Leadpages — for example A/B Testing — but that’s still $124 versus $49.
Overall, we have to choose Leadpages here. That is not to mention Instapages is a lousy option. If you’d like a more well-intentioned editor, work with a team and you need collaboration tools and don’t mind the steep price, then by all means, Instapages could be the one for you.
But from the way we are looking at it, Leadpages only has more worth for the price it offers. It offers various tools that are on par with Instapages, a fantastic editor and offers which are unique to it like Leadboxes (that permits you to create your own pop-ups through the drag and drop editor), Leadlinks, Leaddigits along with the Website Builder, which considerably expands what you can do.
If you want to see and try it on your own, the two programs offer 14-day free trials.
For us however, in the event that you just wish to take our word for it, choose Leadpages.
Leadpages vs Unbounce
For the next round, we are going to be comparing Leadpages and Unbounce
We have already covered some of Leadpage’s strengths with the previous segment, therefore lets furst focus on Unbounce.
Founded in 2009, Unbounce was created with the goal of helping marketers grow their businesses via effective conversion. Flashforward to 2020 and they have been doing exactly that, with their number one tool being their systematic landing page editor and builder.
Much like Leadpages, it permits you to build landing pages, set-up onsite pop-ups and even helps you monitor relevant data and parameters to your analytics — a step above what Google Analytics may provide, allowing you to adjust if needed.
Both tools are rather simple to use. Leadpages has two editors for you to utilize, the standard as well as the drag-and-drop (though we recommend you use the latter) while Unbounce includes one. Unbounce also has a similar drag and drop interface that’s bolstered by an insane amount of templates and it’s ease of use.
Beginners will not have much problem picking up how to use the editors after a few attempts. At the end of the day, these programs are equal when it comes to how simple it is to use their editors.
But if we’re judging on the caliber of the editor, then we would need to give it to Unbounce. Leadpages provides two types of editors to cater to two distinct sorts of people that want to make use of their services. Unbounce caters to everybody with only one. Yes it may not be as simple as Leadpage’s, but the excess effort is well worth it. Leadpages vs Instabuilder
You won’t be dissatisfied with the quality of templates they have as they’re made to be easy to use and effective.
For pricing, Leadpages wins it’s standard offering of $37 per month when compared with Unbounce’s $79 a month if they are both billed yearly. That’s a substantial monthly difference that may stack-up if utilized for the long run.
At the end of the day, Unbounce, using its pricing and innovative features is more catered to marketing agencies and bigger businesses. The cost point reveals just as much. But for everyone, from beginners, small business owners and start-ups. Leadpages is the way to go.
It is easy to use, cheaper and provides you all of the luxury tools you will need to raise and get forward.
Bonus Round: Leadpages vs ClickFunnels
As a quick bonus match-up, we’ll be comparing Leadpages with ClickFunnels — that isn’t essentially 1 to 1 match-up since , they do help you market your business, however they do it in different ways.
First, the basics! If Leadpages makes it possible to create Landing Pages which can enable you to welcome visitors and numerical their clicks right into a opt-in and other things, ClickFunnels permits you create Sales Funnels — a series of pages which lead the visitor towards your objective.
Both can help you and your company grow.
So that the gap has been established, how do they fare? Well, if you are judging concerning ease of use and price, Leadpages goes for the the lead and wins by a mile. But it’s clear as to why that is — it is not anywhere near as rich and intricate as ClickFunnels.
Just looking at the name: “Landing Pages” vs “Sales Funnels”, it is possible to tell one needs more steps and effort, but can offer a different sort of experience for your client.
That is not taking a knock on Leadpages and the simple beauty and effectivity it gives. If all you really need are landing pages, why look further?
So In conclusion we say go for ClickFunnels if you need powerful and effective funnels without the fuss and bother of having to come in with knowledge of HTML (or will need to have somebody in your team which can). If you want to approach your marketing needs in an overall, overarching kind of way, with a lot of moving parts that work in tandem, then this should be your choice.
If you’re on budget but will need to find the job done without sacrificing quality or having to understand one thing about code, then Leadpages is perfect for you personally. If your company only really wants a one-step landing page, then why complicate your life.
Keeping it simple sometimes may be the most powerful move you could create.
Who Takes the Lead? Leadpages vs Instabuilder
So what’s the final score?
All of them have various markets, to be certain.
Unbounce gives you flexibility when it comes to producing your pages, and is a fantastic choice for experienced online marketers who additionally have a prepared budget in hand.
Instapage is for all those who want to create landing pages jointly with others thanks to their excellent collaboration tools.
But overall, the big winner concerning simplicity, the power of its editor and it has fantastic budget, is Leadpages. If you are beginning, and you want to push your business forward, If you are in the thick of it and wish to give your pride and joy a boost, if you would like to acquire a marketing increase that isn’t too complex, then this is it.
The answer is this.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You just have to let it.