In a world that understands the significance of landing pages to successful companies, we’ve created tools which make it so you no longer need to collaborate with designers to create them happen.
Now, the regular marketer or business person is permitted to create aesthetically pleasing, functioning and high-conversion landing pages independently thanks to resources such Instapages, Unbounce and, needless to say, Leadpages.
Which of these tools will help you create the landing page that you want to move forward? Is it possible for Leadpages to still ascend and be victorious?
We have taken the liberty of comparing Leadpages against them so that you could make a fully informed decision of what’s going to work best for you!
Leadpages vs Instapages Leadpages vs Optim
Let’s start this out by running down a few what each tool has to bring to the table.
Leadpages has a drag and drop editor that makes creating landing pages oh so simple. You have over 130 templates to play around with, fantastic integrations along with your own favorite, market services, payment gateways, CRMs as well detailed analytics, hosted landing pages and even the capacity to produce a complete website if you need it to.
Instapages includes a distinctive grid-free drag and drop interface for their own editor, over 200 free templates to use with much more accessible via Envato, a lot of integrations, analytics created simple, split testing and collaboration tools that are especially helpful if you’re working as a team. Leadpages vs Optim
In the battle of the templates, the quick win is given to Instapages solely for the sheer number they have. They just have so much more to pick from. Yes, there are more free templates with Leadpages’ standard editor, but many will, and should, defer to the drag and drop editor since, well, it’s simpler. These templates are also well designed to intrigue visitors to stay longer and click on.
The quality of designs is another thing altogether though. Both have amazing options for you to choose from, but since Instapages just has so much on its side, it still takes the win.
As for their editors, they both undoubtedly do a great job — just in different ways. So really, the winner here is you.
Leadpages utilizes a drag-and-drop editor using a grid-based design that will assist you build your page. It’s pretty similar actually to how WordPress allows you to build. It’s a pretty straightforward and easy builder which works particularly well if you’re all about finding the right spacing and getting things perfectly organized.
As lead pages leans into structure for its editor, Instapages accepts chaos. Rather than a grid system, Instapages uses a free for all, free-form construction port. Nowadays you do not need to follow a template and instead it’s possible to drag and drop your elements anywhere on the page.
This permits you more freedom to get the design you want. Instapages will offer hints about how to properly align your elements of course — they will not only leave you with no guide — but you are free to ignore the hints and do anything you desire.
We won’t say one is better than other because, at the end the day, it actually boils down to your preference and type of building. Would you like a guided experience which makes building much simpler and easier, or do you desire the ability to do whatever you need to as you create?
It is on you.
1 facet wherein there’s a clear winning however would be the widgets, with Leadpages offering 18 widgets to Instapage’s 11. That may not seem like a good deal, but these widgets can be quite useful as components you will need when constructing your landing page.
When it comes to cost, Leadpages kind of wins, with Instapages coming off as the more expensive option. If billed yearly, Leadpages’ lowest plan comes out at $25 a month while Instapage’s comes out as $149 per month.
That is a $124 gap on a monthly basis.
And that is just their lowest priced offer.
Yeah, there are a number of features in the least expensive plan of Instapages you will find only on another plan of Leadpages — for example A/B Testing — but again, that’s still $124 versus $49.
At the end of the day, we are going with Leadpages with this one. That is not to mention Instapages is a bad option. If you’d like a more free-form editor, regularly collaborate with a team and you also require collaboration tools and don’t mind the steep cost, then by all means, Instapages would be the one for you.
No matter how you look at it though, Leadpages is simply more worth it.. It offers a plethora of tools that are on par with Instapages, a great editor and offerings that are unique for this like Leadboxes (which allows you to create your own pop-ups via the drag and drop editor), Leadlinks, Leaddigits along with the Website Builder, which considerably expands what you can do.
If you want to see and try it on your own, both platforms offer you 14-day free trials.
For us though, if you just wish to take our word for it, go for Leadpages.
Leadpages vs Unbounce
For the next round, we’re going to be comparing Leadpages and Unbounce
We have already covered some of Leadpage’s strengths with the last segment, so lets furst focus on Unbounce.
Launched in 2009, Unbounce was made with the objective of assisting marketers develop their businesses via successful conversion. Flashforward to 2020 and they’ve been doing exactly that, with their number one tool being their systematic landing page builder and editor.
Much like Leadpages, it allows you to build landing pages, set-up onsite pop-ups and even can help you track relevant data and parameters for your analytics — a step over what Google Analytics can provide, enabling you to correct if necessary.
Both tools are pretty easy to use. Leadpages includes two editors for you to use, the standard and the drag-and-drop (although we recommend you use the latter) while Unbounce has one. Unbounce also has a similar drag and drop interface that’s bolstered by an insane amount of templates and it’s ease of use.
After just a couple of attempts, beginners won’t have much problem picking up how to use the editors.All in all, they’re both pretty easy tools to learn and use, therefore it’s a tie in that region.
When simply talking about about the quality of the editor, then Unbounce is the winner. Leadpages provides two kinds of editors to cater to two different kinds of men and women who want to create use of their solutions. Unbounce caters to everyone with just one. Yes it may not be as straightforward as Leadpage’s, but the extra effort is worth it. Leadpages vs Optim
You won’t be dissatisfied with the quality of templates they have as they’re made to be easy to use and successful.
For pricing, Leadpages wins with it’s standard offering of $37 a month as compared to Unbounce’s $79 per month if they are both billed yearly. That is a significant monthly difference that may stack-up if utilized for the long run.
At the end of the day, Unbounce, using its pricing and advanced features is more catered to advertising agencies and larger companies. The cost point shows as much. But for everyone else out there who isn’t exactly a Multinational, then Leadpages is your choice.
It’s simple to use, more affordable and offers you all of the high-end tools you will have to raise and get forward.
Bonus Round: Leadpages vs ClickFunnels
As a little extra thrown in, we’ll be comparing Leadpages and ClicKFunnels — two different tools with different systems and a shared goal: building your business up.
First, the Fundamentals! If Leadpages makes it possible to produce Landing Pages which could help you welcome visitors and numerical their clicks into a opt-in and other things, ClickFunnels permits you create Sales Funnels — a set of pages which lead the visitor towards your objective.
Both can assist you and your company grow.
So that the difference has been established, how do they fare? Well, if you are judging concerning ease of use and price, Leadpages takes the lead and wins by a mile. But then again, it’s easy to see why — it’s simply not as complex and deep as ClickFunnels was designed to be. They’re two different things after all.
Even in their name: “Landing Pages” vs “Sales Funnels”, it is possible to tell one needs more steps and effort, but will offer a different sort of experience for the customer.
That is not taking a knock Leadpages along with the simple beauty and effectivity it gives. If landing pages are your only needs, and you don’t need anything more, why push it?
At the end of the day we say choose ClickFunnels should you require powerful and productive funnels without the fuss and bother of needing to come in with knowledge of HTML (or need to have someone in your team which can). If you’d like your promotion solution to be all in a single, if you require it to stream and move like an orchestra that responds to one yet, this is the right choice.
If you are on budget but need to find the job done without sacrificing quality or having to know one thing about code, Leadpages is right here for you personally. If your business only really wants a one-step landing page, then why complicate your life.
Sometimes , all you really need to do to make the right choice is to keep it simple.
Who Takes the Lead? Leadpages vs Optim
So what’s the last score?
All of them have various niches, to be certain.
Unbounce gives you flexibility when it comes to producing your pages, and it is a fantastic pick for experienced online entrepreneurs that also have a ready budget in hand.
Thanks to their great collaboration tools, Instapage is the choice for those who want to make landing pages together with their team.
But the big winner concerning simplicity, the power of its own editor and it’s fantastic budget, is Leadpages. If you are starting up, and you want to push your company forward, If you are already in the thick of it and want to present your pride and joy a increase, if you would like to acquire a marketing boost that isn’t too complex, then this is it.
This is the solution.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You just have to let it.