In the business of business, where everybody is aware of the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the regular marketer or business person is permitted to create aesthetically appeasing, functioning and high-conversion landing pages independently thanks to tools such Instapages, Unbounce and, needless to say, Leadpages.
Which of these tools can help you produce the landing page that you need to move forward? Can Leadpages still come out on top when pushed up against the competition?
We’ve taken the liberty of comparing Leadpages against them so that you could make a fully informed decision of what will work best for you!
Leadpages vs Instapages Leadpages vs Instapage
Let’s start this out by running down a few what each tool must bring to the table.
Leadpages has that fantastic drag and drop editor which makes constructing landing pages a breeze. You’ve got over 130 templates to fool around with, great integrations along with your favorites, market solutions, payment gateways, CRMs as well comprehensive analytics, hosted landing pages and even the capacity to create a full website should you require it to.
Instapages has a unique grid-free drag and drop interface for their own editor, over 200 free templates to use with even more accessible via Envato, a lot of integrations, analytics made easy, split testing and collaboration tools that are especially helpful if you’re employed as a team. Leadpages vs Instapage
In the battle of the templates, the quick win is handed to Instapages solely for the sheer number they have. They just have a lot more to pick from. Yes, you will find far more free templates using Leadpages’ standard editor, but many will, and ought to, defer to the drag and drop editor since, well, it’s easier. These templates are also well designed to intrigue visitors to stay longer and click on.
Concerning the quality of the designs though, the two Leadpages and Instapages have great templates to offer you, without a doubt, but because of sheer numbers, Instapages wins this round.
If it comes to their page editor, however, it is a matter of personal preference because they do their jobs really well, but also in various ways.
Leadpages uses a drag-and-drop editor with a grid-based layout to help you build your page. It’s pretty similar really to how WordPress lets you build. It’s a pretty simple and easy builder that works particularly well if you are all about finding the right spacing and getting things perfectly organized.
As lead pages leans into structure for its editor, Instapages embraces chaos. Instead of a grid , Instapages uses a free for all, free-form building interface. Nowadays you don’t need to follow a template and alternatively you can drag and drop your own elements anywhere on the page.
This permits you freedom to have the plan you desire. Instapages will offer suggestions about how to properly align your components needless to say — they won’t just leave you with no help — but you are free to ignore the hints and do whatever you desire.
We will not say one is better than other because, at the end daily, it actually boils down to your preference and style of building. Do you want a guided experience that makes building much simpler and easier, or do you desire the capability to do whatever you want to as you produce?
It is on you.
1 aspect wherein there is a clear winning however is the widgets, with Leadpages offering 18 widgets to Instapage’s 11. That may not seem like a good deal, but these widgets can be quite useful as elements you’ll need when constructing your landing page.
When it comes to cost, Leadpages kind of wins again, with Instapages coming off as the more expensive choice. If billed yearly, Leadpages’ cheapest program comes out at $25 per month while Instapage’s comes out as $149 per month.
That’s a $124 gap on a monthly basis.
And that’s just their cheapest offer.
Yeah, there are some attributes in the least expensive plan of Instapages you will find only on another plan of Leadpages — for example A/B Testing — but that’s still $124 versus $49.
Overall, we have to choose Leadpages here. That’s not to say Instapages is a bad option. If you want a more free-form editor, work with a team and you need collaboration tools and don’t mind the steep cost, then by all means, Instapages could be the one for you.
No matter how you look at it though, Leadpages is simply more worth it.. It gives various tools which are on par with Instapages, a fantastic editor and offers that are unique to it like Leadboxes (that allows you to create your own pop-ups via the drag and drop editor), Leadlinks, Leaddigits and the Website Builder, which greatly expands what you can do.
If you would like to view and try it on your own, both platforms offer 14-day free trials.
For us however, if you only want to take our word for it, then choose Leadpages.
Leadpages vs Unbounce
For the next round, we are going to be comparing Leadpages and Unbounce
We’ve already covered a number of Leadpage’s strengths with the last section, therefore lets furst concentrate on Unbounce.
Launched in 2009, Unbounce was made with the objective of helping advertisers develop their businesses via effective conversion. Jump to today and you can see that they’ve gone on to to achieve what they set out to, with the landing page builder as their crowning achievement.
Much like Leadpages, it allows you to build landing pages, setup onsite pop-ups and even helps you monitor relevant data and parameters for your analytics — a step above what Google Analytics can provide, allowing you to adjust if necessary.
You really won’t have any problems using either or. Leadpages has two editors for you to use, the standard and the drag-and-drop (although we advise that you use the latter) while Unbounce has one. The latter also utilizes a drag and drop interface, and it is quite easy to use, with its army of templates.
After just a few attempts, beginners will not have much problem picking up how to use the editors.Overall, they’re both pretty easy tools to understand and use, so it’s a tie in that region.
But if we’re judging on the caliber of the editor, we would have to give it to Unbounce. Leadpages offers two types of editors to appeal to two distinct kinds of men and women that wish to make use of their services. Unbounce caters to everybody with only one. Yes it might not be as simple as Leadpage’s, but the extra effort is well worth it. Leadpages vs Instapage
Concerning the all critical templates, Leadpages has significantly more than Unbounce, but that is not to say Unbounce’s templates are of a lower quality. They’re pretty good really, and designed and optimized to be the most successful that they may be.
For pricing, Leadpages wins it’s standard offering of $37 a month when compared with Unbounce’s $79 per month when they’re both billed yearly. That’s a substantial monthly difference that may stack-up if utilized for the long run.
At the end of the day, Unbounce, using its pricing and innovative features is more catered to advertising agencies and bigger companies. Even the price point shows just as much. But for everyone else out there who isn’t exactly a Multinational, then Leadpages is your choice.
It is simple to use, more affordable and provides you all of the high-end tools you will have to grow and get forward.
Bonus Round: Leadpages vs ClickFunnels
As a little extra thrown in, we’ll be comparing Leadpages and ClicKFunnels — 2 different tools with different systems and a shared goal: building your business up.
Let’s look at the basics first, yeah? If Leadpages makes it possible to create Landing Pages which could help you welcome visitors and covert their clicks right into a opt-in and other items, ClickFunnels allows you produce Sales Funnels — a set of pages that direct the visitor towards your goal.
Both will unlock your business and help it reach new heights.
So now that that the gap was established, how do they fare? Well, if you’re judging in terms of ease of use and cost, Leadpages goes for the the lead and wins by a mile. But then it’s clear as to why that is — it’s not anywhere near as rich and complex as ClickFunnels.
Even in their name: “Landing Pages” vs “Sales Funnels”, you can tell one requires more steps and effort, but will offer a different sort of experience for the customer.
That’s not taking a knock Leadpages along with the simple beauty and effectivity it offers. If all you need are landing pages, why look further?
At the end of the day we say go for ClickFunnels if you require powerful and productive funnels without the fuss and bother of having to come in with knowledge of HTML (or need to have someone on your team that can). If you want to approach your marketing needs in an overall, overarching kind of way, with multiple moving parts that work in tandem, then this should be your pick.
If you are on budget but will need to get the work done without sacrificing quality or having to understand a single thing about code, then Leadpages is perfect for you . Why complicate your life if your business only really needs a one-step landing page?
Sometimes , all you really need to make the right choice is to keep it simple.
Who Takes the Lead? Leadpages vs Instapage
So what’s the last score?
They all have different markets, to be sure.
Unbounce was designed for experts and entrepreneurs who will benefit with the flexibility it can provide them as they design pages with the program.
Thanks to their great collaboration tools, Instapage is the choice for all those who want to create landing pages jointly with their team.
No matter how you cut it, objectively, thanks to not only its power but also its simplicity and pricing, Leadpages is the winner. If you’re starting up, and you want to push your company forward, If you’re already in the thick of it and wish to give your pride and pleasure a boost, if you would like to get a marketing increase that is not too complicated, then that is it.
This is the solution.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You justneed to follow its lead.