In the business of business, where everybody knows the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the regular marketer or business person is empowered to make visually pleasing, functioning and high-conversion landing pages independently thanks to resources such Instapages, Unbounce and, needless to say, Leadpages.
Which of those tools will allow you to produce the landing page that you want to proceed forward? Is it possible for Leadpages to still rise and be victorious?
We’ve taken the liberty of comparing Leadpages against them so that you could make a fully informed choice of what’s going to work best for you!
Leadpages vs Instapages Leadpages vs Instapage vs Unbounce vs ClickFunnels
Let us start this out by running a few what each tool has to bring to the table.
Leadpages has that fantastic drag and drop editor which makes constructing landing pages a breeze. You have over 130 templates to fool around with, great integrations along with your favorites, market services, payment gateways, CRMs as well detailed analytics, hosted landing pages and even the capacity to produce a complete website if you require it to.
Instapages has a unique grid-free drag and drop interface for their own editor, over 200 free templates to use with even more available via Envato, a great deal of integrations, analytics created easy, split testing and collaboration tools that are particularly useful if you’re working as a team. Leadpages vs Instapage vs Unbounce vs ClickFunnels
In the battle of the templates, the quick win is given to Instapages solely for the sheer number they have. They just have so much more to pick from. Yes, you will find more free templates with Leadpages’ standard editor, but most will, and should, defer to the drag and drop editor since, well, it’s simpler. These templates are also well designed to intrigue visitors to stay longer and click on.
In terms of the quality of the designs however, the two Leadpages and Instapages have fantastic templates to provide you, undoubtedly, but again, because of sheer numbers, Instapages wins this round.
If it comes to their webpage editor, however, it’s an issue of personal preference since they do their jobs really well, but also in various ways.
Leadpages utilizes a drag-and-drop editor with a grid-based layout that will help you construct your page. It’s pretty similar really to how WordPress allows you to build. It’s a pretty simple and easy builder that works particularly well if you are all about finding the proper spacing and getting things perfectly aligned.
On the flip side, Leadpages uses a very structured editor, Instapages goes the opposite direction. Rather than a grid , Instapages employs a free for all, free-form construction port. Nowadays you don’t need to obey a template and alternatively it’s possible to drag and drop your elements anywhere on the page.
This allows you freedom to have the plan you want. Instapages will offer suggestions on how to correctly align your components of course — they won’t only leave you with no guide — but you’re free to ignore the hints and do whatever you want.
We will not say one is better than other because, at the end daily, it actually boils down to your own preference and type of building. As you think it over, ask yourself–Do you prefer structured order or free-for-all chaos? There is no right and wrong answer, and both can lead you to your desired results.
It’s on you.
One aspect wherein there is a clear winning however would be the widgets, with Leadpages offering 18 widgets to Instapage’s 11. Which might not seem like a good deal, but these widgets can be really helpful as elements you will need when constructing your landing page.
In terms of costs, Instapages is more expensive and as such, Leadpages is the preferred option here If billed annually, Leadpages’ cheapest plan comes out at $25 a month while Instapage’s comes out as $149 per month.
That’s a $124 difference on a monthly basis.
And that’s just their lowest priced plans.
Yeah, there are some features in the cheapest plan of Instapages you’ll find just on another plan of Leadpages — for example A/B Testing — but again, that’s still $124 versus $49.
In the end of the afternoon, we are going with Leadpages for this one. That’s not to mention Instapages is a bad option. If you want a more free-form editor, work with a team and you also require collaboration tools and don’t mind the steep cost, then by all means, Instapages could be the one for you.
No matter how you look at it though, Leadpages is simply more worth it.. It offers a plethora of tools that are on par with Instapages, a great editor and offerings that are unique to it like Leadboxes (which permits you to create your own pop-ups via the drag and drop editor), Leadlinks, Leaddigits and the Website Builder, which considerably expands what you can do.
If you want to view and try it on your own, the two programs offer 14-day free trials.
For us though, if you just want to take our word for it, then go for Leadpages.
Leadpages vs Unbounce
For the next round, we are going to be comparing Leadpages and Unbounce
We’ve already covered a number of Leadpage’s strengths with the previous section, so lets furst concentrate on Unbounce.
Founded in 2009, Unbounce was made with the goal of helping advertisers grow their businesses via successful conversion. Jump to today and you can see that they’ve gone on to to achieve what they set out to, with the landing page builder as their crowning achievement.
Similar to Leadpages, it permits you to build landing pages, set-up onsite pop-ups and even can help you track relevant parameters and data for your analytics — a step over what Google Analytics may provide, enabling you to adjust if necessary.
You really won’t have any problems using either or. Leadpages has two editors for you to utilize, the standard as well as the drag-and-drop (though we recommend you use the latter) while Unbounce includes one. Unbounce also has a similar drag and drop interface that’s bolstered by an insane amount of templates and it’s ease of use.
After just a couple of tries, beginners won’t have much problem picking up the best way to use the editors. At the end of the day, these programs are even when it comes to how simple it is to use their editors.
When simply discussing the about the quality of the editor, then Unbounce is the winner. Leadpages offers two kinds of editors to cater to two distinct kinds of people who want to make use of their services. Unbounce caters to everyone with just one. Yes it might not be as straightforward as Leadpage’s, but the excess effort is worth it. Leadpages vs Instapage vs Unbounce vs ClickFunnels
You won’t be disappointed with the quality of templates they have as they’re made to be easy to use and effective.
For pricing, Leadpages wins with it’s standard offering of $37 per month when compared with Unbounce’s $79 a month if they’re both billed annually. That’s a substantial monthly difference that can stack-up if used for the long run.
At the end of the day, Unbounce, using its pricing and innovative features is more catered to marketing agencies and larger businesses. Even the cost point reveals as much. But for everyone else out there who isn’t exactly a Multinational, then Leadpages is your choice.
It’s simple to use, more affordable and offers you all of the luxury tools you’ll need to raise and get ahead.
Bonus Round: Leadpages vs ClickFunnels
As a quick bonus match-up, we are going to be comparing Leadpages to ClickFunnels — which is not essentially 1 to 1 match-up since yes, they do help you market your organization, however they do it in varying ways.
First, the Fundamentals! If Leadpages helps you produce Landing Pages that can enable you to welcome visitors and numerical their clicks right into a opt-in and other things, ClickFunnels permits you produce Sales Funnels — a set of pages that direct the visitor towards your goal.
Both can assist you and your company grow.
So now that that the difference has been established, how do they fare? Well, if you are judging in terms of ease of use and price, Leadpages takes the lead and wins by a mile. But then it’s clear as to why this is — it’s not nearly as rich and intricate as ClickFunnels.
Even in their name: “Landing Pages” vs “Sales Funnels”, you can tell one needs more steps and effort, but can offer a different sort of experience for your client.
That is not taking a knock Leadpages and the simple beauty and effectivity it gives. If all you really need are landing pages, why look further?
So In conclusion we say choose ClickFunnels if you require powerful and effective funnels without the fuss and bother of having to come in with knowledge of HTML (or need to have someone in your staff that can). If you want to approach your marketing needs in an overall, overarching kind of way, with multiple moving parts that work in tandem, then this should be your pick.
If you’re on budget but need to get the job done without sacrificing quality or having to understand one thing about code, then Leadpages is right here for you personally. Why complicate your life if your business only really needs a one-step landing page?
Keeping it easy sometimes could be the most powerful move you could create.
Who Takes the Lead? Leadpages vs Instapage vs Unbounce vs ClickFunnels
So what’s the final score?
They all have different niches, to be sure.
Unbounce was created for experts and entrepreneurs who will benefit with the flexibility it can provide them as they design pages with the program.
Instapage is for those who want to make landing pages jointly with others thanks to their great collaboration tools.
But overall, the big winner in terms of simplicity, the energy of its editor and it’s fantastic price range, is Leadpages. If you’re beginning, and you want to push your company forward, If you are in the thick of it and want to give your pride and pleasure a boost, if you would like to acquire a marketing boost that isn’t too complicated, then that is it.
This is the answer.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You justneed to follow its lead.