In the business of business, where everybody knows the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the everyday marketer or business person is empowered to create aesthetically appeasing, functioning and high-conversion landing pages by themselves thanks to tools such Instapages, Unbounce and, of course, Leadpages.
Which of these tools can help you produce the landing page that you need to move forward? Is it possible for Leadpages to still rise and be victorious?
We have taken the liberty of comparing Leadpages against them so that you can make a fully informed choice of what’s going to work best for you!
Leadpages vs Instapages Launchrock vs Leadpages
Let us start this out by running a couple of what each tool must bring to the table.
Leadpages has that fantastic drag and drop editor which makes building landing pages a breeze. You have over 130 templates to fool around with, great integrations with your favorites, market services, payment gateways, CRMs as well comprehensive analytics, hosted landing pages as well as the capacity to create a complete site if you need it to.
Instapages has a distinctive grid-free drag and drop interface for their editor, over 200 free templates to use with even more accessible via Envato, a great deal of integrations, analytics created easy, split testing and collaboration tools that’re especially helpful if you’re employed as a team. Launchrock vs Leadpages
In the battle of the templates, the easy win is handed to Instapages solely for the sheer number they have. They just have a lot more to choose from. Yes, there are more free templates with Leadpages’ standard editor, but many will, and should, defer to the drag and drop editor because, well, it is simpler. These templates are also well designed to intrigue visitors to stay longer and click on.
The quality of designs is another thing altogether though. Both have awesome options for you to choose from, but since Instapages just has so much on its side, it still takes the victory.
If it comes to their page editor though, it is a matter of personal preference since they do their jobs really well, but also in different ways.
Leadpages uses a drag-and-drop editor with a grid-based design that will help you construct your page. It is pretty similar actually to how WordPress allows you to build. It is a pretty simple and effortless builder which works particularly well if you’re all about finding the proper spacing and getting things perfectly aligned.
As lead pages leans into structure for its editor, Instapages accepts chaos. Instead of a grid system, Instapages employs a free for all, free-form building interface. Nowadays you do not need to follow a template and alternatively it’s possible to drag and drop your own elements anywhere on the page.
This permits you more freedom to get the design you want. Instapages provides hints about how to properly align your elements needless to say — they will not just leave you be with no guide — but you are free to ignore the hints and do whatever you want.
We won’t say one is far better than other since, in the end daily, it really boils down to your own preference and type of building. Would you like a guided experience which makes building even simpler and easier, or would you want the capability to do anything you need to as you produce?
It’s on you.
One facet wherein there’s a clear winning however would be the widgets, with Leadpages offering 18 widgets to Instapage’s 11. That may not seem like a good deal, but these widgets can be quite useful as components you’ll need when building your landing page.
If it comes to price, Leadpages kind of wins again, with Instapages coming off as the more expensive option. If billed yearly, Leadpages’ cheapest program comes out at $25 a month while Instapage’s comes out as $149 per month.
That’s a $124 difference on a monthly basis.
And that is simply their cheapest plans.
Yeah, there are a number of features in the cheapest plan of Instapages you will find only on the next plan of Leadpages — for example A/B Testing — but again, that’s still $124 versus $49.
In the end of the day, we are going with Leadpages for this particular one. That’s not to mention Instapages is a bad choice. If you’d like a more free-form editor, work with a team and you also require collaboration tools and do not mind the steep cost, then by all means, Instapages could be the one for you.
No matter how you look at it though, Leadpages just has more value overall . It offers a plethora of tools which are on par with Instapages, a great editor and offers that are unique to it like Leadboxes (which permits you to make your own pop-ups through the drag and drop editor), Leadlinks, Leaddigits along with the Website Builder, which considerably expands what you can do.
If you would like to view and try it on your own, both platforms offer 14-day free trials.
For us though, in the event that you only want to take our word for it, choose Leadpages.
Leadpages vs Unbounce
For the next round, we’re going to be comparing Leadpages and Unbounce
We have already covered some of Leadpage’s strengths with the last segment, so lets furst focus on Unbounce.
Launched in 2009, Unbounce was made with the goal of assisting advertisers grow their businesses via effective conversion. Jump to today and you can see that they’ve gone on to to achieve what they set out to, with the landing page builder as their crowning achievement.
Much like Leadpages, it allows you to build landing pages, setup onsite pop-ups and even can help you track relevant parameters and data to your analytics — a step above what Google Analytics may provide, allowing you to adjust if needed.
You really won’t have any problems using either or. Leadpages includes two editors for you to use, the standard and the drag-and-drop (although we recommend you use the latter) while Unbounce has one. Unbounce also has a similar drag and drop interface that’s bolstered by an insane amount of templates and it’s ease of use.
After just a few attempts, beginners won’t have much problem picking up how to use the editors. At the end of the day, these programs are even when it comes to how simple it is to use their editors.
When simply discussing the about the quality of the editor, then Unbounce is the victor. Leadpages offers two types of editors to appeal to two distinct kinds of people that wish to create use of their services. Unbounce caters to everyone with only one. Yes it may not be as straightforward as Leadpage’s, but the excess effort is worth it. Launchrock vs Leadpages
In terms of the all critical templates, Leadpages has considerably more than Unbounce, but that is not to mention Unbounce’s templates are of a lower quality. They’re pretty good actually, and optimized and designed to be the most effective that they may be.
For pricing, Leadpages wins with it’s standard offering of $37 a month as compared to Unbounce’s $79 per month when they are both billed yearly. That is a substantial monthly difference that may stack-up if utilized for the long run.
At the end of the day, Unbounce, with its pricing and advanced features is more catered to marketing agencies and bigger businesses. Even the cost point shows just as much. But for everyone, from novices, small business owners and start-ups. Leadpages is the way to go.
It’s easy to use, more affordable and provides you all of the luxury tools you will have to raise and get forward.
Bonus Round: Leadpages vs ClickFunnels
As a little extra thrown in, we’ll be comparing Leadpages and ClicKFunnels — two different platforms with different systems and a shared goal: building your business up.
Let’s examine the basics first, yeah? If Leadpages helps you create Landing Pages which could enable you to welcome visitors and numerical their clicks right into a opt-in and other items, ClickFunnels permits you create Sales Funnels — a series of pages which lead the visitor towards your objective.
Both will unlock your business and help it reach new heights.
So that the difference was established, how do they fare? Well, if you are judging concerning ease of use and price, Leadpages takes the lead and wins by a mile. But it’s clear as to why that is — it is not nearly as rich and intricate as ClickFunnels.
Even in their name: “Landing Pages” vs “Sales Funnels”, you can tell one needs more steps and effort, but will offer a different kind of experience for the customer.
That’s not taking a knock Leadpages along with the simple beauty and effectivity it gives. If landing pages are your only needs, and you don’t need anything more, why push it?
So In conclusion we say go for ClickFunnels should you require powerful and productive funnels without the fuss and bother of needing to come in with knowledge of HTML (or need to have somebody on your staff which can). If you want to tackle your marketing needs in an overall, overarching kind of way, with multiple moving parts that work in tandem, then this should be your pick.
If you’re on budget but will need to get the work done without sacrificing quality or having to understand a single thing about code, Leadpages is right here for you . If your business only really needs a one-step landing page, why complicate your life.
Keeping it easy sometimes could be the most powerful move you could create.
Who Takes the Lead? Launchrock vs Leadpages
So what is the last score?
They all have different markets, to be sure.
Unbounce provides you flexibility when it comes to producing your webpages, and it is a fantastic pick for experienced online entrepreneurs that additionally have a prepared budget in hand.
Thanks to their great collaboration tools, Instapage is the choice for those who want to make landing pages jointly with others.
No matter how you look at it, objectively, thanks to not only its power but also its simplicity and pricing, Leadpages is the winner. If you are beginning, and you want to push your business forward, If you’re already in the thick of it and wish to give your pride and pleasure a increase, if you would like to get a marketing increase that is not too complicated, then that is it.
The solution is this.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You justneed to follow its lead.