In the business of business, where everybody knows the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the regular marketer or business individual is permitted to create aesthetically pleasing, functioning and high-conversion landing pages independently thanks to tools such Instapages, Unbounce and, needless to say, Leadpages.
Which of those tools will help you create the landing page you need to move forward? Is it possible for Leadpages to still ascend and be victorious?
We’ve taken the liberty of comparing Leadpages against them so that you could make a fully informed decision of what’s going to work best for you!
Leadpages vs Instapages Instapages vs Leadpages
Let’s start this out by running down a couple of what each tool must bring to the table.
Leadpages is blessed with a drag and drop editor that makes creating landing pages oh so simple. You’ve got over 130 templates to play around with, fantastic integrations with your favorites, market solutions, payment gateways, CRMs as well detailed analytics, hosted landing pages and even the capacity to create a complete site if you require it to.
Instapages has a distinctive grid-free drag and drop interface for their editor, over 200 free templates to use with even more accessible via Envato, a great deal of integrations, analytics created easy, split testing and collaboration tools that are particularly useful when you’re working as a team. Instapages vs Leadpages
In the battle of the templates, the quick win is handed to Instapages solely for the sheer number they have. They just have so much more to choose from. Yes, you will find far more free templates using Leadpages’ standard editor, but many will, and should, defer to the drag and drop editor because, well, it’s simpler. These templates are also well designed to intrigue visitors to stay longer and click on.
The quality of designs is another thing altogether though. Both have awesome options for you to select from, but since Instapages just has so much on its side, it still takes the win.
As for their editors, they both undoubtedly do a fantastic job — just in different ways. So really, the winner here is you.
Leadpages utilizes a drag-and-drop editor using a grid-based layout that will help you construct your page. It is pretty similar really to how WordPress lets you build. It’s a fairly simple and effortless builder that works especially well if you are all about finding the right spacing and getting things perfectly organized.
On the other, Leadpages utilizes an extremely structured editor, Instapages goes the opposite direction. Instead of a grid system, Instapages employs a free for all, free-form building port. Nowadays you don’t need to follow a template and instead it’s possible to drag and drop your own elements anywhere on the page.
This allows you freedom to have the design you want. Instapages will offer suggestions about how to correctly align your elements needless to say — they won’t only leave you with no guide — but you are free to ignore the hints and do whatever you want.
We will not say one is better than other since, at the end the day, it really boils down to your own preference and style of building. Would you like a guided experience that makes building much simpler and easier, or would you want the ability to do anything you want to as you produce?
It is on you.
1 aspect wherein there is a clear winning however would be the widgets, with Leadpages offering 18 widgets to Instapage’s 11. That may not seem like a lot, but these widgets can be quite useful as components you’ll need when building your landing page.
If it comes to price, Leadpages kind of wins, with Instapages coming off as the more expensive choice. If billed annually, Leadpages’ cheapest program comes out at $25 per month while Instapage’s comes out as $149 a month.
That is a $124 difference on a monthly basis.
And that is simply their lowest priced offer.
Yeah, there are a number of attributes in the cheapest plan of Instapages you will find just on another plan of Leadpages — such as A/B Testing — but that’s still $124 versus $49.
Overall, we have to choose Leadpages here. That is not to say Instapages is a bad choice. If you want a more well-intentioned editor, regularly collaborate with a team and you also need collaboration tools and do not mind the steep price, then by all means, Instapages could be the one for you.
But from how we’re looking at it, Leadpages only has more value for the price it offers. It offers various tools which are on par with Instapages, a great editor and offerings that are unique to it such as Leadboxes (which permits you to create your own pop-ups through the drag and drop editor), Leadlinks, Leaddigits along with the Website Builder, which greatly expands what you can do.
If you would like to see and try it on your own, both platforms offer you 14-day free trials.
For us though, in the event that you only want to take our word for it, then go for Leadpages.
Leadpages vs Unbounce
For the next round, we are going to be comparing Leadpages and Unbounce
We have already covered a number of Leadpage’s strengths with the last section, therefore lets furst concentrate on Unbounce.
Launched in 2009, Unbounce was created with the goal of assisting advertisers develop their businesses via effective conversion. Jump to today and you can see that they’ve managed to achieve what they set out to, with the landing page builder as their centerpiece
Similar to Leadpages, it allows you to build landing pages, setup onsite pop-ups and even helps you track relevant parameters and data for your analytics — a step over what Google Analytics may provide, allowing you to adjust if necessary.
Both tools are rather simple to use. Leadpages has two editors that you can use, the standard as well as the drag-and-drop (although we advise that you use the latter) while Unbounce has one. The latter also utilizes a drag and drop interface, and it is quite easy to use, together with its myriad of templates.
After just a couple of tries, beginners won’t have much of a problem picking up how to use the editors.All in all, they’re both pretty simple tools to learn and use, so it’s a tie in that area.
But if we’re judging on the caliber of the editor, then we’d have to give it to Unbounce. Leadpages offers two kinds of editors to appeal to two different kinds of men and women that wish to make use of their services. Unbounce caters to everyone with only one. Yes it may not be as simple as Leadpage’s, but the extra effort is worth it. Instapages vs Leadpages
Concerning the all important templates, Leadpages has significantly more than Unbounce, but that’s not to mention Unbounce’s templates are of a lower quality. They’re pretty good really, and optimized and designed to be the most successful that they may be.
For pricing, Leadpages wins it’s normal offering of $37 a month when compared with Unbounce’s $79 per month if they are both billed yearly. That’s a significant monthly difference that can stack-up if used for the future.
In the end, the truth is that Unbounce was made more for big businesses and even ad or marketing agencies, and not exactly small business owners. The cost point shows just as much. But for everybody else, from novices, small business owners and start-ups. Leadpages is the way to go.
It’s simple to use, cheaper and provides you all of the luxury tools you will need to raise and get ahead.
Bonus Round: Leadpages vs ClickFunnels
As a quick bonus match-up, we’ll be comparing Leadpages to ClickFunnels — that is not inherently 1 to 2 1 match-up since yes, they do help you advertise your business, but they do it in varying ways.
Let’s look at the basics first, yeah? If Leadpages helps you produce Landing Pages that can enable you to welcome visitors and covert their clicks into a opt-in and other things, ClickFunnels allows you create Sales Funnels — a set of pages that direct the visitor towards your objective.
Both will unlock your business and help it reach new heights.
So now that that the difference has been established, how do they fare? Well, if you’re judging concerning ease of use and price, Leadpages goes for the the lead and wins by a mile. But it’s clear as to why this is — it’s not anywhere near as rich and intricate as ClickFunnels.
Even in their name: “Landing Pages” vs “Sales Funnels”, it is possible to tell one requires more steps and effort, but will offer a different sort of experience for the customer.
That’s not taking a knock Leadpages and the simple beauty and effectivity it offers. If all you need are landing pages, why look further?
So In conclusion we say go for ClickFunnels if you require powerful and productive funnels without the fuss and bother of needing to come in with knowledge of HTML (or need to have someone on your team that can). If you want to tackle your marketing needs in an overall, overarching kind of way, with multiple moving parts that work in tandem, then this should be your pick.
If you’re on budget but will need to find the job done without sacrificing quality or having to know a single thing about code, then Leadpages is right here for you . If your company only really needs a one-step landing page, then why complicate your life.
Keeping it easy occasionally could be the most effective move you could create.
Who Takes the Lead? Instapages vs Leadpages
So what’s the last score?
All of them have different niches, to be sure.
Unbounce was created for experts and entrepreneurs who will benefit with the flexibility it can provide them as they design pages with the program.
Instapage is for all those who wish to create landing pages together with other people thanks to their excellent collaboration tools.
But overall, the big winner concerning simplicity, the power of its own editor and it’s fantastic budget, is Leadpages. If you’re beginning, and you wish to push your business forward, If you are in the thick of it and want to present your pride and pleasure a increase, if you would like to get a marketing boost that is not too complicated, then that is it.
The solution is this.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You only need to let it.