In the business of business, where everyone is aware of the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the regular marketer or business individual is empowered to create aesthetically pleasing, functioning and high-conversion landing pages by themselves thanks to resources such Instapages, Unbounce and, needless to say, Leadpages.
Which of those tools will allow you to produce the landing page that you need to proceed forward? Can Leadpages still come out on top when pushed up against the competition?
We have taken the liberty of comparing Leadpages against them so you can make a fully informed decision of what’s going to work best for you!
Leadpages vs Instapages Convertri vs Leadpages
Let’s start this out by running a few what each tool must bring to the table.
Leadpages is blessed with a drag and drop editor that makes making landing pages oh so simple. You’ve got over 130 templates to fool around with, great integrations along with your favorites, market solutions, payment gateways, CRMs as well comprehensive analytics, hosted landing pages and even the capacity to create a complete site if you need it to.
Instapages has a distinctive grid-free drag and drop interface for their editor, over 200 free templates to use with much more available via Envato, a great deal of integrations, analytics created simple, split testing and collaboration tools that are particularly helpful when you’re employed as a team. Convertri vs Leadpages
In the battle of the templates, the easy win is handed to Instapages solely for the sheer number they have. They just have so much more to pick from. Yes, you will find far more free templates using Leadpages’ standard editor, but most will, and should, defer to the drag and drop editor since, well, it is simpler. These templates are also well designed to intrigue visitors to stay longer and click on.
Concerning the quality of the designs though, the two Leadpages and Instapages have fantastic templates to provide you, undoubtedly, but again, because of sheer numbers, Instapages wins this round.
If it comes to their page editor, however, it is a matter of personal preference because they both do their jobs really well, but also in various ways.
Leadpages uses a drag-and-drop editor using a grid-based layout to help you construct your page. It is pretty similar really to how WordPress lets you build. It is a fairly straightforward and easy builder that works particularly well if you are all about finding the right spacing and getting things perfectly aligned.
As lead pages leans into structure for its editor, Instapages embraces chaos. Rather than a grid system, Instapages uses a free for all, free-form building interface. Now you do not have to obey a template and instead you can drag and drop your own elements anywhere on the page.
This permits you freedom to get the plan you want. Instapages provides hints on how to correctly align your elements of course — they will not only leave you be with no help — but you are free to ignore the suggestions and do anything you desire.
We won’t say one is far better than other because, in the end daily, it actually boils down to your taste and type of building. Would you like a guided experience that makes building much simpler and easier, or would you want the ability to do anything you want to as you create?
It’s on you.
One aspect wherein there is a clear winning however would be the widgets, with Leadpages providing 18 widgets to Instapage’s 11. Which might not seem like a lot, but these widgets can be quite useful as components you’ll need when building your landing page.
When it comes to price, Leadpages kind of wins, with Instapages coming off as the more expensive option. If billed yearly, Leadpages’ lowest program comes out at $25 per month while Instapage’s comes out as $149 a month.
That’s a $124 gap on a monthly basis.
And that’s simply their lowest priced plans.
Yeah, there are some attributes in the cheapest plan of Instapages you’ll find only on another plan of Leadpages — such as A/B Testing — but that’s still $124 versus $49.
Overall, we have to choose Leadpages here. That is not to say Instapages is a lousy choice. If you want a more well-intentioned editor, regularly collaborate with a team and you also need collaboration tools and don’t mind the steep price, then by all means, Instapages would be the one for you.
No matter how you look at it though, Leadpages just has more value overall . It offers various tools that are on par with Instapages, a fantastic editor and offerings which are unique for this such as Leadboxes (which allows you to create your own pop-ups via the drag and drop editor), Leadlinks, Leaddigits along with the Website Builder, which greatly expands what you can do.
A good thing to consider though is that both offer free trials. If you want to feel the difference for yourself, as opposed to just reading about it, you can.
For us though, if you just wish to take our word for it, choose Leadpages.
Leadpages vs Unbounce
For the next round, we are going to be comparing Leadpages and Unbounce
We’ve already covered a number of Leadpage’s strengths with the last section, so lets furst focus on Unbounce.
Founded in 2009, Unbounce was created with the objective of helping marketers develop their businesses via effective conversion. Flashforward to 2020 and they have been doing exactly that, with their number one instrument being their systematic landing page builder and editor.
Similar to Leadpages, it allows you to build landing pages, set-up onsite pop-ups and even can help you monitor relevant data and parameters to your analytics — a step above what Google Analytics may offer, allowing you to correct if needed.
Both tools are pretty easy to use. Leadpages has two editors that you can use, the standard as well as the drag-and-drop (although we advise that you use the latter) while Unbounce includes one. The latter also uses a drag and drop interface, and it is quite easy to use, together with its army of templates.
After just a couple of attempts, beginners won’t have much problem picking up how to use the editors.Overall, they’re both pretty simple tools to understand and use, therefore it’s a tie in that area.
But if we’re judging on the caliber of the editor, we’d need to give it to Unbounce. Leadpages offers two types of editors to appeal to two distinct sorts of people that want to create use of their services. Unbounce caters to everyone with just one. Yes it may not be as simple as Leadpage’s, but the excess effort is well worth it. Convertri vs Leadpages
Concerning the all important templates, Leadpages has significantly more than Unbounce, but that’s not to mention Unbounce’s templates are of a low quality. They are pretty good actually, and designed and optimized to be the most effective they may be.
For pricing, Leadpages wins with it’s normal offering of $37 a month as compared to Unbounce’s $79 a month if they’re both billed annually. That is a substantial monthly difference that may stack-up if used for the future.
At the end of the day, Unbounce, with its pricing and advanced features is more catered to marketing agencies and larger companies. Even the cost point shows as much. But for everyone else out there who isn’t exactly a Multinational, then Leadpages is your choice.
It is easy to use, more affordable and offers you all of the high-end tools you will have to grow and get forward.
Bonus Round: Leadpages vs ClickFunnels
As a little extra thrown in, we’ll be comparing Leadpages and ClicKFunnels — 2 different tools with different systems and a shared goal: building your business up.
First, the Fundamentals! If Leadpages makes it possible to create Landing Pages that could enable you to welcome visitors and numerical their clicks right into a opt-in and other things, ClickFunnels permits you produce Sales Funnels — a set of pages which direct the visitor towards your goal.
Both can help you and your business grow.
So that the gap was established, how do they fare? Well, if you are judging concerning ease of use and price, Leadpages takes the lead and wins by a mile. But then again, it’s easy to see why — it’s simply not as complex and deep as ClickFunnels was designed to be. They’re two different beasts after all.
Even in their name: “Landing Pages” vs “Sales Funnels”, you can tell one requires more steps and effort, but will offer a different kind of experience for your client.
That’s not taking a knock Leadpages and the simple beauty and effectivity it gives. If landing pages are your only requirements, and you don’t need anything more, why push it?
So In conclusion we say choose ClickFunnels if you need powerful and effective funnels without the fuss and bother of needing to come in with knowledge of HTML (or need to have someone on your staff that can). If you want to tackle your marketing needs in an overall, overarching kind of way, with multiple moving parts that work in unison, then this should be your choice.
If you are on budget but need to get the work done without sacrificing quality or having to know a single thing about code, Leadpages is right here for you . Why complicate your life if your business only really needs a one-step landing page?
Sometimes , all you really need to do to make the right choice is to keep it simple.
Who Takes the Lead? Convertri vs Leadpages
So what is the last score?
All of them have various markets, to be certain.
Unbounce was created for experts and entrepreneurs who will benefit with the flexibility it can provide them as they design pages with the program.
Instapage is for those who wish to create landing pages together with other people thanks to their excellent collaboration tools.
But the big winner concerning simplicity, the power of its own editor and it’s fantastic budget, is Leadpages. If you are starting up, and you want to push your business forward, If you are already in the thick of it and wish to give your pride and joy a increase, if you would like to get a marketing boost that isn’t too complex, then this is it.
The answer is this.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You justneed to follow its lead.