In the business of business, where everyone knows the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the everyday marketer or business person is empowered to create visually pleasing, functioning and high-conversion landing pages independently thanks to resources such Instapages, Unbounce and, of course, Leadpages.
Which of those tools can allow you to produce the landing page you want to proceed forward? Is it possible for Leadpages to still rise and be victorious?
We’ve taken the liberty of comparing Leadpages against them so you can make a fully informed decision of what’s going to work best for you!
Leadpages vs Instapages Beaver Builder vs Leadpages
Let’s start this out by running down a few what each tool has to bring to the table.
Leadpages has that great drag and drop editor which makes building landing pages a breeze. You have over 130 templates to play around with, fantastic integrations along with your own favorite, market solutions, payment gateways, CRMs as well detailed analytics, hosted landing pages as well as the ability to produce a complete site if you need it to.
Instapages includes a unique grid-free drag and drop interface for their own editor, over 200 free templates to use with much more accessible via Envato, a great deal of integrations, analytics made simple, split testing and collaboration tools that’re especially useful when you’re working as a team. Beaver Builder vs Leadpages
Concerning templates, the clear winner in terms of the sheer quantity and number is Instapages. They just have so much more to pick from. Yes, there are far more free templates with Leadpages’ standard editor, but most will, and should, defer to the drag and drop editor because, well, it’s simpler. These templates are also well designed to intrigue visitors to stay longer and click on.
In terms of the quality of the designs however, both Leadpages and Instapages have fantastic templates to provide you, without a doubt, but because of sheer numbers, Instapages wins this round.
When it comes to their page editor, however, it is an issue of personal preference since they both do their jobs really well, but in different ways.
Leadpages utilizes a drag-and-drop editor using a grid-based design that will assist you build your page. It is pretty similar actually to how WordPress allows you to build. It’s a pretty simple and effortless builder that works particularly well if you’re all about finding the proper spacing and getting things perfectly aligned.
As lead pages leans into structure for its editor, Instapages embraces chaos. Instead of a grid , Instapages employs a free for all, free-form construction port. Now you don’t need to follow a template and alternatively it’s possible to drag and drop your own components anywhere on the page.
This allows you more freedom to have the plan you desire. Instapages provides suggestions on how to correctly align your components of course — they won’t only leave you be with no guide — but you’re free to ignore the suggestions and do anything you want.
We won’t say one is far better than other because, at the end daily, it really boils down to your taste and type of building. Do you want a guided experience which makes building even simpler and easier, or do you want the capability to do anything you need to as you create?
It is on you.
One facet wherein there is a clear winning however is the widgets, with Leadpages offering 18 widgets to Instapage’s 11. That may not seem like a lot, but these widgets can be quite useful as elements you will need when building your landing page.
If it comes to price, Leadpages kind of wins again, with Instapages coming off as the more expensive choice. If billed yearly, Leadpages’ lowest program comes out at $25 per month while Instapage’s comes out as $149 a month.
That is a $124 gap on a monthly basis.
And that is simply their cheapest plans.
Yeah, there are some features in the cheapest plan of Instapages you’ll find only on the next plan of Leadpages — for example A/B Testing — but again, that’s still $124 versus $49.
In the end of the day, we’re going with Leadpages for this particular one. That’s not to mention Instapages is a lousy option. If you’d like a more free-form editor, work with a team and you also need collaboration tools and don’t mind the steep cost, then by all means, Instapages would be the one for you.
But from how we’re looking at it, Leadpages just has more worth for the price it offers. It offers a plethora of tools that are on par with Instapages, a fantastic editor and offerings which are unique to it such as Leadboxes (that permits you to create your own pop-ups via the drag and drop editor), Leadlinks, Leaddigits along with the Website Builder, which greatly expands what you can do.
If you want to see and try it on your own, the two programs offer you 14-day free trials.
For us though, if you just want to take our word for it, then choose Leadpages.
Leadpages vs Unbounce
For the next round, we are going to be comparing Leadpages and Unbounce
We have already covered some of Leadpage’s strengths with the previous segment, therefore lets furst focus on Unbounce.
Launched in 2009, Unbounce was made with the objective of assisting advertisers develop their businesses via effective conversion. Flashforward to 2020 and they’ve been doing just that, with their number one tool being their systematic landing page editor and builder.
Much like Leadpages, it permits you to build landing pages, setup onsite pop-ups and even can help you monitor relevant data and parameters for your analytics — a step over what Google Analytics may provide, allowing you to correct if needed.
You really won’t have any trouble using either or. Leadpages includes two editors that you can use, the standard as well as the drag-and-drop (though we advise that you use the latter) while Unbounce includes one. The latter also uses a drag and drop interface, and it’s really easy to use, together with its myriad of templates.
After just a few attempts, beginners will not have much problem picking up how to use the editors. At the end of the day, these programs are even when it comes to how easy it is to use their editors.
When simply talking about about the quality of the editor, then Unbounce is the victor. Leadpages provides two types of editors to cater to two different kinds of men and women who want to make use of their solutions. Unbounce caters to everybody with just one. Yes it may not be as straightforward as Leadpage’s, but the extra effort is worth it. Beaver Builder vs Leadpages
In terms of the all critical templates, Leadpages has significantly more than Unbounce, but that’s not to say Unbounce’s templates are of a lower quality. They’re pretty good actually, and designed and optimized to be the most effective that they may be.
For pricing, Leadpages wins it’s standard offering of $37 a month when compared with Unbounce’s $79 a month if they are both billed yearly. That is a substantial monthly difference that may stack-up if used for the future.
In the end, the truth is that Unbounce was made more for big businesses and even ad or marketing agencies, and not exactly small business owners. Even the price point shows as much. But for everyone else out there who isn’t exactly a Multinational, then Leadpages is your choice.
It is easy to use, more affordable and provides you all the high-end tools you will need to grow and get ahead.
Bonus Round: Leadpages vs ClickFunnels
As a little extra thrown in, we’ll be comparing Leadpages and ClicKFunnels — two different platforms with different systems and a shared goal: building your business up.
First, the basics! If Leadpages makes it possible to produce Landing Pages which could enable you to welcome visitors and covert their clicks right into an opt-in and other items, ClickFunnels permits you produce Sales Funnels — a set of pages which direct the visitor towards your objective.
Both will unlock your business and help it reach new heights.
So now that that the difference was established, how do they fare? Well, if you’re judging in terms of ease of use and price, Leadpages takes the lead and wins by a mile. But then again, it’s easy to see why — it’s simply not as complicated and deep as ClickFunnels was designed to be. They’re two different beasts after all.
Even in their name: “Landing Pages” vs “Sales Funnels”, it is possible to tell one needs more steps and effort, but will offer a different sort of experience for your customer.
That is not taking a knock on Leadpages along with the simple beauty and effectivity it offers. If landing pages are your only needs, and you don’t need anything more, why push it?
At the end of the day we say go for ClickFunnels if you need powerful and productive funnels without the fuss and bother of needing to come in with knowledge of HTML (or will need to have somebody on your team which can). If you want to approach your marketing needs in an overall, overarching kind of way, with multiple moving parts that work in unison, then this should be your pick.
If you are on budget but will need to find the job done without sacrificing quality or having to understand a single thing about code, then Leadpages is right here for you personally. Why complicate your life if your business only wants a one-step landing page?
Keeping it easy sometimes may be the most powerful move you could make.
Who Takes the Lead? Beaver Builder vs Leadpages
So what’s the last score?
They all have different markets, to be sure.
Unbounce was created for experts and entrepreneurs who will benefit with the flexibility it can provide them as they design pages with the program.
Thanks to their excellent collaboration tools, Instapage is the choice for all those who want to create landing pages jointly with other team members.
No matter how you cut it, objectively, because of its power but its simplicity and pricing, Leadpages is the winner. If you’re beginning, and you wish to push your business forward, If you are in the thick of it and want to give your pride and pleasure a increase, if you would like to acquire a marketing boost that is not too complicated, then that is it.
This is the answer.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You only need to let it.