There’s no chance that you haven’t stumbled upon a landing page on the internet — a page with the singular goal of getting your email in exchange for free content such as e-books and online courses.
They’re helpful tools for businesses and generally everyone could get a fantastic use for one.
There used to be only two ways you could acquire a landing page for yourself.
You could build it yourself from the ground up, relying on coding along with your eye and strengths to make something that was both functional and aesthetically pleasing. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
Asking for expert help might even be an option since you would not be able to do it yourself. You’d have to surrender yourself to designers and programmers who would play a mental, verbal and financial tug-of-war with you as you assemble what you need to build.
Thank god there’s a third route nowadays.
That’s where Leadpages comes in.
It presents itself as a tool which will make it possible for you to create your landing pages yourself, without the need to know any code, with easy and great results. A colossus in the landing page builder game, Leadpages will give you the templates you need to start building. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the solution to all of your problems? Is it worthwhile? What are its strengths and flaws?
Let us jump in and find out!
Lead By Features Wix and Leadpages
Leadpages was established in 2010 by Clay Collins over at Minneapolis. With a team whose passion can be felt no matter what, the company now has over 45,000 users and is one of the top choices in helping businesses better themselves online. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
One of the greatest things they have done is the way they’ve made one of the most effective development tools on the market, but was able to make it simple to use and not overtly complicated. Upon using it, you’ll quickly find out that it’s pretty beginner friendly.
For new users out there, that really sets the tone for what Leadpages is all about.
And as soon as you’re past the fear of using it, the apprehension which comes with a new tool, it’s simple to dive deep into the features they offer and see how powerful it truly is.
Having premade designer templates places them in an advantage because they’re the only product that have it. They have more than a 150+ beautifully designed templates ready to use, all of which can be categorized by industry and purpose, and are even mobile friendly.
Whatever you will need — from a capture template into a landing page for a giveaway, to page for a free guide, chances are, the template you need is right there and ready for you.
There are two kinds of templates ready for individuals: Standard and Drag and Drop. One of the cons to them though is you don’t actually have a lot of room to personalize them. The standard templates can not be edited, even when they claim it can be.
While using the Drag and Drop editor, there is a flaw in the design where the widget boundaries are a bit off. When you drag a particular element in, sometimes it slips to the wrong place so that can be a bit frustrating. And in the cases wherein you delete elements that you don’t agree with, the blank spaces need to be filled up by you.
Are these major flaws? No, of course not. They’re not detrimental to you getting what you need. However, they could get in the way of a smooth experience, and these are something you should be prepared for.
Aside from the landing pages , Leadpages also can help you produce additional powerful tools. Wix and Leadpages
In the end, for them to become this popular, they need to have more than just the basics in their toolbox. What kind of industry leader wouldn’t?
One really good example is”Leadboxes” — basically beautifully designed pop-ups that’ll help you reach your mark, without it being annoying. You can even see how effective it can be by activating an option wherein you can track your clients interactions with your pop-ups.
Coupled with Google Analytics, this could enable you to see exactly what works and what does not so that you can evaluate your next actions.
They also allow you to make your own alert bars — small bars found at the top of your browser’s display that usually alerts you to a purchase or a promo. And as an added mindful bonus, Leadpages made it really easy to design!
And needless to say, there are Leadlinks — Links you can embed in an email so that all the recipients must do is click and they’ll automatically opt-in. Since individuals are often allergic to complicated sign ups, acquiring this easy option is a big plus on your side.
A good thing that Leadpages did not overlook was proper integration. They really took the lead with that and it’s insanely useful.
In terms of connectivity, you’re empowered to connect your Leadpages to pretty much anything you need it to – email, payment processor, analytics or social media platform. Google analytics, Facebook Ads and more than 40+ other choices — in a universe where connectivity and data imply so much, being this incorporated is a huge, enormous boon for you.
Lead By Price
Leadpages isn’t exactly cheap, but that’s not to say it is not worth it. It’s worth more than the price you pay, we believe.
The standard plan of Leadpages is $37 a month. It can go down to $25 or even $17 per month if you opt for the 1-year or 2-year plan, respectively. Wix and Leadpages
When you want to get serious though, and go for things such as AB testing, Leaddigits and Leadlinks, then you should go for the Pro Plan at $79 per month. Much like the normal plan, if you commit to a more comprehensive plan, you can get it at $49 per month or $24 per month for a 1-year or 2-year commitment, respectively.
And finally there is the Advanced Plan Lead pages, which they recommend for marketing groups and agencies. With this subscription, you pretty much have all of what LeadPages has to offer Here, you can get it for $159 per month for a 2-year lock in, or at $199 per month for an yearly plan.
Take note though, you can’t go monthly with Advanced.
Should you add this up, even in the standard plan on a 1-year commitment you’ll be spending $300. Which could be little hefty, yes. But then again, for everything you are getting, it is a pretty great deal. It will never be regarded as a steal, but you can say value for money for sure.
And for what it is worth, they offer a 14-day trial in addition to a 30-day Money-Back Guarantee. So just in case you’re the type who’d like to try things first to see if it’s worth it, this option is there.
Lead by Worth
So at the end of the day, is Leadpages worth it?
And truth be told, we believe it is very much worth it.
It is super novice friendly as a result of its drag and drop editor, you have over 200+ free templates to choose from (and of course some extra paid ones) and it has excellent integration for email advertising solutions, webinars, etc.
And that is just the tip of this iceberg, frankly.
While yes, it does have cons such as the restricted ability to tinker around with templates, the way you can not layout the reactive version of your webpage as well as the cost — that can be a little steep in the cheapest plan without good features like A/B test webpages — the pros outweigh the disadvantages.
So when you need to make that next landing page, honestly, choose Leadpages. It makes creating gorgeous landing pages that could enable you to do what you need to do so damn simple without sacrificing quality. And in a world where everything is so quick and so personalized, wouldn’t you need to lead with ease?
FREQUENTLY ASKED QUESTIONS Wix and Leadpages
Q: Can I connect whatever I build with Leadpages to my domain?
A: Yes! Each page published with Leadpages is hosted on our servers in your Leadpages domain. If you already have domain, it is really simple to connect your domain name to your leadpages account and publish it into the domain of your choosing.
Q: Does Leadpages come with a free trial, or do I have to purchase it to use it?
A: Leadpages gives out a 14-day free trial that you can check out so you can see what they have to give you!
Q: Is the Leadpages free trial a limited access version?
A: No, you’ll receive free, unlimited access to your preferred Leadpages plan. You can use it as though you’re a paying customer for 14-days, no strings attached. Once the 14 days are done, you’ll automatically become a paid subscriber, so be sure to cancel before that, in case you’re not convinced you need Leadpages .
Q: Could Leadpages replace my website?
A: Yes. It can work as a supplement to your existing site, or replace it entirely if you want it to. With Leadpages‘s easy to use tools, it’s definitely within your reach.