If you have been around the internet, well, ever, you have come across a landing page — a page whose sole purpose is to usually grab your email address in exchange for something such as an e-book or a free internet class of types.
They’re helpful tools for companies and most everyone could get a fantastic use for one.
There used to be only two ways you could score a landing page for your business.
You can always take it upon yourself and make one for yourself by relying on your eye and coding skills in order to make a beautiful landing page that can put in the work for you. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
Asking for professional assistance might even be an option since you would not be able to do it yourself. You would have to surrender to designers and developers who would play a mental, verbal and fiscal tug-of-war with you as you build what you want to construct.
Thank god there is a third path nowadays.
That’s where Leadpages comes in.
It presents itself as a tool which will allow you to create your landing pages on your own, without needing to understand any code, together with simple and great results. A giant in the landing page builder market, Leadpages will give you the templates you need to start making. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the solution to all your problems? Is it worth it? What are its strengths and weaknesses?
Let’s jump in and discover!
Lead By Features Who Owns Leadpages
Leadpages was established in 2010 by Clay Collins over at Minneapolis. With a staff whose heart can be felt no matter what, the company now has over 45,000 users and is one of the top choices in helping businesses grow online. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
One of the best things they have done is how they’ve made one of the most effective development tools out there, but was able to make it simple to use rather than being overtly complicated. Using it won’t feel as though you have to have a crash course and cram just to be able to begin.
For new users out there, that really sets the tone for what Leadpages is about.
And once you’re past the fear of using it, the apprehension that accompanies a new instrument, it’s easy to dive deep into the features they provide and see how strong it really is.
Having premade designer templates puts them in an advantage because they’re the only product that have it. They have more than a 150+ superbly designed templates ready to use, all of which can be categorized by industry and purpose, and are even mobile friendly.
Whatever your requirements may be, whether it’s a giveaway or something to catch their attention and data — they’ll have it.
There are two kinds of templates ready for individuals: Standard and Drag and Drop. Among the disadvantages to them though is that you don’t actually have a lot of space to customize them. Sadly, the standard template can’t really be tweaked or changed even if they said it could be.
While using the Drag and Drop editor, there’s a flaw in the layout where the widget boundaries are somewhat off. If you drag a particular element in, at times it snaps into the wrong place so that can be a little frustrating. And in the cases wherein you delete elements that you don’t agree with, the blank spaces need to be filled up by you.
In the grand scheme of things, these aren’t really major flaws, just minor inconveniences. They’re not detrimental for you getting everything you want. However, they can get in the way of a smooth experience, and all these are something you should be ready for.
Besides the landing pages , Leadpages also can help you produce additional powerful tools. Who Owns Leadpages
In the end, for them to be this popular, they need to have more than just the principles in their arsenal. What kind of industry leader would not?
One great example would be”Leadboxes” — basically beautifully designed pop-ups that’ll enable you to hit your mark, without it being annoying. You can even see how effective it can be by activating an option wherein you can track your customers interactions with your pop-ups.
Coupled with Google Analytics, this can enable you to see what works and what doesn’t so you can evaluate your next steps.
They also allow you to make your personal alert bars — little bars on top of your browser’s screen that usually alerts you to a purchase or even a promo. Besides being a useful improvement, Leadpages has made it so it’s simple to design!
And needless to say, there are Leadlinks — Links you can embed in an email so that each of the receivers have to do is click once and they will automatically opt-in. Since people are usually allergic to complex sign ups, having this easy choice is a huge plus in your side.
A good thing which Leadpages did not forget was proper integration. They took the lead with that and it’s insanely useful.
In terms of connectivity, you’re empowered to connect your Leadpages to pretty much anything you need it to – email, payment processor, analytics or social media platform. Google analytics, Facebook Ads and more than 40+ other choices — in a world where data and connectivity mean a lot, being this incorporated is a huge, enormous boon for you.
Lead By Price
Leadpages isn’t exactly cheap, but that’s not to say it is not worth it. You get wat you are paying for it.
The standard strategy of Leadpages is $37 per month. It can go down to $25 or even $17 per month if you opt for the 1-year or 2-year plan, respectively. Who Owns Leadpages
If you want to get serious with this, and come armed with AB testing, Leaddigits, and Leadlinks, then the Pro Plan will cost you around $79 a month. Much like the standard program, if you commit to a more comprehensive strategy, you can get it in either $49 a month or $24 per month to get a 1-year or 2-year commitment, respectively.
And then there is the Advanced Plan Lead pages, which they recommend for marketing teams and agencies. That is the plan where they pull out all of the big guns and give you pretty much everything. Here, you can purchase it for $159 per month for a 2-year lock , or at $199 per month for an annual plan.
There is no monthly price option for Advanced though, so take note.
If you add this up, even in the standard plan on a 1-year commitment you’ll be spending $300. Which can be bit hefty, yes. But again, for everything you are getting, it is a pretty good deal. It will never be considered as a steal, but you can say value for money for certain.
And for what it’s worth, they offer a 14-day trial in addition to a 30-day Money-Back Guarantee. So just in case you’re the type who’d like to try things first to see if it’s worth it, this option is there.
Lead by Worth
So at the end of the day, is Leadpages worth it?
And truth be told, we believe it is very much worth it.
It is super novice friendly thanks to its drag and drop editor, you’ve got over 200+ free templates to choose from (not to mention some additional paid ones) and it’s wonderful integration for email marketing solutions, webinars, etc.
And that is only the tip of the iceberg, frankly.
While yes, it does have disadvantages like the limited ability to tinker around with templates, the way you can’t design the responsive version of your page as well as the price — which can be a little steep in the least expensive plan without great features such as A/B test pages — the pros outweigh the disadvantages.
So once you need to make the next landing page, honestly, choose Leadpages. It makes creating stunning landing pages which could enable you to do exactly what you have to do so damn easy without sacrificing quality. And in a world where everything is so fast and so personalized, wouldn’t you want to lead easily?
FREQUENTLY ASKED QUESTIONS Who Owns Leadpages
Q: Can I link whatever I construct using Leadpages to my own domain name?
A: Yes! Each page printed with Leadpages is hosted on our servers at your Leadpages domain. If you already have domain, it’s really simple to link your domain to your own leadpages account and publish it into the domain of your choice.
Q: Can I just try Leadpages first, or would I have to go all in off the bat?
A: Leadpages offers a 14-day free trial that you can check out so you can see what they have to offer!
Q: Is the Leadpages free trial a restricted version?
A: No, you’ll receive free, unlimited access to your chosen Leadpages program. You may use it as if you’re a paying customer for 14-days, no strings attached. After the 14 days, you will become a paid subscriber so if it’s not for you, you truly have to cancel ahead.
Q: Could Leadpages replace my site?
A: Yes. It can act as a supplement to your current website, or replace it entirely if you want it to. With Leadpages‘s simple to use resources, it’s definitely within your reach.