If you have been around the web, well, you’ve come across a landing page a page whose sole goal is to usually grab your email address in exchange for something like an e-book or a free online class of sorts.
They’re helpful tools for businesses and generally everyone could find a good use for one.
There used to be only two ways you could score a landing page for your business.
You could build it yourself from the ground up, relying on coding along with your eye and advantages to make something which was both functional and aesthetically appeasing. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
If you couldn’t do it yourself since it was not your expertise, you could turn to other people and ask for their professional help. You’d have to surrender to designers and developers who would play a mental, verbal and fiscal tug-of-war with you as you build what you need to build.
Thank god there is a third route these days.
That is where Leadpages comes in.
It presents itself as a tool that will allow you to make your landing pages yourself, without the need to understand any code, with easy and great outcomes. A colossus in the landing page builder world, Leadpages will give you the templates you need to start making. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the answer to all of your problems? Is it worth it? What are its strengths and weaknesses?
Let us jump in and discover!
Lead By Features What Are Leadpages and How to Use Them
Leadpages was created in 2010 by Clay Collins over at Minneapolis. With a staff whose heart can be felt at all times, the company now has over 45,000 users and is one of the top choices in helping businesses grow online. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
Among the greatest things they have done is how they have made among the most powerful development programs on the market, but was able to make it easy to use rather than being overtly complicated. when you use it, you’ll immediately find out that it’s pretty new user friendly.
For said newcomers, Leadpages pretty much leads the charge for ease of use as compared to others out there in the market.
And once you’ve shed the fear of trying something new, you’ll discover how amazing it is for you and your business.
One of their jewels, and truly a business standout, are their templates. They have over a 150+ beautifully designed templates ready to use, all of which are categorized by industry and purpose, and are even mobile friendly.
Anything you may need — from a catch template into your landing page for a giveaway, to page to get a free manual, odds are, the template you need is right there and ready for you.
Getting into specifics, Leadpages has two kinds, Drag and Drop, and Standard. One of the disadvantages for them though is that you don’t really have a great deal of space to customize them. The typical templates can’t be edited, even if they claim it can be.
When using the Drag and Drop editor, there’s a flaw in the layout where the widget borders are somewhat off. If you drag a specific element in, sometimes it snaps into the incorrect place so that can be a bit frustrating. And in the cases wherein you delete elements that you don’t agree with, the blank spaces need to be filled up by you.
Are these significant defects? No, certainly not. They’re not detrimental to you getting everything you want. But they could get in the way of a smooth experience, and all these are something you should be prepared for.
Leadpages isn’t limited to just creating landing pages, but can also be used to create other important and powerful tools. What Are Leadpages and How to Use Them
After all, for them to become this popular, they will need to possess more than just the principles in their toolbox. After all, what kind of leader would limit themselves?
One really good example would be”Leadboxes” — basically beautifully designed pop-ups that will help you reach your mark, without it being annoying. You can even see how effective it can be by activating an option wherein you can track your customers interactions with your pop-ups.
Coupled with Google Analytics, this can enable you to determine exactly what works and what does not so you are able to evaluate your next steps.
They also permit you to produce your own alert bars — little bars found at the top of your browser screen that usually alerts you to a purchase or even a promo. And as an extra bonus, Leadpages made it really easy to design!
And of course, there are Leadlinks — Links you can embed in an email so that each of the receivers must do is click and they will automatically opt-in. Having an simple sign up option is always a wonderful answer to people’s aversion to complicated or time consuming sign-up processes.
One good thing which Leadpages did not forget was proper integration. They took the lead with that and it is insanely helpful.
In terms of connectivity, you’re empowered to connect your Leadpages to anything you need it to – email, payment processor, analytics or social media platform. Google analytics, Facebook Ads and more than 40+ other choices — in a universe where data and connectivity imply so much, being this integrated is a huge, huge boon for you.
Lead By Price
Leadpages isn’t cheap, but that is not to say it is not worth it. You get wat you’re paying for it.
The conventional plan of Leadpages is $37 per month. It can go down to $25 or even $17 per month if you go for the 1-year or 2-year plan, respectively. What Are Leadpages and How to Use Them
When you want to really get serious though, and go for tools such as AB testing, Leaddigits and Leadlinks, then you should go for the Pro Plan at $79 per month. Much like the standard plan, if you commit to a more comprehensive strategy, you can get it in $49 a month or $24 per month for a 1-year or 2-year commitment, respectively.
And then there is the Advanced Plan Lead pages, which they advocate for marketing groups and agencies. This is where they pull out all of the big guns and offer you pretty much everything. Here, you can get it for $159 a month for a 2-year lock in, or at $199 a month for an annual plan.
Take note though, you can not go monthly with Advanced.
Adding it all together, you’re going to be committing about $300 for a 1-year subscription deal Which can be bit hefty, yes. But again, for everything you’re getting, it is a fairly good deal. It will never be regarded as a steal, but you can say value for money for certain.
And for what it’s worth, they supply a 14-day trial in addition to a 30-day Money-Back Guarantee. So in case it is not for you, it is easy enough to rectify this choice.
Lead by Worth
So at the end of the day, is Leadpages worthwhile?
And truth be told, we believe it is very much worth it.
It is super novice friendly thanks to its drag and drop editor, so you’ve got over 200+ free templates to pick from (and of course some extra paid ones) and it has wonderful integration for email marketing services, webinars, etc.
And that’s only the tip of this iceberg, frankly.
While yes, it does have disadvantages such as the limited ability to tinker around with templates, how you can’t layout the reactive version of your page as well as the price — that may be already a little steep in the least expensive plan without good features such as A/B test webpages — the pros outweigh the cons.
So next time you need a landing page, make sure to land your decision on Leadpages. It makes creating gorgeous landing pages which can enable you to do exactly what you need to do so damn easy without sacrificing quality. Personalization is one of the strongest tools we have today, and as such it can help us lead our businesses and interests into new heights, with ease.
FREQUENTLY ASKED QUESTIONS What Are Leadpages and How to Use Them
Q: Can I connect whatever I build with Leadpages to my own domain name?
A: Yes! Every page published with Leadpages is hosted on our servers in your Leadpages domain. If you already have domain, it is really easy to connect your domain name to your leadpages account and publish it into the domain of your choosing.
Q: Can I just try Leadpages first, or would I have to commit right off the bat?
A: Leadpages gives out a 14-day free trial that you can check out so you can see what they have to give you!
Q: When I use the Free Trial, will the edition of Leadpages I will be utilizing be restricted?
A: No, you are going to receive free, unlimited access to a chosen Leadpages plan. You may use it as though you were a paying customer for 14-days, no strings attached. After the 14 days, you will become a paid subscriber so if it is not for you, you really have to cancel beforehand.
Q: Can Leadpages replace my website?
A: Yes. It can act as a supplement to your current website, or replace it altogether in the event that you’d like it to. With Leadpages‘s simple to use resources, it is definitely in your reach.