If you’ve been around the web, well, ever, you have come across a landing page — a page whose sole purpose is to usually grab your email address in exchange for a thing such as an e-book or a free internet course of sorts.
They’re helpful tools for businesses and most everyone could get a fantastic use for one.
There used to be only two ways you could score a landing page for your business.
You can always take it upon yourself and create one for yourself by relying on your eye and coding skills in order to make a beautiful landing page that can put in the work for you. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
Asking for professional assistance might even be an option since you might not be able to do it yourself. You’d have to surrender to designers and programmers who would play a mental, verbal and financial tug-of-war with you as you build exactly what you want to build.
Thank god there’s a third route nowadays.
That’s where Leadpages comes in.
It introduces itself as a tool that will allow you to create your landing pages on your own, without the need to know any code, with simple and great results. A giant in the landing page builder world, Leadpages will give you the templates you need to start making. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the answer to all your problems? Is it worthwhile? What are its strengths and weaknesses?
Let us jump in and find out!
Lead By Features Wendy Henley Leadpages
Leadpages was created in 2010 by Clay Collins over at Minneapolis. Armed with a team comprised of conversion-marketing specialists and tech service team whose warmth you can feel through a screen of a phone, the business has over 45,000 users and is widely thought of as one of the greatest choices that can help build most of any online companies. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
One of the best things they have done is how they’ve made one of the most powerful development programs out there, but was able to make it simple to use rather than being complicated. Upon using it, you’ll immediately find out that it’s pretty beginner friendly.
For new users on the market, that sets the tone for what Leadpages is all about.
And once you’ve shed the fear of using something new, you’ll discover how amazing it is for you and your company.
Having premade designer templates places them in an advantage due to the fact that they’re the only product that have it. They have more than a 150+ superbly designed templates ready to use, all which can be categorized by industry and purpose, and are even mobile friendly.
Anything you will need — from a catch template into your landing page for a giveaway, to page for a free guide, chances are, the template you need is right there and ready for you.
There are two kinds of templates prepared for people: Standard and Drag and Drop. One of the cons for them though is that you don’t actually have a great deal of room to customize them. Sadly, the standard template can’t really be touched or changed even if they said it could be.
Not everything is perfect though as using the Drag and Drop editor, a glitch occurs making the borders look off. If you drag a particular element in, at times it slips to the wrong place so that can be a bit frustrating. And if you delete certain elements that don’t work for you, there is a tendency for there to be spaces you need to fill up.
In the grand scheme of things, these aren’t really major flaws, just small inconveniences. They’re not detrimental for you getting what you need. But they can get in the way of a smooth experience, and all these are some things you should be prepared for.
Leadpages isn’t limited to just creating landing pages, but can also be used to create other useful and powerful tools. Wendy Henley Leadpages
After all, for them to become this popular, they need to possess more than just the basics in their arsenal. After all, what kind of leader would limit themselves?
One great example would be”Leadboxes” — basically beautifully designed pop-ups that’ll help you reach your mark, without being bothersome. You can even determine how effective it can be by enabling an option wherein you can track your customers interactions with your pop-ups.
Coupled with Google Analytics, this can enable you to see what works and what doesn’t so you can evaluate your next actions.
They also permit you to produce your own alert bars — little bars found at the top of your browser’s display that usually alerts you to a purchase or even a promo. Aside from being a useful addition, Leadpages has made it so it’s easy to design!
And needless to say, you will find Leadlinks — Links you can embed in an email so that each of the recipients must do is click once and they’ll automatically opt-in. Having an easy sign up option is always a fantastic answer to people’s dislike for complicated or time consuming sign-up processes.
One good thing that Leadpages did not forget was proper integration. They really took the lead with that and it is insanely useful.
In terms of connectivity, you’re empowered to connect your Leadpages to anything you need it to – email, payment processor, analytics or social media platform. Google analytics, Facebook Advertising and over 40+ other options — in a world where connectivity and data mean a lot, being this integrated is a huge, enormous boon for you.
Lead By Price
Leadpages isn’t cheap, but that’s not to say it isn’t worth it. It’s worth far more than the price you pay, we believe.
The standard strategy of Leadpages is $37 per month. It can return to $25 or even $17 per month if you opt for the 1-year or 2-year plan, respectively. Wendy Henley Leadpages
When you want to get serious though, and go for tools such as AB testing, Leaddigits and Leadlinks, then you should go for the Pro Plan at $79 per month. Much like the normal plan, should you commit to a longer strategy, you can get it in either $49 per month or $24 a month for a 1-year or 2-year commitment, respectively.
And finally there is the Advanced Plan Lead pages, which they recommend for marketing teams and bureaus. With this subscription, you pretty much have all of what LeadPages has to offer Here, you can purchase it for $159 a month for a 2-year lock in, or at $199 a month for an annual plan.
Take note though, you can not go monthly with Advanced.
Should you add it up, even at the standard program on a 1-year commitment you’ll be spending $300. Which could be bit hefty, yes. But then again, for everything you’re getting, it is a fairly good deal. It will never be considered as a steal, but you can say value for money for sure.
And for what it is worth, they offer a 14-day trial as well as a 30-day Money-Back Guarantee. So just in case you’re the type who’d like to try things first to see if it’s worth it, this option is there.
Lead by Worth
So at the end of the day, is Leadpages worth it?
And truth be told, we believe it is very much worth it.
It’s super beginner friendly as a result of its drag and drop editor, you’ve got over 200+ free templates to choose from (and of course some additional paid ones) and it has wonderful integration for email advertising services, webinars, etc.
And that’s just the tip of this iceberg, frankly.
While it does have disadvantages such as the limited ability to tinker around with templates, the way you can not layout the responsive version of your page in addition to the cost — which may be already a little steep at the least expensive plan without good features like A/B test webpages — the pros outweigh the cons.
So once you have to make the next landing page, honestly, go for Leadpages. It makes creating gorgeous landing pages which can enable you to do exactly what you have to do so damn simple without sacrificing quality. And in a universe where everything is so quick and so personalized, wouldn’t you need to lead with ease?
FREQUENTLY ASKED QUESTIONS Wendy Henley Leadpages
Q: Can I link whatever I construct with Leadpages to my domainname?
A: Yes! Each page printed with Leadpages is hosted on our servers in your Leadpages domainname. If you already have domain, it’s really simple to connect your domain name to your leadpages account and publish it to the domain of your choosing.
Q: Could I simply try Leadpages first, or would I have to go all in off the bat?
A: Leadpages offers a 14-day free trial for you to test out so you can see what they have to offer!
Q: After I use the Free Trial, will the edition of Leadpages I will be utilizing be restricted?
A: No, you’ll get free, unlimited access to your chosen Leadpages plan. You can use it as though you’re a paying customer for 14-days, no strings attached. After the 14 days, you will become a paid subscriber so if it is not for you, you really have to cancel ahead.
Q: Can Leadpages replace my site?
A: Yes. It can work as a supplement to your current site, or replace it altogether if you want it to. With Leadpages‘s easy to use resources, it’s definitely in your reach.