In a world that knows the importance of landing pages to successful businesses, we have created tools that make it so you no longer have to collaborate with designers to create them happen.
Now, the regular marketer or business individual is permitted to create visually appeasing, functioning and high-conversion landing pages by themselves thanks to tools such Instapages, Unbounce and, needless to say, Leadpages.
Which of those tools will allow you to create the landing page that you need to proceed forward? Can Leadpages still come out on top when pushed up against the competition?
We’ve taken the liberty of comparing Leadpages against them so you could make a fully informed choice of what will work best for you!
Leadpages vs Instapages Website vs Leadpages
Let’s start this out by running a couple of what each tool has to bring to the table.
Leadpages has that great drag and drop editor that makes constructing landing pages a breeze. You have over 130 templates to fool around with, great integrations with your own favorite, market services, payment gateways, CRMs as well detailed analytics, hosted landing pages as well as the ability to produce a full site if you require it to.
Instapages includes a unique grid-free drag and drop interface for their own editor, over 200 free templates to use with even more accessible via Envato, a great deal of integrations, analytics created easy, split testing and collaboration tools that’re especially helpful when you’re working as a team. Website vs Leadpages
In the battle of the templates, the quick win is handed to Instapages solely for the sheer number they have. They simply have a lot more to pick from. Yes, there are far more free templates with Leadpages’ standard editor, but many will, and should, defer to the drag and drop editor because, well, it is simpler. These templates are also well designed to intrigue visitors to stay longer and click on.
Concerning the quality of the designs though, the two Leadpages and Instapages have great templates to provide you, without a doubt, but again, because of sheer numbers, Instapages wins this round.
As for their editors, they both undoubtedly do a great job — just in different ways. So really, the winner here is you.
Leadpages uses a drag-and-drop editor with a grid-based design that will help you build your page. It’s pretty similar really to how WordPress allows you to build. It is a pretty simple and easy builder which works especially well if you’re all about finding the proper spacing and getting things perfectly aligned.
As lead pages leans into structure for its editor, Instapages embraces chaos. Rather than a grid system, Instapages employs a free for all, free-form construction interface. Nowadays you don’t have to follow a template and alternatively you can drag and drop your own elements anywhere on the page.
This allows you more freedom to get the plan you want. Instapages will offer suggestions about how to properly align your elements needless to say — they will not just leave you with no help — but you’re free to ignore the suggestions and do anything you want.
We won’t say one is better than other because, at the end daily, it really boils down to your taste and style of building. Would you like a guided experience which makes building much simpler and easier, or do you want the ability to do anything you want to as you produce?
It’s on you.
One facet wherein there is a clear winning however is the widgets, with Leadpages offering 18 widgets to Instapage’s 11. That may not seem like a good deal, but these widgets can be really useful as components you’ll need when constructing your landing page.
In terms of pricing, Instapages is more expensive and as such, Leadpages is the preferred option here If billed yearly, Leadpages’ cheapest plan comes out at $25 a month while Instapage’s comes out as $149 per month.
That is a $124 difference on a monthly basis.
And that’s simply their cheapest plans.
Yeah, there are some attributes in the least expensive plan of Instapages you will find just on the next plan of Leadpages — such as A/B Testing — but again, that’s still $124 versus $49.
Overall, we have to choose Leadpages here. That’s not to say Instapages is a lousy choice. If you’d like a more well-intentioned editor, work with a team and you need collaboration tools and don’t mind the steep cost, then by all means, Instapages could be the one for you.
No matter how you look at it though, Leadpages is simply more worth it.. It gives a plethora of tools which are on par with Instapages, a great editor and offerings that are unique for this like Leadboxes (which allows you to make your own pop-ups through the drag and drop editor), Leadlinks, Leaddigits along with the Website Builder, which considerably expands what you can do.
A good thing to consider though is that both offer free trials. If you want to feel the difference for yourself, as opposed to just reading about it, you can.
For us however, in the event that you just wish to take our word for it, choose Leadpages.
Leadpages vs Unbounce
For the next round, we are going to be comparing Leadpages and Unbounce
We have already covered some of Leadpage’s strengths with the last section, so lets furst concentrate on Unbounce.
Founded in 2009, Unbounce was made with the goal of assisting advertisers develop their businesses via effective conversion. Jump to today and you can see that they’ve gone on to to achieve what they set out to, with the landing page builder as their centerpiece
Much like Leadpages, it allows you to build landing pages, setup onsite pop-ups and even helps you track relevant parameters and data for your analytics — a step above what Google Analytics can offer, enabling you to adjust if necessary.
You really won’t have any problems using either or. Leadpages includes two editors for you to utilize, the standard as well as the drag-and-drop (though we recommend you use the latter) while Unbounce includes one. Unbounce also has a similar drag and drop interface that’s bolstered by an insane amount of templates and it’s ease of use.
Beginners will not have much problem picking up how to use the editors after a few attempts.All in all, they’re both pretty easy tools to learn and use, so it’s a tie in that region.
But if we are judging on the caliber of the editor, we would have to give it to Unbounce. Leadpages offers two types of editors to cater to two distinct kinds of men and women that want to create use of their solutions. Unbounce caters to everybody with just one. Yes it might not be as simple as Leadpage’s, but the excess effort is worth it. Website vs Leadpages
Concerning the all critical templates, Leadpages has significantly more than Unbounce, but that is not to say Unbounce’s templates are of a lower quality. They are pretty good actually, and designed and optimized to be the most effective they can be.
For pricing, Leadpages wins with it’s standard offering of $37 per month when compared with Unbounce’s $79 a month when they’re both billed annually. That is a significant monthly difference that can stack-up if used for the future.
At the end of the day, Unbounce, with its pricing and advanced features is more catered to advertising agencies and bigger businesses. Even the cost point shows just as much. But for everyone else out there who isn’t exactly a Multinational, then Leadpages is your choice.
It’s easy to use, more affordable and provides you all the high-end tools you’ll have to grow and get ahead.
Bonus Round: Leadpages vs ClickFunnels
As a little extra thrown in, we’ll be comparing Leadpages and ClicKFunnels — 2 different platforms with different systems and a shared goal: building your business up.
First, the Fundamentals! If Leadpages makes it possible to create Landing Pages that can help you welcome visitors and covert their clicks into an opt-in and other things, ClickFunnels allows you produce Sales Funnels — a series of pages which direct the visitor towards your objective.
Both will unlock your business and help it reach new heights.
So now that that the gap has been established, how do they fare? Well, if you’re judging in terms of ease of use and cost, Leadpages takes the lead and wins by a mile. But then it’s clear as to why that is — it is not nearly as rich and intricate as ClickFunnels.
Just looking at the name: “Landing Pages” vs “Sales Funnels”, you can tell one requires more steps and effort, but will offer a different sort of experience for your customer.
That is not taking a knock on Leadpages and the simple beauty and effectivity it offers. If all you really need are landing pages, why look further?
So In conclusion we say go for ClickFunnels if you require powerful and effective funnels without the fuss and bother of needing to come in with knowledge of HTML (or will need to have someone in your team that can). If you want to tackle your marketing needs in an overall, overarching kind of way, with a lot of moving parts that work in unison, then this should be your pick.
If you are on budget but need to find the job done without sacrificing quality or having to understand one thing about code, then Leadpages is right here for you personally. Why complicate your life if your business only really needs a one-step landing page?
Keeping it simple sometimes could be the most effective move you could create.
Who Takes the Lead? Website vs Leadpages
So what is the last score?
They all have different markets, to be certain.
Unbounce gives you flexibility when it comes to creating your pages, and it is a good pick for experienced online entrepreneurs that additionally have a ready budget .
Thanks to their excellent collaboration tools, Instapage is the choice for all those who wish to create landing pages together with their team.
No matter how you look at it, objectively, because of its power but also its simplicity and pricing, Leadpages is the winner. If you’re starting up, and you wish to push your company forward, If you are in the thick of it and want to give your pride and joy a increase, if you want to acquire a marketing boost that is not too complicated, then this is it.
This is the answer.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You just have to follow its lead.