In the business of business, where everyone knows the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the regular marketer or business individual is empowered to make aesthetically pleasing, functioning and high-conversion landing pages independently thanks to resources such Instapages, Unbounce and, of course, Leadpages.
Which of those tools can help you produce the landing page that you want to proceed forward? Will Leadpages still come out on top when pushed up against the competition?
We’ve taken the liberty of comparing Leadpages against them so you can make a fully informed choice of what’s going to work best for you!
Leadpages vs Instapages Unbounce vs Leadpages vs ClickFunnels
Let us start this out by running down a few what each tool must bring to the table.
Leadpages is blessed with a drag and drop editor that makes making landing pages oh so simple. You have over 130 templates to fool around with, great integrations with your own favorite, market solutions, payment gateways, CRMs as well detailed analytics, hosted landing pages and even the capacity to produce a full site if you require it to.
Instapages has a distinctive grid-free drag and drop interface for their own editor, over 200 free templates to use with much more accessible via Envato, a lot of integrations, analytics created easy, split testing and collaboration tools that’re particularly useful if you’re working as a team. Unbounce vs Leadpages vs ClickFunnels
In the battle of the templates, the quick win is given to Instapages solely for the sheer number they have. They just have a lot more to pick from. Yes, there are far more free templates using Leadpages’ standard editor, but many will, and ought to, defer to the drag and drop editor because, well, it’s simpler. These templates are also well designed to intrigue visitors to stay longer and click on.
Concerning the quality of the designs however, both Leadpages and Instapages have fantastic templates to offer you, without a doubt, but again, because of sheer numbers, Instapages wins this round.
As for their editors, they both undoubtedly do a fantastic job — just in different ways. So really, the winner here in this round is you.
Leadpages uses a drag-and-drop editor with a grid-based layout that will assist you build your page. It is pretty similar actually to how WordPress allows you to build. It is a fairly simple and easy builder that works particularly well if you are all about finding the right spacing and getting things perfectly aligned.
On the flip side, Leadpages utilizes a very structured editor, Instapages goes the opposite direction. Instead of a grid system, Instapages uses a free for all, free-form construction interface. Nowadays you don’t have to follow a template and instead you can drag and drop your components anywhere on the page.
This allows you freedom to have the design you desire. Instapages will offer hints about how to correctly align your components needless to say — they will not just leave you with no guide — but you’re free to ignore the suggestions and do anything you desire.
We won’t say one is better than other since, in the end daily, it actually boils down to your own preference and type of building. As you think it over, ask yourself–Do you prefer structured order or free-for-all chaos? There is no right and wrong answer, and both can lead you to your desired results.
It’s on you.
One facet wherein there is a clear winning however is the widgets, with Leadpages providing 18 widgets to Instapage’s 11. That may not seem like a lot, but these widgets can be really useful as components you will need when constructing your landing page.
If it comes to price, Leadpages kind of wins again, with Instapages coming off as the more expensive option. If billed annually, Leadpages’ lowest plan comes out at $25 a month while Instapage’s comes out as $149 a month.
That’s a $124 difference on a monthly basis.
And that is simply their lowest priced plans.
Yeah, there are a number of attributes in the least expensive plan of Instapages you’ll find just on another plan of Leadpages — for example A/B Testing — but that’s still $124 versus $49.
In the end of the day, we’re going with Leadpages for this one. That’s not to mention Instapages is a bad option. If you’d like a more free-form editor, regularly collaborate with a team and you also need collaboration tools and do not mind the steep cost, then by all means, Instapages could be the one for you.
No matter how you look at it though, Leadpages is simply more worth it.. It gives a plethora of tools that are on par with Instapages, a fantastic editor and offerings which are unique for this such as Leadboxes (that permits you to make your own pop-ups via the drag and drop editor), Leadlinks, Leaddigits and the Website Builder, which considerably expands what you can do.
If you want to see and try it on your own, the two programs offer you 14-day free trials.
For us though, in the event that you just wish to take our word for it, then go for Leadpages.
Leadpages vs Unbounce
For the next round, we’re going to be comparing Leadpages and Unbounce
We have already covered some of Leadpage’s strengths with the last segment, so lets furst focus on Unbounce.
Founded in 2009, Unbounce was created with the goal of assisting advertisers develop their businesses via effective conversion. Flashforward to 2020 and they have been doing just that, with their number one tool being their systematic landing page editor and builder.
Similar to Leadpages, it permits you to build landing pages, set-up onsite pop-ups and even can help you track relevant data and parameters to your analytics — a step over what Google Analytics can provide, allowing you to correct if necessary.
You really won’t have any problems using either or. Leadpages has two editors that you can use, the standard and the drag-and-drop (though we advise that you use the latter) while Unbounce has one. Unbounce also has a similar drag and drop interface that’s bolstered by an insane amount of templates and it’s ease of use.
Beginners won’t have much problem picking up the best way to use the editors after a couple of tries. At the end of the day, these tools are equal when it comes to how easy it is to use their editors.
When simply discussing the about the quality of the editor, then Unbounce is the victor. Leadpages provides two kinds of editors to cater to two distinct kinds of men and women who want to make use of their solutions. Unbounce caters to everyone with just one. Yes it might not be as straightforward as Leadpage’s, but the extra effort is worth it. Unbounce vs Leadpages vs ClickFunnels
Concerning the all important templates, Leadpages has considerably more than Unbounce, but that’s not to say Unbounce’s templates are of a lower quality. They’re pretty good actually, and designed and optimized to be the most effective they can be.
For pricing, Leadpages wins with it’s standard offering of $37 per month when compared with Unbounce’s $79 per month when they’re both billed yearly. That’s a significant monthly difference that may stack-up if used for the future.
At the end of the day, Unbounce, using its pricing and advanced features is more catered to marketing agencies and larger companies. The cost point shows as much. But for everyone, from novices, small business owners and start-ups. Leadpages is the way to go.
It’s simple to use, more affordable and provides you all of the high-end tools you will have to grow and get ahead.
Bonus Round: Leadpages vs ClickFunnels
As a quick bonus match-up, we’ll be comparing Leadpages to ClickFunnels — which isn’t inherently 1 to 2 1 match-up since , they do allow you to advertise your business, however they do it in varying ways.
Let’s look at the basics first, yeah? If Leadpages helps you create Landing Pages that could enable you to welcome visitors and numerical their clicks into an opt-in and other items, ClickFunnels permits you produce Sales Funnels — a series of pages that lead the visitor towards your goal.
Both will unlock your business and help it reach new heights.
So that the difference has been established, how do they fare? Well, if you are judging in terms of ease of use and price, Leadpages takes the lead and wins by a mile. But then again, it’s kind of easy to see why — it’s simply not as complicated and deep as ClickFunnels was designed to be. They’re both different things after all.
Even in their name: “Landing Pages” vs “Sales Funnels”, you can tell one requires more steps and effort, but will offer a different kind of experience for the customer.
That’s not taking a knock on Leadpages and the simple beauty and effectivity it gives. If all you need are landing pages, why look further?
So In conclusion we say choose ClickFunnels if you need powerful and productive funnels without the fuss and bother of needing to come in with knowledge of HTML (or need to have somebody in your staff that can). If you want to approach your marketing needs in an overall, overarching kind of way, with a lot of moving parts that work in unison, then this should be your pick.
If you’re on budget but need to get the job done without sacrificing quality or having to understand a single thing about code, Leadpages is perfect for you . If your business only really needs a one-step landing page, then why complicate your life.
Sometimes , all you really need to make the right choice is to keep it simple.
Who Takes the Lead? Unbounce vs Leadpages vs ClickFunnels
So what is the final score?
They all have different niches, to be sure.
Unbounce provides you flexibility when it comes to creating your webpages, and is a fantastic pick for experienced online entrepreneurs that additionally have a ready budget in hand.
Instapage is for all those who want to make landing pages together with other people thanks to their great collaboration tools.
But overall, the big winner concerning simplicity, the power of its own editor and it has fantastic price range, is Leadpages. If you are starting up, and you wish to push your company forward, If you are already in the thick of it and want to give your pride and joy a boost, if you want to acquire a marketing boost that isn’t too complex, then that is it.
The answer is this.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You justneed to follow its lead.