In the business of business, where everyone knows the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the everyday marketer or business individual is empowered to make aesthetically pleasing, functioning and high-conversion landing pages by themselves thanks to tools such Instapages, Unbounce and, of course, Leadpages.
Which of these tools will allow you to produce the landing page that you want to proceed forward? Is it possible for Leadpages to still ascend and be victorious?
We have taken the liberty of comparing Leadpages against them so that you can make a fully informed choice of what’s going to work best for you!
Leadpages vs Instapages Thrive vs Leadpages
Let’s start this out by running a couple of what each tool has to bring to the table.
Leadpages has a drag and drop editor that makes making landing pages oh so simple. You’ve got over 130 templates to play around with, great integrations along with your favorites, market services, payment gateways, CRMs as well comprehensive analytics, hosted landing pages and even the capacity to produce a complete website should you need it to.
Instapages includes a unique grid-free drag and drop interface for their editor, over 200 free templates to use with much more available via Envato, a great deal of integrations, analytics created simple, split testing and collaboration tools that are especially useful when you’re working as a team. Thrive vs Leadpages
In terms of templates, the crystal clear winner in terms of the sheer number and quantity is Instapages. They simply have a lot more to choose from. Yes, you will find far more free templates using Leadpages’ standard editor, but most will, and should, defer to the drag and drop editor because, well, it’s simpler. These templates are also well designed to intrigue visitors to stay longer and click on.
The quality of designs is another thing altogether though. Both have amazing options for you to choose from, but since Instapages just has so much on its side, it still takes the win.
If it comes to their webpage editor though, it’s a matter of personal preference because they do their jobs really well, but also in different ways.
Leadpages utilizes a drag-and-drop editor with a grid-based layout to assist you construct your page. It is pretty similar actually to how WordPress lets you build. It’s a pretty simple and easy builder that works particularly well if you are all about finding the proper spacing and getting things perfectly organized.
As lead pages leans into structure for its editor, Instapages embraces chaos. Instead of a grid system, Instapages uses a free for all, free-form construction port. Now you do not need to follow a template and alternatively it’s possible to drag and drop your elements anywhere on the page.
This allows you more freedom to have the design you desire. Instapages provides suggestions about how to properly align your components of course — they will not just leave you be with no help — but you are free to ignore the hints and do whatever you desire.
We won’t say one is better than other because, in the end daily, it actually boils down to your own taste and style of building. Would you like a guided experience that makes building even simpler and easier, or do you desire the ability to do anything you need to as you create?
It is on you.
One facet wherein there’s a clear winning however would be the widgets, with Leadpages offering 18 widgets to Instapage’s 11. Which might not seem like a good deal, but these widgets can be quite useful as components you’ll need when constructing your landing page.
When it comes to price, Leadpages kind of wins, with Instapages coming off as the more expensive option. If billed annually, Leadpages’ cheapest program comes out at $25 per month while Instapage’s comes out as $149 a month.
That’s a $124 gap on a monthly basis.
And that’s just their cheapest offer.
Yeah, there are a number of attributes in the least expensive plan of Instapages you will find only on the next plan of Leadpages — for example A/B Testing — but again, that’s still $124 versus $49.
Overall, we have to go with Leadpages here. That’s not to say Instapages is a bad option. If you want a more well-intentioned editor, work with a team and you also require collaboration tools and do not mind the steep price, then by all means, Instapages could be the one for you.
No matter how you look at it though, Leadpages just has more value overall . It gives a plethora of tools that are on par with Instapages, a great editor and offers which are unique for this such as Leadboxes (that allows you to make your own pop-ups via the drag and drop editor), Leadlinks, Leaddigits and the Website Builder, which considerably expands what you can do.
A good thing to consider though is that both offer free trials. If you want to feel the difference for yourself, as opposed to just reading about it, you can.
For us however, if you just want to take our word for it, then go for Leadpages.
Leadpages vs Unbounce
For the next round, we’re going to be comparing Leadpages and Unbounce
We have already covered a number of Leadpage’s strengths with the previous section, so lets furst focus on Unbounce.
Launched in 2009, Unbounce was created with the goal of assisting marketers develop their businesses via effective conversion. Jump to today and you can see that they’ve managed to achieve what they set out to, with the landing page builder as their crowning achievement.
Similar to Leadpages, it allows you to build landing pages, set-up onsite pop-ups and even can help you track relevant data and parameters for your analytics — a step over what Google Analytics may provide, allowing you to correct if necessary.
You really won’t have any trouble using either or. Leadpages includes two editors that you can use, the standard as well as the drag-and-drop (though we advise that you use the latter) while Unbounce has one. The latter also utilizes a drag and drop interface, and it’s quite simple to use, with its army of templates.
Beginners won’t have much problem picking up the best way to use the editors after a few tries.All in all, they’re both pretty easy tools to understand and use, therefore it’s a tie in that region.
When simply talking about about the quality of the editor, then Unbounce is the winner. Leadpages offers two types of editors to appeal to two different sorts of people who want to create use of their solutions. Unbounce caters to everybody with just one. Yes it might not be as straightforward as Leadpage’s, but the extra effort is well worth it. Thrive vs Leadpages
Concerning the all important templates, Leadpages has considerably more than Unbounce, but that is not to mention Unbounce’s templates are of a low quality. They’re pretty good actually, and designed and optimized to be the most effective that they may be.
For pricing, Leadpages wins with it’s normal offering of $37 per month as compared to Unbounce’s $79 per month when they’re both billed annually. That’s a significant monthly difference that can stack-up if utilized for the future.
In the end, the truth is that Unbounce was made more for big businesses and even ad or marketing agencies, and not exactly small business owners. The cost point shows just as much. But for everyone else out there who isn’t exactly a Multinational, then Leadpages is your choice.
It’s simple to use, more affordable and offers you all the high-end tools you will need to raise and get forward.
Bonus Round: Leadpages vs ClickFunnels
As a little extra thrown in, we’ll be comparing Leadpages and ClicKFunnels — two different platforms with different systems and a shared goal: building your business up.
First, the basics! If Leadpages helps you produce Landing Pages which could enable you to welcome visitors and numerical their clicks into an opt-in and other items, ClickFunnels permits you produce Sales Funnels — a set of pages that direct the visitor towards your objective.
Both can help you and your company grow.
So that the difference has been established, how do they fare? Well, if you are judging in terms of ease of use and cost, Leadpages takes the lead and wins by a mile. But then again, it’s kind of easy to see why — it’s simply not as complex and deep as ClickFunnels was designed to be. They’re two different things after all.
Just looking at the name: “Landing Pages” vs “Sales Funnels”, it is possible to tell one needs more steps and effort, but will offer a different kind of experience for the client.
That is not taking a knock Leadpages and the simple beauty and effectivity it offers. If all you need are landing pages, why look further?
At the end of the day we say choose ClickFunnels should you need powerful and effective funnels without the fuss and bother of having to come in with knowledge of HTML (or will need to have someone on your team which can). If you want to tackle your marketing needs in an overall, overarching kind of way, with multiple moving parts that work in tandem, then this should be your pick.
If you’re on budget but will need to find the work done without sacrificing quality or having to know one thing about code, then Leadpages is right here for you . If your business only really needs a one-step landing page, why complicate your life.
Keeping it simple occasionally may be the most effective move you could create.
Who Takes the Lead? Thrive vs Leadpages
So what’s the final score?
They all have various niches, to be sure.
Unbounce was created for experts and entrepreneurs who will benefit with the flexibility it can provide them as they design pages with the program.
Instapage is for all those who wish to create landing pages together with others thanks to their great collaboration tools.
But overall, the big winner in terms of simplicity, the power of its own editor and it has fantastic price range, is Leadpages. If you are beginning, and you wish to push your company forward, If you’re in the thick of it and want to give your pride and joy a increase, if you want to get a marketing increase that isn’t too complex, then this is it.
The solution is this.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You just have to follow its lead.