If you have been around the internet, well, ever, you have encountered a landing page — a page whose sole purpose is to grab your email address in exchange for a thing like an e-book or a free internet course of sorts.
They are useful tools for companies and generally everyone could get a fantastic use for one.
There used to be only two ways you could score a landing page for your business.
You can always take it upon yourself and create one for yourself by relying on your eye and coding knowledge in order to make a beautiful landing page that can put in the work for you. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
If you could not do it yourself because it was not your specialty, you might turn to others and request their professional help. You’d have to surrender yourself to designers and developers who would play a psychological, verbal and fiscal tug-of-war with you as you assemble what you want to build.
Thank god there’s a third route nowadays.
That’s where Leadpages comes in.
It presents itself as a tool which will allow you to create your landing pages yourself, without needing to know any code, together with simple and fantastic results. A colossus in the landing page builder game, Leadpages will give you the templates you need to start building. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the answer to all your problems? Is it worth it? What are its strengths and flaws?
Let us jump in and find out!
Lead By Features Should I Use Leadpages or Instapage
Leadpages was created in 2010 by Clay Collins over at Minneapolis. Armed with a staff comprised of conversion-marketing specialists and tech service staff whose passion you can feel through a display of a smartphone, the company has over 45,000 users and is widely thought of as one of the top choices that can help build most of any online businesses. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
One of the best things they’ve done is how they’ve made one of the most powerful growth tools on the market, but was able to make it easy to use and not complicated. Upon using it, you’ll immediately find out that it’s pretty beginner friendly.
For said newcomers, Leadpages pretty much spearheads the charge for friendliness as compared to others out there in the market.
And as soon as you’re over the fear of using it, the apprehension that comes with a new tool, it’s easy to dive deep into the features they provide and see how powerful it truly is.
Having premade designer templates puts them in an advantage due to the fact that they’re the only product that have it. They have over a 150+ superbly designed templates ready to use, all of which are categorized by purpose and industry, and are even mobile friendly.
Whatever your needs may be, whether it’s a giveaway or something to catch their eye and data — they’ll have it.
There are two types of templates ready for people: Standard and Drag and Drop. One of the disadvantages for them though is that you don’t actually have a great deal of room to personalize them. The standard templates can not be edited, even if they claim it could be.
Not all is perfect though as using the Drag and Drop editor, a glitch occurs making the boundaries look off. If you drag a particular element in, sometimes it slips to the wrong place so that can be a bit frustrating. And if you delete certain elements which don’t work for you, there is a tendency for there to be spaces you need to fill up.
In the grand scheme of things, these aren’t really major problems, just minor inconveniences. They’re not detrimental for you getting what you want. But they could get in the way of a smooth experience, and these are something you should be ready for.
Leadpages isn’t limited to just making landing pages, but can also be used to create other useful and powerful tools. Should I Use Leadpages or Instapage
After all, for them to become this popular, they need to possess more than just the principles in their arsenal. What type of business leader wouldn’t?
One great example is”Leadboxes” — basically beautifully designed pop-ups that’ll help you hit your mark, without it being bothersome. You may also go for an option to track your customer’s interactions with your pop-up, letting you view and access data that will help you determine its effectiveness.
Coupled with Google Analytics, this can help you see what works and what does not so that you are able to evaluate your next actions.
They also allow you to make your personal alert bars — small bars on top of your browser’s screen that usually alerts you to a sale or even a promo. Besides being a useful addition, Leadpages has made it so it’s easy to design!
And of course, you will find Leadlinks — Links you can embed in an email so that each of the receivers must do is click once and they’ll automatically opt-in. Having an simple sign up option is always a fantastic answer to people’s dislike for complicated or time consuming sign-up processes.
A good thing that Leadpages didn’t overlook was proper integration. They took the lead with that and it is insanely useful.
In terms of connectivity, you’re empowered to connect your Leadpages to anything you need it to – email, payment processor, analytics or social media platform. Google analytics, Facebook Advertising and over 40+ other choices — in a universe where data and connectivity imply a lot, being this integrated is a huge, huge boon for you.
Lead By Price
Leadpages isn’t exactly inexpensive, but that is not to say it isn’t worth it. You more than get wat you’re paying for it.
The standard plan of Leadpages is $37 per month. It can go down to $25 or even $17 a month if you opt for the 1-year or 2-year plan, respectively. Should I Use Leadpages or Instapage
If you would like to get serious about this, and come armed with AB testing, Leaddigits, and Leadlinks, then the Pro Plan will cost you around $79 per month. Much like the standard plan, if you commit to a longer strategy, you can get it at either $49 per month or $24 per month for a 1-year or 2-year commitment, respectively.
And finally there is the Advanced Plan Lead pages, which they recommend for marketing groups and bureaus. With this subscription, you pretty much have everything that LeadPages has to offer Here, you can purchase it for $159 per month for a 2-year lock , or at $199 per month for an yearly plan.
There is no monthly price option for Advanced though, so take note.
Should you add it up, even in the standard program on a 1-year commitment you are going to be spending $300. Which could be little hefty, yes. But then again, for all you’re getting, it is a pretty great deal. It will never be considered as a steal, but you can say value for money for certain.
And for what it is worth, they supply a 14-day trial as well as a 30-day Money-Back Guarantee. So if it’s not for you, it’s easy enough to rectify that decision.
Lead by Worth
So at the end of the day, is Leadpages worth it?
And truth be told, we believe it is very much worth it.
It is super novice friendly thanks to its drag and drop editor, so you’ve got over 200+ free templates to choose from (and of course some additional paid ones) and it has excellent integration for email marketing services, webinars, etc.
And that is just the beginning.
While it does have cons like the limited ability to tinker around with templates, the way you can not design the responsive version of your webpage as well as the price — which can be a little steep at the cheapest plan without good features such as A/B test webpages — the pros outweigh the disadvantages.
So when you need to make the next landing page, honestly, go for Leadpages. It makes creating stunning landing pages that can enable you to do exactly what you need to do so damn easy without sacrificing quality. And in a world where everything is so fast and so personalized, wouldn’t you want to lead easily?
FREQUENTLY ASKED QUESTIONS Should I Use Leadpages or Instapage
Q: Can I link whatever I construct using Leadpages to my domainname?
A: Yes! Every page printed with Leadpages is hosted on our servers at your Leadpages domainname. If you currently have domain, it’s really easy to connect your domain to your own leadpages accounts and publish it to the domain of your choice.
Q: Can I just try Leadpages first, or would I have to commit right off the bat?
A: Leadpages offers a 14-day free trial that you can test out so you can see what they have to give you!
Q: Is the Leadpages free trial a limited access version?
A: No, you are going to get free, unlimited access to a preferred Leadpages plan. You can use it as if you were a paying customer for 14-days, no strings attached. Once the 14 days are up, you’ll automatically become a paid subscriber, so be sure to cancel before that, in case you’re not convinced you need Leadpages in your life .
Q: Can Leadpages replace my website?
A: Yes. It can act as a supplement to your current website, or replace it entirely in the event that you want it to. With Leadpages‘s simple to use resources, it is definitely within your reach.