In the business of business, where everybody is aware of the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the regular marketer or business person is permitted to create visually appeasing, functioning and high-conversion landing pages by themselves thanks to tools such Instapages, Unbounce and, needless to say, Leadpages.
Which of these tools will help you produce the landing page that you need to proceed forward? Is it possible for Leadpages to still rise and be victorious?
We have taken the liberty of comparing Leadpages against them so you can make a fully informed choice of what’s going to work best for you!
Leadpages vs Instapages Optimizepress vs Leadpages
Let’s start this out by running down a few what each tool must bring to the table.
Leadpages is blessed with a drag and drop editor that makes creating landing pages oh so simple. You have over 130 templates to fool around with, great integrations with your favorites, market services, payment gateways, CRMs as well comprehensive analytics, hosted landing pages and even the capacity to create a full site if you require it to.
Instapages has a distinctive grid-free drag and drop interface for their editor, over 200 free templates to use with much more available via Envato, a great deal of integrations, analytics made easy, split testing and collaboration tools that’re particularly useful if you’re working as a team. Optimizepress vs Leadpages
In the battle of the templates, the quick win is handed to Instapages solely for the sheer number they have. They simply have a lot more to choose from. Yes, you will find more free templates using Leadpages’ standard editor, but most will, and should, defer to the drag and drop editor because, well, it is easier. These templates are also well designed to intrigue visitors to stay longer and click on.
The quality of designs is another thing altogether though. Both have awesome options for you to select from, but since Instapages just has so much on its side, it still takes the win.
As for their editors, they both undoubtedly do a fantastic job — just in different ways. So really, the winner here is you.
Leadpages uses a drag-and-drop editor using a grid-based design that will assist you construct your page. It’s pretty similar really to how WordPress allows you to build. It is a pretty straightforward and easy builder that works particularly well if you are all about finding the right spacing and getting things perfectly organized.
As lead pages leans into structure for its editor, Instapages embraces chaos. Instead of a grid system, Instapages employs a free for all, free-form construction port. Now you don’t have to follow a template and instead you can drag and drop your components anywhere on the page.
This permits you freedom to have the plan you want. Instapages will offer suggestions on how to properly align your components of course — they will not only leave you be with no guide — but you’re free to ignore the suggestions and do whatever you desire.
We won’t say one is far better than other because, at the end the day, it actually boils down to your taste and style of building. As you decide, ask yourself–Do you prefer structured order or free-for-all chaos? There is no right and wrong answer, and both can lead you to your desired results.
It is on you.
One facet wherein there’s a clear winning however would be the widgets, with Leadpages offering 18 widgets to Instapage’s 11. That may not seem like a lot, but these widgets can be really useful as components you will need when building your landing page.
In terms of pricing, Instapages is more expensive and as such, Leadpages is the preferred option here If billed annually, Leadpages’ lowest plan comes out at $25 per month while Instapage’s comes out as $149 per month.
That is a $124 difference on a monthly basis.
And that is just their lowest priced plans.
Yeah, there are some features in the least expensive plan of Instapages you will find just on another plan of Leadpages — for example A/B Testing — but that’s still $124 versus $49.
At the end of the afternoon, we are going with Leadpages for this one. That is not to say Instapages is a bad option. If you’d like a more well-intentioned editor, work with a team and you also require collaboration tools and don’t mind the steep cost, then by all means, Instapages would be the one for you.
But from the way we’re looking at it, Leadpages just has more value to the price it offers. It offers various tools that are on par with Instapages, a great editor and offers that are unique for this like Leadboxes (which permits you to make your own pop-ups via the drag and drop editor), Leadlinks, Leaddigits along with the Website Builder, which greatly expands what you can do.
If you want to see and try it for yourself, both programs offer you 14-day free trials.
For us though, if you just want to take our word for it, go for Leadpages.
Leadpages vs Unbounce
For the next round, we are going to be comparing Leadpages and Unbounce
We’ve already covered some of Leadpage’s strengths with the last section, so lets furst focus on Unbounce.
Founded in 2009, Unbounce was made with the objective of assisting advertisers develop their businesses via successful conversion. Jump to today and you can see that they’ve managed to achieve what they set out to, with the landing page builder as their crowning achievement.
Much like Leadpages, it allows you to build landing pages, set-up onsite pop-ups and even can help you monitor relevant data and parameters to your analytics — a step above what Google Analytics may provide, enabling you to adjust if needed.
You really won’t have any trouble using either or. Leadpages includes two editors for you to utilize, the standard as well as the drag-and-drop (although we advise that you use the latter) while Unbounce has one. Unbounce also has a similar drag and drop interface that’s bolstered by an insane amount of templates and it’s ease of use.
After just a few tries, beginners will not have much of a problem picking up how to use the editors. At the end of the day, these programs are equal when it comes to how easy it is to use their editors.
When simply discussing the about the quality of the editor, then Unbounce is the victor. Leadpages provides two types of editors to cater to two different sorts of people that wish to make use of their services. Unbounce caters to everybody with only one. Yes it might not be as simple as Leadpage’s, but the extra effort is well worth it. Optimizepress vs Leadpages
You won’t be disappointed with the quality of templates they have as they’re made to be easy to use and effective.
For pricing, Leadpages wins with it’s normal offering of $37 a month as compared to Unbounce’s $79 per month when they’re both billed yearly. That is a substantial monthly difference that can stack-up if used for the long run.
In the end, the truth is that Unbounce was made more for big businesses and even ad or marketing agencies, and not exactly small business owners. The price point reveals just as much. But for everybody else, from beginners, small business owners and start-ups. Leadpages is the way to go.
It is easy to use, cheaper and offers you all the luxury tools you’ll need to raise and get ahead.
Bonus Round: Leadpages vs ClickFunnels
As a little extra thrown in, we’ll be comparing Leadpages and ClicKFunnels — 2 different tools with different systems and a shared goal: building your business up.
First, the Fundamentals! If Leadpages makes it possible to produce Landing Pages that could enable you to welcome visitors and covert their clicks right into an opt-in and other items, ClickFunnels permits you create Sales Funnels — a series of pages which lead the visitor towards your objective.
Both can assist you and your company grow.
So that the gap was established, how do they fare? Well, if you’re judging concerning ease of use and cost, Leadpages goes for the the lead and wins by a mile. But then again, it’s easy to see why — it’s simply not as complicated and deep as ClickFunnels was designed to be. They’re both different beasts after all.
Even in their name: “Landing Pages” vs “Sales Funnels”, you can tell one requires more steps and effort, but can offer a different kind of experience for the customer.
That’s not taking a knock on Leadpages and the simple beauty and effectivity it offers. If all you really need are landing pages, why look further?
At the end of the day we say go for ClickFunnels should you need powerful and productive funnels without the fuss and bother of needing to come in with knowledge of HTML (or need to have someone in your staff that can). If you want to approach your marketing needs in an overall, overarching kind of way, with multiple moving parts that work in unison, then this should be your choice.
If you’re on budget but will need to get the work done without sacrificing quality or having to know a single thing about code, Leadpages is right here for you personally. If your business only really needs a one-step landing page, why complicate your life.
Sometimes , all you really need to make the right choice is to keep it simple.
Who Takes the Lead? Optimizepress vs Leadpages
So what’s the last score?
All of them have different niches, to be certain.
Unbounce provides you flexibility when it comes to producing your pages, and it is a fantastic choice for experienced online marketers who additionally have a prepared budget .
Thanks to their great collaboration tools, Instapage is the choice for all those who wish to make landing pages together with others.
But the big winner in terms of simplicity, the energy of its editor and it’s fantastic price range, is Leadpages. If you are starting up, and you want to push your company forward, If you’re in the thick of it and wish to present your pride and joy a boost, if you want to get a marketing boost that isn’t too complex, then that is it.
The answer is this.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You justneed to follow its lead.