In the business of business, where everyone is aware of the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the regular marketer or business individual is permitted to create aesthetically appeasing, functioning and high-conversion landing pages independently thanks to tools such Instapages, Unbounce and, needless to say, Leadpages.
Which of these tools will help you produce the landing page that you need to proceed forward? Is it possible for Leadpages to still ascend and be victorious?
We’ve taken the liberty of comparing Leadpages against them so that you can make a fully informed choice of what’s going to work best for you!
Leadpages vs Instapages Leadpages vs Unbounce 2020
Let’s start this out by running down a few what each tool has to bring to the table.
Leadpages is blessed with a drag and drop editor that makes making landing pages oh so simple. You have over 130 templates to play around with, fantastic integrations with your own favorite, market solutions, payment gateways, CRMs as well comprehensive analytics, hosted landing pages as well as the ability to produce a full site if you require it to.
Instapages has a unique grid-free drag and drop interface for their editor, over 200 free templates to use with much more accessible via Envato, a lot of integrations, analytics made simple, split testing and collaboration tools that are particularly helpful when you’re working as a team. Leadpages vs Unbounce 2020
In terms of templates, the crystal clear winner in terms of the sheer quantity and number is Instapages. They simply have so much more to choose from. Yes, you will find far more free templates using Leadpages’ standard editor, but many will, and ought to, defer to the drag and drop editor because, well, it’s simpler. These templates are also well designed to intrigue visitors to stay longer and click on.
The quality of designs is another thing altogether though. Both have awesome options for you to select from, but since Instapages just has so much on its side, it still takes the win.
If it comes to their webpage editor though, it is an issue of personal preference since they both do their jobs really well, but also in various ways.
Leadpages utilizes a drag-and-drop editor using a grid-based design that will help you construct your page. It is pretty similar actually to how WordPress lets you build. It is a pretty simple and effortless builder which works particularly well if you’re all about finding the proper spacing and getting things perfectly aligned.
On the other, Leadpages uses an extremely structured editor, Instapages goes the opposite direction. Rather than a grid , Instapages employs a free for all, free-form building interface. Now you don’t have to obey a template and alternatively it’s possible to drag and drop your own components anywhere on the page.
This permits you freedom to get the plan you desire. Instapages provides suggestions about how to correctly align your elements of course — they won’t only leave you be with no guide — but you’re free to ignore the suggestions and do whatever you desire.
We won’t say one is far better than other since, in the end daily, it actually boils down to your own taste and type of building. As you think it over, ask yourself–Do you prefer structured order or free-for-all chaos? There is no right and wrong answer, and both can lead you to where you need to go.
It’s on you.
1 facet wherein there is a clear winning however would be the widgets, with Leadpages providing 18 widgets to Instapage’s 11. Which might not seem like a good deal, but these widgets can be quite useful as elements you will need when constructing your landing page.
If it comes to price, Leadpages kind of wins, with Instapages coming off as the more expensive option. If billed yearly, Leadpages’ cheapest plan comes out at $25 a month while Instapage’s comes out as $149 a month.
That’s a $124 difference on a monthly basis.
And that is just their cheapest offer.
Yeah, there are a number of features in the cheapest plan of Instapages you will find only on another plan of Leadpages — for example A/B Testing — but that’s still $124 versus $49.
Overall, we have to choose Leadpages here. That’s not to say Instapages is a lousy choice. If you’d like a more well-intentioned editor, work with a team and you require collaboration tools and don’t mind the steep price, then by all means, Instapages could be the one for you.
No matter how you look at it though, Leadpages is simply more worth it.. It offers a plethora of tools which are on par with Instapages, a fantastic editor and offerings which are unique to it like Leadboxes (which permits you to create your own pop-ups via the drag and drop editor), Leadlinks, Leaddigits and the Website Builder, which considerably expands what you can do.
A good thing to consider though is that both offer free trials. If you want to feel the difference for yourself, as opposed to just reading about it, you can.
For us though, if you just wish to take our word for it, then go for Leadpages.
Leadpages vs Unbounce
For the next round, we’re going to be comparing Leadpages and Unbounce
We have already covered a number of Leadpage’s strengths with the previous section, therefore lets furst concentrate on Unbounce.
Founded in 2009, Unbounce was made with the objective of assisting advertisers grow their businesses via effective conversion. Jump to today and you can see that they’ve managed to achieve what they set out to, with the landing page builder as their crowning achievement.
Similar to Leadpages, it allows you to build landing pages, setup onsite pop-ups and even can help you monitor relevant parameters and data to your analytics — a step above what Google Analytics may offer, enabling you to adjust if necessary.
Both tools are pretty easy to use. Leadpages includes two editors for you to utilize, the standard as well as the drag-and-drop (though we recommend you use the latter) while Unbounce has one. Unbounce also has a similar drag and drop interface that’s bolstered by an insane amount of templates and it’s ease of use.
Beginners won’t have much of a problem picking up the best way to use the editors after a few attempts.All in all, they are both pretty easy tools to learn and use, therefore it’s a tie in that area.
When simply discussing the about the quality of the editor, then Unbounce is the winner. Leadpages provides two types of editors to appeal to two distinct kinds of men and women who want to make use of their services. Unbounce caters to everyone with only one. Yes it may not be as straightforward as Leadpage’s, but the extra effort is worth it. Leadpages vs Unbounce 2020
In terms of the all important templates, Leadpages has significantly more than Unbounce, but that is not to say Unbounce’s templates are of a lower quality. They’re pretty good really, and optimized and designed to be the most effective that they can be.
For pricing, Leadpages wins it’s standard offering of $37 per month when compared with Unbounce’s $79 a month if they’re both billed yearly. That’s a significant monthly difference that can stack-up if utilized for the future.
At the end of the day, Unbounce, using its pricing and innovative features is more catered to advertising agencies and larger companies. The price point reveals just as much. But for everyone else out there who isn’t exactly a Multinational, then Leadpages is your choice.
It’s simple to use, more affordable and provides you all of the high-end tools you’ll need to raise and get forward.
Bonus Round: Leadpages vs ClickFunnels
As a little extra thrown in, we’ll be comparing Leadpages and ClicKFunnels — 2 different tools with different systems and a shared goal: building your business up.
First, the Fundamentals! If Leadpages makes it possible to produce Landing Pages which could help you welcome visitors and covert their clicks into an opt-in and other things, ClickFunnels allows you create Sales Funnels — a set of pages that direct the visitor towards your goal.
Both will unlock your business and help it reach new heights.
So now that that the difference was established, how do they fare? Well, if you are judging concerning ease of use and cost, Leadpages takes the lead and wins by a mile. But then again, it’s kind of easy to see why — it’s simply not as complicated and deep as ClickFunnels was designed to be. They’re two different things after all.
Even in their name: “Landing Pages” vs “Sales Funnels”, it is possible to tell one needs more steps and effort, but will offer a different kind of experience for the customer.
That’s not taking a knock on Leadpages along with the simple beauty and effectivity it gives. If landing pages are your only requirements, and you don’t need anything more, why push it?
At the end of the day we say go for ClickFunnels should you require powerful and productive funnels without the fuss and bother of needing to come in with knowledge of HTML (or need to have someone in your staff that can). If you’d like your promotion solution to be in one, if you need it to flow and move to be an orchestra that responds to a another, this is the ideal option.
If you are on budget but need to find the job done without sacrificing quality or having to know one thing about code, then Leadpages is perfect for you personally. Why complicate your life if your business only really needs a one-step landing page?
Keeping it easy sometimes could be the most effective move you could create.
Who Takes the Lead? Leadpages vs Unbounce 2020
So what is the final score?
All of them have various markets, to be certain.
Unbounce gives you flexibility when it comes to producing your webpages, and is a fantastic pick for experienced online entrepreneurs that also have a prepared budget in hand.
Thanks to their great collaboration tools, Instapage is the choice for all those who wish to make landing pages jointly with their team.
But the big winner concerning simplicity, the power of its editor and it has fantastic price range, is Leadpages. If you’re beginning, and you wish to push your company forward, If you’re in the thick of it and wish to present your pride and joy a boost, if you would like to get a marketing boost that isn’t too complex, then that is it.
This is the solution.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You only need to let it.