In the business of business, where everybody knows the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the everyday marketer or business person is permitted to create aesthetically pleasing, functioning and high-conversion landing pages independently thanks to resources such Instapages, Unbounce and, of course, Leadpages.
Which of these tools will allow you to produce the landing page that you want to proceed forward? Is it possible for Leadpages to still rise and be victorious?
We have taken the liberty of comparing Leadpages against them so you can make a fully informed choice of what will work best for you!
Leadpages vs Instapages Leadpages vs Online Sales Pro
Let’s start this out by running down a couple of what each tool has to bring to the table.
Leadpages has a drag and drop editor that makes making landing pages oh so simple. You have over 130 templates to play around with, fantastic integrations with your favorites, market solutions, payment gateways, CRMs as well detailed analytics, hosted landing pages as well as the ability to produce a complete website should you need it to.
Instapages has a unique grid-free drag and drop interface for their editor, over 200 free templates to use with even more accessible via Envato, a great deal of integrations, analytics created easy, split testing and collaboration tools that’re especially useful if you’re working as a team. Leadpages vs Online Sales Pro
Concerning templates, the clear winner concerning the sheer quantity and number is Instapages. They simply have a lot more to choose from. Yes, there are more free templates with Leadpages’ standard editor, but most will, and should, defer to the drag and drop editor because, well, it is easier. These templates are also well designed to intrigue visitors to stay longer and click on.
The quality of designs is another thing altogether though. Both have awesome options for you to choose from, but since Instapages just has so much on its side, it still takes the win.
As for their editors, they both undoubtedly do a great job — just in different ways. So really, the winner here in this round is you.
Leadpages uses a drag-and-drop editor using a grid-based layout that will help you build your page. It is pretty similar actually to how WordPress lets you build. It’s a pretty straightforward and effortless builder which works particularly well if you are all about finding the proper spacing and getting things perfectly aligned.
On the flip side, Leadpages utilizes a very structured editor, Instapages goes the opposite direction. Rather than a grid system, Instapages uses a free for all, free-form construction interface. Nowadays you don’t need to follow a template and alternatively you can drag and drop your own elements anywhere on the page.
This allows you freedom to have the plan you desire. Instapages will offer hints about how to correctly align your components of course — they won’t just leave you be with no help — but you are free to ignore the hints and do anything you want.
We will not say one is better than other because, in the end the day, it really boils down to your taste and style of building. As you think it over, ask yourself–Do you prefer structured order or free-for-all chaos? There is no right and wrong answer, and both can lead you to your desired results.
It’s on you.
1 facet wherein there’s a clear winning however would be the widgets, with Leadpages providing 18 widgets to Instapage’s 11. Which might not seem like a good deal, but these widgets can be really helpful as components you will need when building your landing page.
If it comes to price, Leadpages kind of wins, with Instapages coming off as the more expensive choice. If billed annually, Leadpages’ cheapest plan comes out at $25 a month while Instapage’s comes out as $149 per month.
That is a $124 difference on a monthly basis.
And that is just their cheapest plans.
Yeah, there are some attributes in the least expensive plan of Instapages you’ll find just on the next plan of Leadpages — such as A/B Testing — but again, that’s still $124 versus $49.
At the end of the afternoon, we are going with Leadpages with this particular one. That’s not to say Instapages is a bad choice. If you want a more free-form editor, work with a team and you need collaboration tools and do not mind the steep price, then by all means, Instapages would be the one for you.
No matter how you look at it though, Leadpages just has more value overall . It offers various tools that are on par with Instapages, a great editor and offerings which are unique for this such as Leadboxes (that permits you to make your own pop-ups through the drag and drop editor), Leadlinks, Leaddigits and the Website Builder, which considerably expands what you can do.
If you would like to see and try it for yourself, both platforms offer you 14-day free trials.
For us though, in the event that you just wish to take our word for it, go for Leadpages.
Leadpages vs Unbounce
For the next round, we’re going to be comparing Leadpages and Unbounce
We’ve already covered some of Leadpage’s strengths with the previous section, therefore lets furst focus on Unbounce.
Founded in 2009, Unbounce was created with the objective of assisting advertisers develop their businesses via effective conversion. Flashforward to 2020 and they’ve been doing exactly that, using their number one tool being their systematic landing page editor and builder.
Similar to Leadpages, it allows you to build landing pages, setup onsite pop-ups and even can help you monitor relevant data and parameters for your analytics — a step above what Google Analytics may offer, allowing you to adjust if needed.
Both tools are pretty easy to use. Leadpages has two editors for you to utilize, the standard and the drag-and-drop (although we advise that you use the latter) while Unbounce has one. Unbounce also has a similar drag and drop interface that’s bolstered by an insane amount of templates and it’s ease of use.
Beginners will not have much of a problem picking up the best way to use the editors after a couple of tries. At the end of the day, these programs are even when it comes to how simple it is to use their editors.
When simply talking about about the quality of the editor, then Unbounce is the winner. Leadpages provides two types of editors to cater to two distinct sorts of people who wish to make use of their solutions. Unbounce caters to everybody with only one. Yes it might not be as simple as Leadpage’s, but the excess effort is worth it. Leadpages vs Online Sales Pro
In terms of the all critical templates, Leadpages has significantly more than Unbounce, but that is not to mention Unbounce’s templates are of a lower quality. They’re pretty good really, and designed and optimized to be the most successful that they can be.
For pricing, Leadpages wins it’s normal offering of $37 a month when compared with Unbounce’s $79 per month if they’re both billed yearly. That’s a significant monthly difference that can stack-up if used for the long run.
At the end of the day, Unbounce, using its pricing and innovative features is more catered to marketing agencies and larger companies. Even the cost point shows just as much. But for everybody else, from novices, small business owners and start-ups. Leadpages is the way to go.
It is simple to use, more affordable and provides you all of the high-end tools you’ll have to raise and get ahead.
Bonus Round: Leadpages vs ClickFunnels
As a quick bonus match-up, we are going to be comparing Leadpages with ClickFunnels — that isn’t inherently 1 to 1 match-up since , they do help you market your organization, however they do it in different ways.
First, the basics! If Leadpages helps you produce Landing Pages that could help you welcome visitors and covert their clicks into an opt-in and other things, ClickFunnels permits you produce Sales Funnels — a set of pages which lead the visitor towards your objective.
Both will unlock your business and help it reach new heights.
So that the difference was established, how do they fare? Well, if you’re judging concerning ease of use and price, Leadpages takes the lead and wins by a mile. But then again, it’s kind of easy to see why — it’s simply not as complicated and deep as ClickFunnels was designed to be. They’re both different things after all.
Even in their name: “Landing Pages” vs “Sales Funnels”, it is possible to tell one requires more steps and effort, but can offer a different sort of experience for your client.
That is not taking a knock Leadpages and the simple beauty and effectivity it gives. If landing pages are your only requirements, and you don’t need anything more, why push it?
So In conclusion we say choose ClickFunnels if you need powerful and productive funnels without the fuss and bother of having to come in with knowledge of HTML (or need to have somebody in your team that can). If you’d like your marketing strategy to be in one, if you require it to stream and move like an orchestra that reacts to a another, this is the ideal option.
If you are on budget but will need to get the work done without sacrificing quality or having to know one thing about code, then Leadpages is perfect for you personally. If your business only really needs a one-step landing page, then why complicate your life.
Keeping it easy occasionally may be the most powerful move you could make.
Who Takes the Lead? Leadpages vs Online Sales Pro
So what is the last score?
They all have various markets, to be certain.
Unbounce was designed for experts and entrepreneurs who will benefit with the flexibility it can provide them as they produce pages with the program.
Instapage is for those who want to create landing pages together with other people thanks to their great collaboration tools.
No matter how you cut it, objectively, thanks to not only its power but also its simplicity and pricing, Leadpages is the winner. If you are starting up, and you want to push your business forward, If you are in the thick of it and wish to present your pride and joy a increase, if you would like to acquire a marketing increase that isn’t too complex, then that is it.
The answer is this.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You just have to follow its lead.