In the business of business, where everybody is aware of the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the regular marketer or business individual is empowered to make aesthetically appeasing, functioning and high-conversion landing pages by themselves thanks to resources such Instapages, Unbounce and, of course, Leadpages.
Which of those tools can allow you to create the landing page that you want to proceed forward? Is it possible for Leadpages to still ascend and be victorious?
We’ve taken the liberty of comparing Leadpages against them so you could make a fully informed choice of what’s going to work best for you!
Leadpages vs Instapages Leadpages vs New Kajabi
Let’s start this out by running down a couple of what each tool has to bring to the table.
Leadpages has a drag and drop editor that makes making landing pages oh so simple. You’ve got over 130 templates to fool around with, fantastic integrations with your own favorite, market solutions, payment gateways, CRMs as well detailed analytics, hosted landing pages as well as the capacity to create a full website if you need it to.
Instapages includes a distinctive grid-free drag and drop interface for their editor, over 200 free templates to use with even more accessible via Envato, a lot of integrations, analytics created simple, split testing and collaboration tools that’re especially helpful when you’re working as a team. Leadpages vs New Kajabi
In the battle of the templates, the easy win is handed to Instapages solely for the sheer number they have. They just have a lot more to pick from. Yes, there are far more free templates using Leadpages’ standard editor, but most will, and should, defer to the drag and drop editor because, well, it’s easier. These templates are also well designed to intrigue visitors to stay longer and click on.
The quality of designs is another thing altogether though. Both have amazing options for you to select from, but since Instapages just has so much on its side, it still takes the victory.
As for their editors, they both undoubtedly do a great job — just in different ways. So really, the winner here in this round is you.
Leadpages utilizes a drag-and-drop editor with a grid-based design to assist you build your page. It is pretty similar actually to how WordPress lets you build. It is a fairly straightforward and easy builder that works particularly well if you are all about finding the right spacing and getting things perfectly organized.
On the other, Leadpages uses an extremely structured editor, Instapages goes the opposite direction. Instead of a grid system, Instapages uses a free for all, free-form construction port. Now you do not need to follow a template and alternatively it’s possible to drag and drop your components anywhere on the page.
This permits you freedom to get the design you desire. Instapages will offer suggestions about how to properly align your components of course — they will not only leave you with no help — but you are free to ignore the suggestions and do whatever you want.
We won’t say one is far better than other because, at the end the day, it actually boils down to your own taste and type of building. Would you like a guided experience which makes building even simpler and easier, or do you desire the capability to do whatever you want to as you create?
It is on you.
One aspect wherein there’s a clear winning however would be the widgets, with Leadpages offering 18 widgets to Instapage’s 11. Which might not seem like a lot, but these widgets can be quite helpful as components you’ll need when constructing your landing page.
If it comes to price, Leadpages kind of wins again, with Instapages coming off as the more expensive option. If billed annually, Leadpages’ lowest plan comes out at $25 a month while Instapage’s comes out as $149 a month.
That is a $124 difference on a monthly basis.
And that’s just their lowest priced offer.
Yeah, there are a number of attributes in the cheapest plan of Instapages you will find just on another plan of Leadpages — for example A/B Testing — but again, that’s still $124 versus $49.
In the end of the day, we are going with Leadpages with this one. That is not to say Instapages is a lousy option. If you want a more free-form editor, work with a team and you require collaboration tools and do not mind the steep price, then by all means, Instapages could be the one for you.
But from how we are looking at it, Leadpages only has more value to the price it provides. It gives various tools that are on par with Instapages, a great editor and offers which are unique for this such as Leadboxes (that permits you to make your own pop-ups via the drag and drop editor), Leadlinks, Leaddigits and the Website Builder, which greatly expands what you can do.
Something to consider though is that both offer free trials. If you want to feel the difference for yourself, as opposed to just reading about it, you can.
For us however, in the event that you only wish to take our word for it, go for Leadpages.
Leadpages vs Unbounce
For the next round, we are going to be comparing Leadpages and Unbounce
We have already covered a number of Leadpage’s strengths with the previous section, so lets furst concentrate on Unbounce.
Founded in 2009, Unbounce was created with the objective of assisting advertisers develop their businesses via successful conversion. Jump to today and you can see that they’ve gone on to to achieve what they set out to, with the landing page builder as their centerpiece
Much like Leadpages, it permits you to build landing pages, set-up onsite pop-ups and even helps you track relevant parameters and data for your analytics — a step over what Google Analytics may provide, enabling you to adjust if needed.
You really won’t have any problems using either or. Leadpages includes two editors that you can utilize, the standard as well as the drag-and-drop (though we advise that you use the latter) while Unbounce has one. Unbounce also has a similar drag and drop interface that’s bolstered by an insane amount of templates and it’s ease of use.
Beginners won’t have much problem picking up the best way to use the editors after a couple of attempts.All in all, they’re both pretty simple tools to learn and use, so it’s a tie in that region.
But if we’re judging on the quality of the editor, we would have to give it to Unbounce. Leadpages offers two kinds of editors to appeal to two distinct sorts of people that want to make use of their services. Unbounce caters to everybody with only one. Yes it may not be as straightforward as Leadpage’s, but the excess effort is well worth it. Leadpages vs New Kajabi
Concerning the all critical templates, Leadpages has considerably more than Unbounce, but that’s not to say Unbounce’s templates are of a low quality. They are pretty good really, and designed and optimized to be the most effective that they can be.
For pricing, Leadpages wins it’s standard offering of $37 a month when compared with Unbounce’s $79 a month when they are both billed yearly. That’s a significant monthly difference that can stack-up if utilized for the future.
At the end of the day, Unbounce, using its pricing and advanced features is more catered to marketing agencies and bigger companies. Even the cost point shows just as much. But for everyone, from novices, small business owners and start-ups. Leadpages is the way to go.
It’s simple to use, cheaper and offers you all of the high-end tools you’ll need to grow and get forward.
Bonus Round: Leadpages vs ClickFunnels
As a short bonus match-up, we’ll be comparing Leadpages with ClickFunnels — which is not inherently 1 to 1 match-up since yes, they do allow you to market your organization, however they do it in varying ways.
First, the Fundamentals! If Leadpages helps you produce Landing Pages which could enable you to welcome visitors and numerical their clicks right into an opt-in and other things, ClickFunnels allows you create Sales Funnels — a series of pages that direct the visitor towards your goal.
Both can help you and your business grow.
So now that that the difference has been established, how do they fare? Well, if you’re judging concerning ease of use and price, Leadpages takes the lead and wins by a mile. But then it’s clear as to why this is — it is not nearly as rich and complex as ClickFunnels.
Just looking at the name: “Landing Pages” vs “Sales Funnels”, it is possible to tell one requires more steps and effort, but can offer a different kind of experience for the client.
That’s not taking a knock Leadpages along with the simple beauty and effectivity it offers. If all you really need are landing pages, why look further?
So In conclusion we say go for ClickFunnels should you require powerful and productive funnels without the fuss and bother of having to come in with knowledge of HTML (or need to have someone in your team which can). If you want to tackle your marketing needs in an overall, overarching kind of way, with a lot of moving parts that work in unison, then this should be your choice.
If you are on budget but will need to find the work done without sacrificing quality or having to know one thing about code, then Leadpages is perfect for you . Why complicate your life if your business only really needs a one-step landing page?
Keeping it easy occasionally may be the most powerful move you could create.
Who Takes the Lead? Leadpages vs New Kajabi
So what is the final score?
They all have various markets, to be sure.
Unbounce gives you flexibility when it comes to creating your pages, and it is a fantastic pick for experienced online entrepreneurs that additionally have a ready budget in hand.
Instapage is for those who wish to make landing pages jointly with other people thanks to their great collaboration tools.
No matter how you cut it, objectively, thanks to not only its power but its simplicity and pricing, Leadpages is the winner. If you’re starting up, and you want to push your company forward, If you’re in the thick of it and want to give your pride and joy a increase, if you would like to get a marketing boost that is not too complex, then this is it.
The solution is this.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You just have to let it.