In a world that knows the importance of landing pages to successful companies, we’ve created tools that make it so that you no longer have to collaborate with designers to make them occur.
Now, the regular marketer or business individual is empowered to make aesthetically pleasing, functioning and high-conversion landing pages by themselves thanks to tools such Instapages, Unbounce and, of course, Leadpages.
Which of those tools will allow you to create the landing page that you want to move forward? Is it possible for Leadpages to still ascend and be victorious?
We’ve taken the liberty of comparing Leadpages against them so you can make a fully informed choice of what will work best for you!
Leadpages vs Instapages Leadpages vs My Own Website
Let us start this out by running a couple of what each tool has to bring to the table.
Leadpages is blessed with a drag and drop editor that makes creating landing pages oh so simple. You’ve got over 130 templates to play around with, great integrations along with your own favorite, market solutions, payment gateways, CRMs as well detailed analytics, hosted landing pages as well as the ability to produce a complete website should you require it to.
Instapages includes a unique grid-free drag and drop interface for their own editor, over 200 free templates to use with much more available via Envato, a lot of integrations, analytics made easy, split testing and collaboration tools that are particularly useful when you’re employed as a team. Leadpages vs My Own Website
In the battle of the templates, the easy win is given to Instapages solely for the sheer number they have. They just have so much more to choose from. Yes, you will find more free templates with Leadpages’ standard editor, but most will, and should, defer to the drag and drop editor because, well, it’s simpler. These templates are also well designed to intrigue visitors to stay longer and click on.
Concerning the quality of the designs though, the two Leadpages and Instapages have fantastic templates to offer you, undoubtedly, but again, because of sheer numbers, Instapages wins this round.
When it comes to their page editor though, it’s a matter of personal preference since they both do their jobs really well, but in various ways.
Leadpages utilizes a drag-and-drop editor with a grid-based design to help you construct your page. It’s pretty similar really to how WordPress lets you build. It’s a fairly simple and easy builder that works especially well if you’re all about finding the proper spacing and getting things perfectly aligned.
On the flip side, Leadpages utilizes a very structured editor, Instapages goes the opposite direction. Rather than a grid system, Instapages uses a free for all, free-form building port. Nowadays you do not have to obey a template and instead it’s possible to drag and drop your components anywhere on the page.
This permits you freedom to get the design you desire. Instapages will offer hints on how to properly align your components needless to say — they won’t just leave you be with no help — but you are free to ignore the hints and do whatever you want.
We won’t say one is far better than other because, in the end daily, it really boils down to your own preference and style of building. Do you want a guided experience which makes building much simpler and easier, or would you want the ability to do whatever you want to as you create?
It is on you.
1 aspect wherein there is a clear winning however is the widgets, with Leadpages providing 18 widgets to Instapage’s 11. That may not seem like a good deal, but these widgets can be really helpful as components you’ll need when building your landing page.
If it comes to cost, Leadpages kind of wins again, with Instapages coming off as the more expensive option. If billed yearly, Leadpages’ cheapest plan comes out at $25 a month while Instapage’s comes out as $149 per month.
That’s a $124 difference on a monthly basis.
And that is simply their lowest priced offer.
Yeah, there are a number of attributes in the least expensive plan of Instapages you will find only on another plan of Leadpages — for example A/B Testing — but again, that’s still $124 versus $49.
In the end of the day, we are going with Leadpages with this particular one. That’s not to mention Instapages is a bad option. If you’d like a more free-form editor, work with a team and you require collaboration tools and don’t mind the steep price, then by all means, Instapages would be the one for you.
But from how we are looking at it, Leadpages only has more value for the price it provides. It offers various tools which are on par with Instapages, a fantastic editor and offerings which are unique to it such as Leadboxes (that permits you to make your own pop-ups through the drag and drop editor), Leadlinks, Leaddigits and the Website Builder, which greatly expands what you can do.
If you want to view and try it on your own, both platforms offer you 14-day free trials.
For us though, if you just want to take our word for it, go for Leadpages.
Leadpages vs Unbounce
For the next round, we are going to be comparing Leadpages and Unbounce
We’ve already covered some of Leadpage’s strengths with the previous section, therefore lets furst focus on Unbounce.
Launched in 2009, Unbounce was created with the objective of assisting marketers grow their businesses via successful conversion. Flashforward to 2020 and they have been doing exactly that, with their number one instrument being their systematic landing page editor and builder.
Much like Leadpages, it permits you to build landing pages, setup onsite pop-ups and even can help you track relevant parameters and data for your analytics — a step over what Google Analytics can provide, enabling you to correct if needed.
You really won’t have any trouble using either or. Leadpages has two editors that you can utilize, the standard as well as the drag-and-drop (although we recommend you use the latter) while Unbounce includes one. The latter also utilizes a drag and drop interface, and it is really easy to use, with its army of templates.
After just a few tries, beginners will not have much problem picking up the best way to use the editors.Overall, they are both pretty easy tools to understand and use, therefore it is a tie in that area.
However, if we’re judging on the quality of the editor, then we would have to give it to Unbounce. Leadpages offers two types of editors to cater to two distinct sorts of men and women who want to create use of their solutions. Unbounce caters to everyone with just one. Yes it may not be as simple as Leadpage’s, but the extra effort is worth it. Leadpages vs My Own Website
Concerning the all important templates, Leadpages has considerably more than Unbounce, but that is not to say Unbounce’s templates are of a lower quality. They are pretty good actually, and designed and optimized to be the most successful they may be.
For pricing, Leadpages wins it’s normal offering of $37 per month as compared to Unbounce’s $79 a month when they’re both billed yearly. That is a significant monthly difference that may stack-up if utilized for the future.
In the end, the truth is that Unbounce was made more for big businesses and even ad or marketing agencies, and not exactly small business owners. The price point reveals as much. But for everyone, from beginners, small business owners and start-ups. Leadpages is the way to go.
It’s simple to use, cheaper and offers you all of the high-end tools you’ll have to raise and get ahead.
Bonus Round: Leadpages vs ClickFunnels
As a little extra thrown in, we’ll be comparing Leadpages and ClicKFunnels — 2 different platforms with different systems and a shared goal: building your business up.
Let’s look at the basics first, yeah? If Leadpages makes it possible to create Landing Pages that can enable you to welcome visitors and numerical their clicks right into an opt-in and other things, ClickFunnels permits you produce Sales Funnels — a set of pages which direct the visitor towards your objective.
Both will unlock your business and help it reach new heights.
So now that that the difference was established, how do they fare? Well, if you are judging concerning ease of use and cost, Leadpages goes for the the lead and wins by a mile. But then again, it’s kind of easy to see why — it’s simply not as complicated and deep as ClickFunnels was designed to be. They’re two different things after all.
Even in their name: “Landing Pages” vs “Sales Funnels”, you can tell one needs more steps and effort, but will offer a different sort of experience for the customer.
That is not taking a knock Leadpages along with the simple beauty and effectivity it offers. If landing pages are your only requirements, and you don’t need anything more, why push it?
So In conclusion we say go for ClickFunnels should you require powerful and productive funnels without the fuss and bother of needing to come in with knowledge of HTML (or will need to have someone on your staff that can). If you’d like your promotion strategy to be all in one, if you require it to stream and move like an orchestra that reacts to one yet, this is the ideal choice.
If you are on budget but need to get the work done without sacrificing quality or having to understand one thing about code, then Leadpages is perfect for you . Why complicate your life if your business only really needs a one-step landing page?
Sometimes , all you really need to do to make the right choice is to keep it simple.
Who Takes the Lead? Leadpages vs My Own Website
So what is the last score?
All of them have various markets, to be certain.
Unbounce provides you flexibility when it comes to creating your webpages, and it is a good choice for experienced online entrepreneurs that also have a ready budget in hand.
Instapage is for all those who want to create landing pages together with other people thanks to their excellent collaboration tools.
But overall, the big winner in terms of simplicity, the energy of its editor and it has fantastic price range, is Leadpages. If you’re beginning, and you wish to push your business forward, If you are already in the thick of it and wish to give your pride and joy a increase, if you would like to acquire a marketing increase that is not too complicated, then that is it.
The answer is this.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You just have to let it.