In the business of business, where everyone knows the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the regular marketer or business person is permitted to make aesthetically pleasing, functioning and high-conversion landing pages independently thanks to resources such Instapages, Unbounce and, of course, Leadpages.
Which of those tools can allow you to create the landing page you need to proceed forward? Is it possible for Leadpages to still rise and be victorious?
We’ve taken the liberty of comparing Leadpages against them so that you can make a fully informed choice of what will work best for you!
Leadpages vs Instapages Leadpages vs Infusionsoft
Let’s start this out by running a couple of what each tool must bring to the table.
Leadpages has that great drag and drop editor which makes building landing pages a breeze. You have over 130 templates to fool around with, fantastic integrations along with your own favorite, market solutions, payment gateways, CRMs as well detailed analytics, hosted landing pages and even the ability to create a full site should you require it to.
Instapages has a unique grid-free drag and drop interface for their editor, over 200 free templates to use with much more accessible via Envato, a great deal of integrations, analytics made easy, split testing and collaboration tools that are especially useful when you’re working as a team. Leadpages vs Infusionsoft
In the battle of the templates, the quick win is handed to Instapages solely for the sheer number they have. They simply have a lot more to choose from. Yes, there are more free templates with Leadpages’ standard editor, but most will, and should, defer to the drag and drop editor because, well, it is easier. These templates are also well designed to intrigue visitors to stay longer and click on.
In terms of the quality of the designs however, the two Leadpages and Instapages have great templates to offer you, without a doubt, but because of sheer numbers, Instapages wins this round.
As for their editors, they both undoubtedly do a fantastic job — just in different ways. So really, the winner here is you.
Leadpages utilizes a drag-and-drop editor using a grid-based layout that will assist you build your page. It’s pretty similar really to how WordPress lets you build. It is a fairly straightforward and effortless builder that works especially well if you are all about finding the proper spacing and getting things perfectly aligned.
On the other, Leadpages uses an extremely structured editor, Instapages goes the opposite direction. Rather than a grid system, Instapages employs a free for all, free-form construction interface. Now you don’t have to obey a template and alternatively you can drag and drop your components anywhere on the page.
This permits you more freedom to get the plan you desire. Instapages will offer suggestions on how to correctly align your components of course — they will not just leave you be with no help — but you’re free to ignore the suggestions and do whatever you want.
We won’t say one is better than other because, at the end daily, it really boils down to your preference and type of building. As you decide, ask yourself–Do you prefer structured order or free-for-all chaos? There is no right and wrong answer, and both can lead you to your desired results.
It is on you.
One facet wherein there is a clear winning however is the widgets, with Leadpages providing 18 widgets to Instapage’s 11. That may not seem like a good deal, but these widgets can be quite helpful as elements you’ll need when building your landing page.
In terms of pricing, Instapages is more expensive and as such, Leadpages is the preferred option here If billed yearly, Leadpages’ lowest program comes out at $25 per month while Instapage’s comes out as $149 per month.
That is a $124 difference on a monthly basis.
And that’s simply their lowest priced offer.
Yeah, there are some attributes in the cheapest plan of Instapages you will find only on another plan of Leadpages — such as A/B Testing — but again, that’s still $124 versus $49.
Overall, we have to choose Leadpages here. That is not to mention Instapages is a lousy choice. If you want a more well-intentioned editor, regularly collaborate with a team and you also require collaboration tools and do not mind the steep price, then by all means, Instapages could be the one for you.
But from the way we are considering it, Leadpages only has more value to the price it provides. It offers a plethora of tools that are on par with Instapages, a fantastic editor and offerings that are unique to it like Leadboxes (that allows you to create your own pop-ups through the drag and drop editor), Leadlinks, Leaddigits along with the Website Builder, which greatly expands what you can do.
If you want to see and try it on your own, both platforms offer you 14-day free trials.
For us though, in the event that you only wish to take our word for it, then choose Leadpages.
Leadpages vs Unbounce
For the next round, we are going to be comparing Leadpages and Unbounce
We’ve already covered some of Leadpage’s strengths with the last segment, therefore lets furst concentrate on Unbounce.
Launched in 2009, Unbounce was created with the goal of assisting marketers grow their businesses via successful conversion. Flashforward to 2020 and they’ve been doing exactly that, with their number one tool being their systematic landing page builder and editor.
Similar to Leadpages, it permits you to build landing pages, setup onsite pop-ups and even helps you monitor relevant parameters and data for your analytics — a step over what Google Analytics may provide, allowing you to correct if necessary.
Both tools are rather simple to use. Leadpages includes two editors for you to use, the standard and the drag-and-drop (although we recommend you use the latter) while Unbounce includes one. Unbounce also has a similar drag and drop interface that’s bolstered by an insane amount of templates and it’s ease of use.
After just a few attempts, beginners won’t have much problem picking up how to use the editors. At the end of the day, these programs are even when it comes to how simple it is to use their editors.
When simply discussing the about the quality of the editor, then Unbounce is the winner. Leadpages offers two kinds of editors to cater to two distinct sorts of men and women who wish to make use of their services. Unbounce caters to everyone with just one. Yes it might not be as straightforward as Leadpage’s, but the extra effort is worth it. Leadpages vs Infusionsoft
Concerning the all critical templates, Leadpages has considerably more than Unbounce, but that is not to say Unbounce’s templates are of a lower quality. They’re pretty good really, and designed and optimized to be the most effective that they may be.
For pricing, Leadpages wins with it’s normal offering of $37 a month as compared to Unbounce’s $79 a month if they are both billed annually. That is a significant monthly difference that may stack-up if used for the long run.
In the end, the truth is that Unbounce was made more for big businesses and even ad or marketing agencies, and not exactly small business owners. Even the cost point shows just as much. But for everyone, from beginners, small business owners and start-ups. Leadpages is the way to go.
It’s easy to use, more affordable and offers you all the luxury tools you’ll need to grow and get ahead.
Bonus Round: Leadpages vs ClickFunnels
As a quick bonus match-up, we’ll be comparing Leadpages with ClickFunnels — which is not essentially 1 to 1 match-up since yes, they do help you advertise your organization, but they do it in varying ways.
First, the Fundamentals! If Leadpages helps you create Landing Pages which could enable you to welcome visitors and covert their clicks into a opt-in and other things, ClickFunnels permits you produce Sales Funnels — a set of pages which direct the visitor towards your goal.
Both will unlock your business and help it reach new heights.
So now that that the difference has been established, how do they fare? Well, if you are judging concerning ease of use and cost, Leadpages takes the lead and wins by a mile. But it’s clear as to why that is — it is not nearly as rich and complex as ClickFunnels.
Even in their name: “Landing Pages” vs “Sales Funnels”, it is possible to tell one requires more steps and effort, but can offer a different kind of experience for the customer.
That is not taking a knock Leadpages along with the simple beauty and effectivity it gives. If landing pages are your only requirements, and you don’t need anything more, why push it?
At the end of the day we say go for ClickFunnels if you need powerful and effective funnels without the fuss and bother of needing to come in with knowledge of HTML (or need to have somebody on your staff which can). If you want your promotion strategy to be in a single, if you require it to stream and move to be an orchestra that reacts to a yet, this is the ideal option.
If you’re on budget but will need to find the work done without sacrificing quality or having to know a single thing about code, Leadpages is perfect for you personally. Why complicate your life if your business only wants a one-step landing page?
Keeping it simple sometimes may be the most effective move you could create.
Who Takes the Lead? Leadpages vs Infusionsoft
So what’s the final score?
They all have various niches, to be sure.
Unbounce was designed for experts and entrepreneurs who will benefit with the flexibility it can provide them as they produce pages with the program.
Instapage is for all those who want to create landing pages jointly with other people thanks to their great collaboration tools.
But the big winner in terms of simplicity, the power of its editor and it’s fantastic budget, is Leadpages. If you’re beginning, and you want to push your business forward, If you’re in the thick of it and wish to present your pride and pleasure a increase, if you would like to acquire a marketing boost that isn’t too complicated, then that is it.
The answer is this.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You only need to let it.