In the business of business, where everyone is aware of the power of landing pages and its effect on marketing, tools have been created so that anyone can make and use them without needing outside help.
Now, the regular marketer or business person is empowered to make visually appeasing, functioning and high-conversion landing pages independently thanks to tools such Instapages, Unbounce and, needless to say, Leadpages.
Which of these tools can allow you to produce the landing page you need to proceed forward? Is it possible for Leadpages to still rise and be victorious?
We’ve taken the liberty of comparing Leadpages against them so that you can make a fully informed decision of what will work best for you!
Leadpages vs Instapages Leadpages vs Clickfunnels Review
Let us start this out by running down a few what each tool must bring to the table.
Leadpages has that fantastic drag and drop editor that makes building landing pages a breeze. You’ve got over 130 templates to play around with, fantastic integrations with your favorites, market solutions, payment gateways, CRMs as well detailed analytics, hosted landing pages and even the capacity to produce a full site should you require it to.
Instapages includes a unique grid-free drag and drop interface for their editor, over 200 free templates to use with even more available via Envato, a lot of integrations, analytics created easy, split testing and collaboration tools that are especially helpful if you’re employed as a team. Leadpages vs Clickfunnels Review
In the battle of the templates, the easy win is given to Instapages solely for the sheer number they have. They just have a lot more to choose from. Yes, there are far more free templates using Leadpages’ standard editor, but many will, and should, defer to the drag and drop editor because, well, it’s simpler. These templates are also well designed to intrigue visitors to stay longer and click on.
Concerning the quality of the designs though, the two Leadpages and Instapages have great templates to provide you, undoubtedly, but again, because of sheer numbers, Instapages wins this round.
As for their editors, they both undoubtedly do a great job — just in different ways. So really, the winner here in this round is you.
Leadpages uses a drag-and-drop editor using a grid-based design that will help you build your page. It’s pretty similar actually to how WordPress lets you build. It’s a pretty straightforward and easy builder that works particularly well if you are all about finding the right spacing and getting things perfectly aligned.
As lead pages leans into structure for its editor, Instapages accepts chaos. Instead of a grid , Instapages employs a free for all, free-form construction interface. Now you do not need to obey a template and alternatively you can drag and drop your own components anywhere on the page.
This permits you more freedom to have the plan you want. Instapages will offer suggestions about how to correctly align your elements needless to say — they will not just leave you be with no guide — but you’re free to ignore the suggestions and do anything you want.
We will not say one is better than other because, at the end daily, it actually boils down to your preference and style of building. Would you like a guided experience which makes building even simpler and easier, or do you desire the capability to do anything you want to as you create?
It is on you.
One facet wherein there is a clear winning however is the widgets, with Leadpages offering 18 widgets to Instapage’s 11. That may not seem like a good deal, but these widgets can be really useful as elements you’ll need when constructing your landing page.
In terms of costs, Instapages is more expensive and as such, Leadpages is the preferred option here If billed yearly, Leadpages’ lowest plan comes out at $25 a month while Instapage’s comes out as $149 per month.
That’s a $124 gap on a monthly basis.
And that is simply their cheapest offer.
Yeah, there are a number of attributes in the least expensive plan of Instapages you will find only on another plan of Leadpages — such as A/B Testing — but that’s still $124 versus $49.
In the end of the afternoon, we are going with Leadpages with this one. That’s not to say Instapages is a lousy choice. If you want a more free-form editor, work with a team and you also need collaboration tools and do not mind the steep cost, then by all means, Instapages would be the one for you.
But from the way we are looking at it, Leadpages only has more value to the price it provides. It gives a plethora of tools which are on par with Instapages, a great editor and offers which are unique to it like Leadboxes (which allows you to create your own pop-ups via the drag and drop editor), Leadlinks, Leaddigits and the Website Builder, which greatly expands what you can do.
If you want to view and try it on your own, the two platforms offer 14-day free trials.
For us however, if you just want to take our word for it, choose Leadpages.
Leadpages vs Unbounce
For the next round, we are going to be comparing Leadpages and Unbounce
We’ve already covered a number of Leadpage’s strengths with the last segment, therefore lets furst concentrate on Unbounce.
Founded in 2009, Unbounce was made with the goal of assisting marketers grow their businesses via effective conversion. Flashforward to 2020 and they’ve been doing just that, with their number one instrument being their systematic landing page builder and editor.
Similar to Leadpages, it permits you to build landing pages, setup onsite pop-ups and even can help you track relevant parameters and data for your analytics — a step over what Google Analytics can provide, enabling you to adjust if necessary.
Both tools are rather simple to use. Leadpages includes two editors that you can utilize, the standard as well as the drag-and-drop (although we recommend you use the latter) while Unbounce has one. Unbounce also has a similar drag and drop interface that’s bolstered by an insane amount of templates and it’s ease of use.
Beginners will not have much problem picking up how to use the editors after a couple of tries. At the end of the day, these programs are equal when it comes to how simple it is to use their editors.
When simply discussing the about the quality of the editor, then Unbounce is the victor. Leadpages provides two types of editors to cater to two distinct sorts of people that wish to make use of their solutions. Unbounce caters to everyone with only one. Yes it may not be as simple as Leadpage’s, but the extra effort is worth it. Leadpages vs Clickfunnels Review
In terms of the all important templates, Leadpages has significantly more than Unbounce, but that is not to say Unbounce’s templates are of a low quality. They are pretty good really, and optimized and designed to be the most effective that they can be.
For pricing, Leadpages wins it’s standard offering of $37 per month when compared with Unbounce’s $79 a month when they are both billed annually. That’s a significant monthly difference that can stack-up if used for the future.
At the end of the day, Unbounce, with its pricing and innovative features is more catered to marketing agencies and larger companies. The cost point shows just as much. But for everyone, from beginners, small business owners and start-ups. Leadpages is the way to go.
It’s easy to use, cheaper and provides you all of the high-end tools you will need to grow and get forward.
Bonus Round: Leadpages vs ClickFunnels
As a quick bonus match-up, we are going to be comparing Leadpages to ClickFunnels — which is not essentially 1 to 1 match-up since , they do allow you to advertise your business, but they do it in varying ways.
First, the basics! If Leadpages makes it possible to create Landing Pages that could help you welcome visitors and covert their clicks into an opt-in and other things, ClickFunnels allows you create Sales Funnels — a set of pages which direct the visitor towards your objective.
Both will unlock your business and help it reach new heights.
So that the difference has been established, how do they fare? Well, if you are judging in terms of ease of use and cost, Leadpages goes for the the lead and wins by a mile. But then again, it’s easy to see why — it’s simply not as complex and deep as ClickFunnels was designed to be. They’re both different things after all.
Just looking at the name: “Landing Pages” vs “Sales Funnels”, you can tell one requires more steps and effort, but can offer a different sort of experience for the client.
That is not taking a knock on Leadpages along with the simple beauty and effectivity it gives. If landing pages are your only needs, and you don’t need anything more, why push it?
At the end of the day we say choose ClickFunnels if you need powerful and effective funnels without the fuss and bother of needing to come in with knowledge of HTML (or will need to have someone on your staff that can). If you want to approach your marketing needs in an overall, overarching kind of way, with a lot of moving parts that work in unison, then this should be your pick.
If you’re on budget but will need to find the work done without sacrificing quality or having to know a single thing about code, Leadpages is perfect for you personally. If your business only really wants a one-step landing page, then why complicate your life.
Keeping it simple occasionally may be the most effective move you could create.
Who Takes the Lead? Leadpages vs Clickfunnels Review
So what’s the final score?
They all have various markets, to be certain.
Unbounce provides you flexibility when it comes to producing your webpages, and is a fantastic choice for experienced online entrepreneurs that additionally have a prepared budget in hand.
Instapage is for all those who want to make landing pages together with other people thanks to their excellent collaboration tools.
But the big winner in terms of simplicity, the power of its own editor and it’s fantastic budget, is Leadpages. If you’re beginning, and you wish to push your business forward, If you’re in the thick of it and wish to present your pride and joy a boost, if you want to acquire a marketing increase that is not too complicated, then this is it.
This is the solution.
All the tools in the world will mean nothing if the design is bad so be sure to not only choose the perfect tool but learn what is the best design.
You just have to follow its lead.