There’s little to no chance that you haven’t encountered a landing page on the internet — a page with the singular goal of getting your email in exchange for free content such as e-books and online courses.
They are useful tools for companies and generally everyone could get a good use for one.
Earlier, there were two routes you could take in order to land onto a wonderful landing page.
You can always do it yourself and make one for yourself by relying on your eye and coding knowledge in order to make a beautiful landing page that can put in the work for you. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
Asking for expert assistance might even be an option since you might not be able to do it yourself. You would have to surrender yourself to designers and programmers who would play a psychological, verbal and financial tug-of-war with you as you assemble exactly what you need to construct.
Thank god there is a third path nowadays.
That is where Leadpages comes in.
It introduces itself as a tool which will make it possible for you to make your landing pages yourself, without the need to understand any code, together with easy and great outcomes. A major player in landing page builders, it’ll provide you templates to have fun with to get the job finished. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the solution to all your problems? Is it worth it? What are its strengths and flaws?
Let us jump in and discover!
Lead By Features Leadpages Small Business Marketing Report 2020
Leadpages was established in 2010 by Clay Collins over at Minneapolis. With a staff whose passion can be felt at all times, the company now has over 45,000 users and is one of the top choices in helping businesses better themselves online. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
Among the greatest things they have done is the way they have made among the most powerful growth tools on the market, but was able to make it simple to use and not overtly complicated. Upon using it, you’ll quickly find out that it’s pretty new user friendly.
For new users out there, that really sets the tone for what Leadpages is about.
And as soon as you’re over the fear of using it, the apprehension that comes with a new instrument, it is simple to dive deep into the features they offer and see how powerful it really is.
Having premade designer templates places them in an advantage because they’re the only ones that have it. They have more than a 150+ beautifully designed templates ready to use, all of which are categorized by industry and purpose, and are even mobile friendly.
Whatever your needs may be, whether it’s a giveaway or something to catch their eye and data — they’ll have it.
Getting into specifics, Leadpages has two kinds, Drag and Drop, and Standard. One of the cons for them though is that you don’t actually have a great deal of space to customize them. Sadly, the standard template can’t really be tweaked or changed even if they said it could be.
Not everything is perfect though as using the Drag and Drop editor, a glitch occurs making the boundaries off-center. If you drag a particular element in, at times it slips to the incorrect place so that may be a little frustrating. And in the cases wherein you delete elements that you don’t agree with, the blank spaces need to be filled up by you.
In the grand scheme of things, these aren’t really major problems, just small inconveniences. They are not detrimental for you getting what you want. However, they could get in the way of a smooth experience, and these are some things you should be prepared for.
Leadpages isn’t limited to just making landing pages, but can also be used to create other important and powerful tools. Leadpages Small Business Marketing Report 2020
After all, for them to become this popular, they will need to have more than just the principles in their arsenal. What kind of business leader would not?
One great example is”Leadboxes” — essentially beautifully designed pop-ups that’ll enable you to hit your mark, without being bothersome. You can even go for an option to track your visitor’s interactions with your pop-up, letting you view and access data that will allow you to determine its effectiveness.
Coupled with Google Analytics, this could enable you to determine exactly what works and what does not so that you are able to evaluate your next actions.
They also permit you to produce your personal alert bars — little bars on top of your browser’s display that typically alerts you to a purchase or even a promo. Aside from being a useful addition, Leadpages has made it so that it’s easy to design!
And needless to say, there are Leadlinks — Links you can embed in an email so that all the receivers have to do is click once and they’ll automatically opt-in. Having an simple sign up option is always a wonderful answer to people’s dislike for complicated or time consuming sign-up processes.
One good thing that Leadpages did not forget was proper integration. They took the lead with that and it’s insanely helpful.
In terms of connectivity, you’re allowed to connect your Leadpages to pretty much anything you need it to – email, payment processor, analytics or social media platform. Google analytics, Facebook Advertising and more than 40+ other options — in a world where connectivity and data imply so much, being this incorporated is a huge, enormous boon for you.
Lead By Price
Leadpages isn’t exactly inexpensive, but that’s not to say it is not worth it. You get wat you are paying for it.
The conventional plan of Leadpages is $37 per month. It can go down to $25 or even $17 per month if you go for the 1-year or 2-year plan, respectively. Leadpages Small Business Marketing Report 2020
If you would like to become serious about this, and come armed with AB testing, Leaddigits, and Leadlinks, then the Pro Plan will cost you about $79 per month. Much like the standard plan, should you commit to a longer plan, you can get it at $49 a month or $24 a month for a 1-year or 2-year commitment, respectively.
And finally there is the Advanced Plan Lead pages, which they recommend for marketing groups and bureaus. With this subscription, you pretty much have everything that LeadPages has to offer Here, you can purchase it for $159 a month for a 2-year lock , or at $199 a month for an yearly plan.
Take note though, you can not go monthly with Advanced.
Summing it all together, you’re going to be committing about $300 for a 1-year subscription deal Which could be bit hefty, yes. But then again, for all you are getting, it’s a fairly good deal. It will never be considered as a steal, but you can say value for money for certain.
And for what it’s worth, they supply a 14-day trial in addition to a 30-day Money-Back Guarantee. So just in case you’re the type who’d like to try things first to see if it’s worth it, this option is there.
Lead by Worth
So at the end of the day, is Leadpages worth it?
And In all honesty, we believe it is very much worth it.
It is super novice friendly thanks to its drag and drop editor, so you have over 200+ free templates to choose from (and of course some extra paid ones) and it’s wonderful integration for email advertising services, webinars, etc.
And that is just the beginning.
While yes, it does have disadvantages such as the limited ability to tinker around with templates, how you can’t design the responsive version of your page as well as the cost — which can be a little steep at the least expensive plan without good features such as A/B test webpages — the pros outweigh the cons.
So once you need to make the next landing page, frankly, go for Leadpages. It makes creating gorgeous landing pages that can enable you to do exactly what you have to do so damn simple without sacrificing quality. And in a universe where everything is so fast and so personalized, wouldn’t you want to lead with ease?
FREQUENTLY ASKED QUESTIONS Leadpages Small Business Marketing Report 2020
Q: Can I connect whatever I construct with Leadpages to my own domain ?
A: Yes! Every page published with Leadpages is hosted on our servers in your Leadpages domain. If you currently have domain, it’s really easy to connect your domain name to your own leadpages account and publish it into the domain of your choice.
Q: Can I just try Leadpages first, or do I have to commit right off the bat?
A: Leadpages offers a 14-day free trial that you can test out so you can see what they have to offer!
Q: When I use the Free Trial, will the edition of Leadpages I will be using be limited?
A: No, you’ll receive free, unlimited access to a chosen Leadpages plan. You can use it as if you were a paying customer for 14-days, no strings attached. After the 14 days, you will become a paid subscriber so if it’s not for you, you really have to cancel beforehand.
Q: Could Leadpages replace my site?
A: Yes. It can act as a supplement to your current website, or replace it entirely if you want it to. With Leadpages‘s easy to use resources, it’s definitely within your reach.