There’s no chance that you haven’t encountered a landing page on the internet — a page with the singular goal of getting your email in exchange for free content such as e-books and online courses.
They are helpful tools for businesses and generally everyone could get a fantastic use for one.
There used to be only two ways you could score a landing page for your business.
You can always do it yourself and create one for yourself by relying on your eye and coding skills in order to make a beautiful landing page that can put in the work for you. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
Asking for professional help might even be an option since you would not be able to do it yourself. You would have to surrender to designers and programmers who would play a psychological, verbal and financial tug-of-war with you as you build exactly what you want to construct.
Thankfully, you don’t need to rely on that. There’s a third choice.
That’s where Leadpages comes in.
It presents itself as a tool that will allow you to make your landing pages on your own, without the need to know any code, together with easy and fantastic results. A major participant in landing page builders, it’ll give you templates to have fun with to get the task finished. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the answer to all of your problems? Is it worth it? What are its strengths and weaknesses?
Let’s jump in and find out!
Lead By Features Leadpages Pixel Tracking
Leadpages was created in 2010 by Clay Collins over at Minneapolis. With a staff whose passion can be felt no matter what, the company now has over 45,000 users and is one of the top choices in helping businesses better themselves online. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
One of the greatest things they have done is the way they have made among the most powerful growth programs out there, but was able to make it easy to use and not overtly complicated. Using it will not feel as though you’ve got to take a crash course and cram just to have the ability to begin.
For said beginners, Leadpages pretty much spearheads the charge for friendliness as compared to what’s out there in the market.
And as soon as you’re past the anxiety of using it, the apprehension which comes with a new tool, it’s simple to dive deep into the features they offer and see how powerful it truly is.
Having premade designer templates places them in an advantage because they’re the only product that have it. They have over a 150+ superbly designed templates ready to use, all of which can be categorized by industry and purpose, and are even mobile friendly.
Whatever your requirements may be, whether it’s a giveaway or something to catch their eye and data — they’ll have it.
Getting into specifics, Leadpages has two different kinds, Drag and Drop, and Standard. One of the disadvantages to them though is you don’t actually have a lot of space to personalize them. Sadly, the standard template can’t really be tweaked or changed even if they said it could be.
While using the Drag and Drop editor, there’s a flaw in the design where the widget boundaries are somewhat off. If you drag a particular element in, at times it slips to the wrong place so that can be a little frustrating. And in the cases wherein you delete elements that you don’t agree with, the blank spaces need to be filled up by you.
Are these significant defects? No, certainly not. They are not detrimental to you getting what you need. But they can get in the way of a smooth experience, and these are something you should be ready for.
Leadpages isn’t limited to just making landing pages, but can also be used to create other important and powerful tools. Leadpages Pixel Tracking
After all, for them to be this popular, they need to possess more than just the principles in their toolbox. What type of business leader would not?
One really good example is”Leadboxes” — essentially beautifully designed pop-ups that’ll help you hit your mark, without being annoying. You can even determine how effective it can be by activating an option wherein you can track your customers interactions with your pop-ups.
Coupled with Google Analytics, this can help you determine exactly what works and what does not so you are able to evaluate your next steps.
They also permit you to make your own alert bars — small bars on top of your browser’s display that typically alerts you to a purchase or a promo. And as an added bonus, Leadpages made it really easy to design!
And of course, there are Leadlinks — Links you can embed in an email so that each of the recipients have to do is click and they will automatically opt-in. Since people are usually allergic to complex sign ups, having this easy choice is a huge plus on your side.
One good thing that Leadpages didn’t forget was proper integration. They took the lead with that and it’s insanely helpful.
It’s possible to connect your Leadpages with pretty much any email, payment processor, social media app, analytics program and much more. Google analytics, Facebook Ads and more than 40+ other choices — in a world where data and connectivity mean a lot, being this integrated is a massive, enormous boon for you.
Lead By Price
Leadpages isn’t exactly inexpensive, but that is not to say it is not worth it. It’s worth more than the price you pay, we believe.
The conventional plan of Leadpages is $37 a month. It can return to $25 or even $17 per month if you opt for the 1-year or 2-year plan, respectively. Leadpages Pixel Tracking
When you want to really get serious though, and go for tools such as AB testing, Leaddigits and Leadlinks, then you should go for the Pro Plan at $79 per month. Much like the normal program, should you commit to a longer strategy, you can get it in $49 a month or $24 a month for a 1-year or 2-year commitment, respectively.
And then there is the Advanced Plan Lead pages, which they recommend for marketing groups and agencies. That is where they pull out all of the big guns and offer you pretty much everything. Here, you can purchase it for $159 per month for a 2-year lock , or at $199 a month for an annual plan.
There is no monthly price option for Advanced though, so take note.
Should you add this up, even at the standard program on a 1-year commitment you are going to be spending $300. Which can be little hefty, yes. But then again, for all you’re getting, it is a pretty great deal. It will never be considered as a steal, but you can say value for money for sure.
And for what it’s worth, they offer a 14-day trial as well as a 30-day Money-Back Guarantee. So if it is not for you, it is simple enough to rectify that decision.
Lead by Worth
So at the end of the day, is Leadpages worth it?
And In all honesty, we believe it is very much worth it.
It is super novice friendly as a result of its drag and drop editor, so you’ve got over 200+ free templates to choose from (not to mention some extra paid ones) and it has wonderful integration for email advertising solutions, webinars, etc.
And that’s just the beginning.
While yes, it does have disadvantages such as the limited ability to tinker around with templates, the way you can not layout the reactive version of your webpage in addition to the cost — that can be already a little steep in the cheapest plan without great features such as A/B test webpages — the pros outweigh the disadvantages.
So next time you need a landing page, make sure to land your decision on Leadpages. It makes creating gorgeous landing pages which can help you do what you need to do so damn easy without sacrificing quality. And in a universe where everything is so fast and so personalized, wouldn’t you want to lead easily?
FREQUENTLY ASKED QUESTIONS Leadpages Pixel Tracking
Q: Can I link whatever I build with Leadpages to my own domain name?
A: Yes! Every page published with Leadpages is hosted on our servers at your Leadpages domainname. If you currently have domain, it’s really easy to connect your domain to your own leadpages account and publish it to the domain of your choosing.
Q: Does Leadpages come with a free trial, or do I have to purchase it to use it?
A: Leadpages gives out a 14-day free trial that you can test out so you can see what they have to offer!
Q: Is the Leadpages free trial a limited access version?
A: No, you are going to get free, unlimited access to a preferred Leadpages program. You may use it as though you were a paying customer for 14-days, no strings attached. After the 14 days, you will become a paid subscriber so if it’s not for you, you really have to cancel ahead.
Q: Could Leadpages replace my website?
A: Yes. It can act as a supplement to your current website, or replace it entirely if you want it to. With Leadpages‘s simple to use tools, it’s definitely in your reach.