If you have been around the internet, well, you’ve encountered a landing page — a page whose sole purpose is to grab your email address in exchange for a thing such as an e-book or a free online class of sorts.
They’re helpful tools for companies and most everyone could find a good use for one.
There used to be only two ways you could acquire a landing page for your business.
You could build one yourself from the bottom up, relying upon coding and your own eye and advantages to make something which was both practical and aesthetically pleasing. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
If you could not do it yourself because it wasn’t your expertise, you could turn to other people and request their professional assistance. You’d have to surrender to designers and programmers who would play a mental, verbal and financial tug-of-war with you as you build exactly what you need to build.
Good thing, you don’t need to rely on that. There’s a third option.
That’s where Leadpages comes in.
It presents itself as a tool which will make it possible for you to make your landing pages yourself, without the need to know any code, with simple and fantastic results. A major player in landing page builders, it’ll give you templates to have fun with to get the task done. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the answer to all of your problems? Is it worthwhile? What are its strengths and weaknesses?
Let us jump in and discover!
Lead By Features Leadpages Partner Logo
Leadpages was created in 2010 by Clay Collins over at Minneapolis. Armed with a staff comprised of conversion-marketing pros and tech support staff whose passion you can feel through a screen of a phone, the business has over 45,000 users and is widely thought of as one of the greatest choices which can help build most of any online businesses. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
One of the best things they have done is how they have made one of the most powerful growth tools out there, but was able to make it simple to use and not complicated. Using it will not feel like you’ve got to have a crash course and cram just to have the ability to get started.
For new users out there, that sets the tone for what Leadpages is about.
And once you’ve shed the fear of using something new, you’ll discover how fantastic it is for you and your business.
Certainly one of the jewels, and truly an industry standout, are their templates. They have over a 150+ beautifully designed templates ready to use, all which are categorized by purpose and industry, and are even mobile friendly.
Whatever you will need — by a capture template into a landing page for a giveaway, to webpage to get a free manual, odds are, the template you will need is right there and ready for you.
Getting into specifics, Leadpages has two kinds, Drag and Drop, and Standard. Among the disadvantages for them though is that you don’t actually have a lot of room to personalize them. However, the standard template can’t really be tweaked or changed even if they said it could be.
Not all is perfect though as using the Drag and Drop editor, a glitch occurs making the boundaries off-center. When you drag a specific element in, at times it slips to the wrong place so that can be a bit frustrating. And in the cases wherein you delete elements that you don’t agree with, the blank spaces need to be filled up by you.
In the grand scheme of things, these aren’t really huge flaws, just minor inconveniences. They’re not detrimental to you getting what you want. But they can get in the way of a smooth experience, and these are some things you should be prepared for.
Aside from the landing pages , Leadpages also helps you produce other powerful tools. Leadpages Partner Logo
In the end, for them to be this popular, they will need to possess more than just the basics in their arsenal. After all, what kind of pioneer would limit themselves?
One really good example would be”Leadboxes” — basically beautifully designed pop-ups that will help you hit your mark, without being annoying. You can even determine how effective it can be by enabling an option wherein you can track your customers interactions with your pop-ups.
Coupled with Google Analytics, this could help you determine exactly what works and what does not so you are able to evaluate your next actions.
They also permit you to produce your own alert bars — small bars found at the top of your browser screen that typically alerts you to a purchase or a promo. Besides being a useful addition, Leadpages has made it so that it’s easy to design!
And of course, you will find Leadlinks — Links you can embed in an email so that all the recipients have to do is click and they will automatically opt-in. Since people are often allergic to complex sign ups, acquiring this simple option is a huge plus on your side.
A good thing that Leadpages didn’t overlook was proper integration. They took the lead with that and it’s insanely helpful.
It’s possible to connect your own Leadpages with pretty much any email, payment processor, social media platform, analytics program and more. Google analytics, Facebook Ads and more than 40+ other choices — in a universe where connectivity and data imply so much, being this integrated is a massive, huge boon for you.
Lead By Price
Leadpages isn’t exactly cheap, but that is not to say it is not worth it. You more than get wat you are paying for it.
The standard strategy of Leadpages is $37 per month. It can return to $25 or even $17 a month if you opt for the 1-year or 2-year plan, respectively. Leadpages Partner Logo
If you would like to become serious about this, and come equipped with AB testing, Leaddigits, and Leadlinks, then the Pro Plan will cost you about $79 per month. Much like the standard plan, if you commit to a longer strategy, you can get it in either $49 a month or $24 per month for a 1-year or 2-year commitment, respectively.
And finally there is the Advanced Plan Lead pages, which they recommend for marketing teams and bureaus. That is where they pull out all of the big guns and offer you pretty much everything. Here, you can purchase it for $159 a month for a 2-year lock in, or at $199 per month for an yearly plan.
Take note though, you can not go monthly with Advanced.
Should you add this up, even at the standard program on a 1-year commitment you are going to be spending $300. Which could be little hefty, yes. But then again, for everything you’re getting, it’s a pretty great deal. It will never be regarded as a steal, but you can say value for money for certain.
And for what it’s worth, they offer a 14-day trial in addition to a 30-day Money-Back Guarantee. So just in case you’re the type who’d like to try things first to see if it’s worth it, this option is there.
Lead by Worth
So at the end of the day, is Leadpages worthwhile?
And truth be told, we believe it is very much worth it.
It’s super novice friendly thanks to its drag and drop editor, you have over 200+ free templates to pick from (not to mention some extra paid ones) and it has excellent integration for email marketing solutions, webinars, etc.
And that’s just the beginning.
While yes, it does have cons like the limited ability to tinker around with templates, how you can’t layout the responsive version of your webpage as well as the price — which may be a little steep at the cheapest plan without great features such as A/B test webpages — the pros outweigh the disadvantages.
So once you need to make the next landing page, frankly, choose Leadpages. It makes creating gorgeous landing pages that can enable you to do exactly what you have to do so damn easy without sacrificing quality. And in a world where everything is so fast and so personalized, wouldn’t you need to lead easily?
FREQUENTLY ASKED QUESTIONS Leadpages Partner Logo
Q: Can I link whatever I construct using Leadpages to my own domain ?
A: Yes! Every page published with Leadpages is hosted on our servers in your Leadpages domain. If you already have domain, it is really simple to link your domain name to your leadpages accounts and publish it to the domain of your choice.
Q: Could I simply try Leadpages initially, or would I have to commit right off the bat?
A: Leadpages offers a 14-day free trial that you can check out so you can see what they have to offer!
Q: Is the Leadpages free trial a limited access version?
A: No, you’ll receive free, unlimited access to a chosen Leadpages plan. You may use it as though you were a paying customer to get 14-days, no strings attached. Once the 14 days are done, you’ll automatically become a paid subscriber, so be sure to cancel before that, in case you’re not convinced you need Leadpages .
Q: Could Leadpages replace my site?
A: Yes. It can work as a supplement to your existing site, or replace it entirely if you’d like it to. With Leadpages‘s easy to use tools, it is definitely within your reach.