There’s little to no chance that you haven’t stumbled upon a landing page on the internet — a page with the singular purpose of getting your email in exchange for free content such as e-books and online courses.
They are helpful tools for businesses and generally everyone could get a good use for one.
There used to be only two ways you could score a landing page for your business.
You can always take it upon yourself and make one for yourself by relying on your eye and coding knowledge in order to make a beautiful landing page that can put in the work for you. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
If you couldn’t do it yourself since it was not your specialty, you might turn to others and request their professional help. You’d have to surrender yourself to designers and programmers who would play a mental, verbal and fiscal tug-of-war with you as you assemble exactly what you need to construct.
Thankfully, you don’t need to rely on that. There’s a third choice.
That’s where Leadpages comes in.
It introduces itself as a tool which will allow you to make your landing pages yourself, without needing to know any code, together with easy and great results. A giant in the landing page builder market, Leadpages will give you the templates you need to start making. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the solution to all your problems? Is it worth it? What are its strengths and weaknesses?
Let us jump in and discover!
Lead By Features Leadpages or Convertkit
Leadpages was created in 2010 by Clay Collins over at Minneapolis. Equipped with a staff comprised of conversion-marketing specialists and tech support staff whose passion you can feel through a display of a phone, the company has over 45,000 users and is widely considered as one of the greatest options which will help build nearly all of any online companies. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
Among the best things they have done is the way they have made one of the most powerful growth programs on the market, but managed to make it easy to use rather than being complicated. Upon using it, you’ll quickly find out that it’s pretty beginner friendly.
For new users out there, that sets the tone for what Leadpages is about.
And as soon as you’re past the fear of using it, the apprehension that comes with a new tool, it is easy to dive deep into the features they offer and see how powerful it truly is.
Having premade designer templates places them in an advantage because they’re the only ones that have it. They have over a 150+ beautifully designed templates ready to use, all of which are categorized by purpose and industry, and therefore are even mobile friendly.
Whatever your needs may be, whether it’s a giveaway or something to catch their eye and data — they’ll have it.
There are two kinds of templates ready for people: Standard and Drag and Drop. One of the disadvantages to them though is you don’t actually have a great deal of space to customize them. The typical templates can not be edited, even if they claim it can be.
When using the Drag and Drop editor, there’s a flaw in the design where the widget borders are a bit off. If you drag a particular element in, sometimes it snaps into the wrong place so that can be a little frustrating. And in the cases wherein you delete elements that you don’t agree with, the blank spaces need to be filled up by you.
In the grand scheme of things, these aren’t really major flaws, just minor inconveniences. They are not detrimental for you getting everything you want. However, they could get in the way of a smooth experience, and these are something you should be prepared for.
Leadpages isn’t limited to just creating landing pages, but can also be used to create other important and powerful tools. Leadpages or Convertkit
After all, for them to be this popular, they need to possess more than just the basics in their toolbox. What type of industry leader would not?
One great example would be”Leadboxes” — essentially beautifully designed pop-ups that will help you hit your mark, without being bothersome. You can even see how effective it can be by activating an option wherein you can track your clients interactions with your pop-ups.
Coupled with Google Analytics, this could help you see exactly what works and what doesn’t so that you can evaluate your next steps.
They also permit you to produce your own alert bars — small bars on top of your browser’s screen that typically alerts you to a sale or even a promo. Aside from being a useful improvement, Leadpages has made it so that it’s easy to design!
And needless to say, there are Leadlinks — Links you can embed in an email so that each of the receivers must do is click once and they’ll automatically opt-in. Having an easy sign up option is always a wonderful answer to people’s dislike for complicated or time consuming sign-up processes.
A good thing which Leadpages did not forget was proper integration. They really took the lead with that and it’s insanely helpful.
In terms of connectivity, you’re empowered to connect your Leadpages to anything you need it to – email, payment processor, analytics or social media platform. Google analytics, Facebook Advertising and more than 40+ other options — in a world where connectivity and data mean so much, being this integrated is a massive, enormous boon for you.
Lead By Price
Leadpages isn’t exactly cheap, but that’s not to say it isn’t worth it. It’s worth more than the price you pay, we believe.
The standard strategy of Leadpages is $37 a month. It can go down to $25 or even $17 per month if you go for the 1-year or 2-year plan, respectively. Leadpages or Convertkit
When you want to really get serious though, and go for tools such as AB testing, Leaddigits and Leadlinks, then you should go for the Pro Plan at $79 per month. Much like the standard program, should you commit to a more comprehensive strategy, you can get it at either $49 per month or $24 per month to get a 1-year or 2-year commitment, respectively.
And then there is the Advanced Plan Lead pages, which they advocate for marketing groups and bureaus. That is the plan where they pull out all of the big guns and offer you pretty much everything. Here, you can purchase it for $159 per month for a 2-year lock in, or at $199 per month for an annual plan.
Take note though, you can’t go monthly with Advanced.
Adding it all together, you’re going to be committing about $300 for a 1-year subscription deal Which could be little hefty, yes. But again, for everything you’re getting, it is a pretty good deal. It will never be considered as a steal, but you can say value for money for sure.
And for what it’s worth, they offer a 14-day trial as well as a 30-day Money-Back Guarantee. So in case it’s not for you, it is simple enough to rectify that decision.
Lead by Worth
So at the end of the day, is Leadpages worthwhile?
And In all honesty, we believe it is very much worth it.
It is super beginner friendly thanks to its drag and drop editor, you have over 200+ free templates to pick from (and of course some extra paid ones) and it’s wonderful integration for email advertising solutions, webinars, etc.
And that’s only the tip of the iceberg, frankly.
While yes, it does have disadvantages like the restricted ability to tinker around with templates, how you can’t design the reactive version of your webpage in addition to the cost — that may be a little steep in the least expensive plan without great features such as A/B test webpages — the pros outweigh the disadvantages.
So once you need to make that next landing page, frankly, go for Leadpages. It makes creating gorgeous landing pages which could help you do exactly what you have to do so damn simple without sacrificing quality. And in a universe where everything is so fast and so personalized, wouldn’t you want to lead with ease?
FREQUENTLY ASKED QUESTIONS Leadpages or Convertkit
Q: Can I link whatever I build using Leadpages to my own domain ?
A: Yes! Every page printed with Leadpages is hosted on our servers at your Leadpages domain. If you already have domain, it is really easy to connect your domain to your own leadpages accounts and publish it into the domain of your choice.
Q: Could I just try Leadpages initially, or would I need to commit right off the bat?
A: Leadpages offers a 14-day free trial that you can check out so you can see what they have to offer!
Q: After I use the Free Trial, will the edition of Leadpages I’ll be utilizing be limited?
A: No, you’ll get free, unlimited access to your chosen Leadpages program. You can use it as though you’re a paying customer for 14-days, no strings attached. After the 14 days, you will become a paid subscriber so if it’s not for you, you truly have to cancel beforehand.
Q: Can Leadpages replace my site?
A: Yes. It can act as a supplement to your current site, or replace it entirely if you’d like it to. With Leadpages‘s easy to use tools, it’s definitely in your reach.