There’s no chance that you haven’t encountered a landing page on the internet — a page with the singular goal of getting your email in exchange for free content such as e-books and online courses.
They’re helpful tools for companies and most everyone could get a fantastic use for one.
There used to be only two ways you could acquire a landing page for your business.
You can always take it upon yourself and make one for yourself by relying on your eye and coding skills in order to make a beautiful landing page that can put in the work for you. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
Asking for expert help might even be an option since you would not be able to do it yourself. You would have to surrender to designers and developers who would play a mental, verbal and financial tug-of-war with you as you build exactly what you want to build.
Good thing, you don’t need to rely on that. There’s a 3rd option.
That’s where Leadpages comes in.
It presents itself as a tool which will make it possible for you to make your landing pages yourself, without the need to know any code, with easy and fantastic outcomes. A giant in the landing page builder market, Leadpages will give you the templates you need to start building. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the answer to all of your problems? Is it worth it? What are its strengths and weaknesses?
Let’s jump in and find out!
Lead By Features Leadpages Lead Magnet
Leadpages was created in 2010 by Clay Collins over at Minneapolis. With a staff whose passion can be felt no matter what, the company now has over 45,000 users and is one of the top choices in helping businesses better themselves online. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
One of the best things they’ve done is how they’ve made among the most powerful growth tools out there, but was able to make it simple to use and not complicated. Using it won’t feel as though you have to take a crash course and cram just to be able to begin.
For new users out there, that sets the tone for what Leadpages is about.
And once you’ve shed the fear of using something new, you’ll discover how fantastic it is for you and your company.
Certainly one of their gems, and truly a business standout, are their own templates. They have more than a 150+ superbly designed templates ready to use, all of which are categorized by industry and purpose, and are even mobile friendly.
Anything you may need — from a capture template into your landing page for a giveaway, to webpage to get a free manual, odds are, the template you will need is right there and ready for you.
Getting into specifics, Leadpages has two different kinds, Drag and Drop, and Standard. Among the disadvantages for them though is you don’t really have a great deal of room to personalize them. Sadly, the standard template can’t really be touched or changed even if they said it could be.
When using the Drag and Drop editor, there is a flaw in the design where the widget boundaries are a bit off. If you drag a particular element in, at times it slips to the incorrect place so that may be a little frustrating. And if you delete certain elements which don’t work for you, there’s a trend for there to be spaces you need to fill up.
Are these significant defects? No, of course not. They’re not detrimental to you getting everything you want. However, they can get in the way of a smooth experience, and these are something you should be ready for.
Leadpages isn’t limited to just making landing pages, but can also be used to create other important and powerful tools. Leadpages Lead Magnet
In the end, for them to become this popular, they need to possess more than just the principles in their toolbox. What type of industry leader wouldn’t?
One great example would be”Leadboxes” — essentially beautifully designed pop-ups that will help you reach your mark, without being annoying. You can even see how effective it can be by enabling an option wherein you can track your customers interactions with your pop-ups.
Coupled with Google Analytics, this can enable you to see what works and what does not so you can evaluate your next steps.
They also allow you to produce your own alert bars — little bars on top of your browser display that typically alerts you to a purchase or even a promo. And as an extra bonus, Leadpages made it really easy to design!
And of course, there are Leadlinks — Links you can embed in an email so that each of the recipients must do is click and they will automatically opt-in. Since people are often allergic to complicated sign ups, having this simple option is a huge plus on your side.
One good thing that Leadpages did not overlook was proper integration. They took the lead with that and it is insanely helpful.
It’s possible to connect your own Leadpages with pretty much any email, payment processor, social media app, analytics application and more. Google analytics, Facebook Advertising and over 40+ other options — in a world where data and connectivity imply a lot, being this integrated is a huge, huge boon for you.
Lead By Price
Leadpages isn’t exactly inexpensive, but that’s not to say it is not worth it. You get wat you are paying for it.
The standard strategy of Leadpages is $37 per month. It can return to $25 or even $17 per month if you go for the 1-year or 2-year plan, respectively. Leadpages Lead Magnet
When you want to really get serious though, and go for things such as AB testing, Leaddigits and Leadlinks, then you should go for the Pro Plan at $79 per month. Much like the standard plan, should you commit to a more comprehensive plan, you can get it at $49 per month or $24 a month for a 1-year or 2-year commitment, respectively.
And then there is the Advanced Plan Lead pages, which they recommend for marketing teams and agencies. With this plan, you pretty much have everything that LeadPages has to offer Here, you can purchase it for $159 a month for a 2-year lock in, or at $199 per month for an yearly plan.
Take note though, you can’t go monthly with Advanced.
If you add it up, even in the standard program on a 1-year commitment you are going to be spending $300. Which could be little hefty, yes. But again, for everything you are getting, it is a pretty good deal. It will never be regarded as a steal, but you can say value for money for certain.
And for what it is worth, they supply a 14-day trial in addition to a 30-day Money-Back Guarantee. So just in case you’re the type who’d like to try things first to see if it’s worth it, this option is there.
Lead by Worth
So at the end of the day, is Leadpages worthwhile?
And In all honesty, we believe it is very much worth it.
It’s super beginner friendly as a result of its drag and drop editor, you have over 200+ free templates to choose from (not to mention some additional paid ones) and it has excellent integration for email marketing solutions, webinars, etc.
And that is only the tip of this iceberg, honestly.
While it does have disadvantages such as the restricted ability to tinker around with templates, the way you can not layout the reactive version of your webpage in addition to the price — which may be a little steep at the cheapest plan without good features such as A/B test pages — the pros outweigh the cons.
So next time you need a landing page, make sure to land your decision on Leadpages. It makes creating gorgeous landing pages that could enable you to do exactly what you have to do so damn easy without sacrificing quality. And in a universe where everything is so fast and so personalized, wouldn’t you need to lead easily?
FREQUENTLY ASKED QUESTIONS Leadpages Lead Magnet
Q: Can I link whatever I construct using Leadpages to my own domain name?
A: Yes! Each page printed with Leadpages is hosted on our servers at your Leadpages domain. If you already have domain, it is really easy to link your domain to your own leadpages account and publish it into the domain of your choice.
Q: Can I simply try Leadpages first, or would I have to commit right off the bat?
A: Leadpages offers a 14-day free trial that you can check out so you can see what they have to give you!
Q: When I use the Free Trial, will the edition of Leadpages I’ll be using be limited?
A: No, you are going to receive free, unlimited access to a chosen Leadpages program. You may use it as if you were a paying customer for 14-days, no strings attached. After the 14 days, you will become a paid subscriber so if it’s not for you, you really have to cancel beforehand.
Q: Could Leadpages replace my site?
A: Yes. It can work as a supplement to your existing website, or replace it altogether if you want it to. With Leadpages‘s easy to use tools, it’s definitely within your reach.