There’s no chance that you haven’t stumbled upon a landing page on the internet — a page with the singular purpose of getting your email in exchange for free content such as e-books and online courses.
They’re useful tools for businesses and most everyone could find a fantastic use for one.
There used to be only two ways you could acquire a landing page for your business.
You can build one yourself from the bottom up, relying on coding along with your own eye and advantages to make something that was both practical and aesthetically appeasing. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
If you couldn’t do it yourself since it was not your expertise, you could turn to others and request their professional help. You would have to surrender yourself to designers and developers who would play a mental, verbal and fiscal tug-of-war with you as you assemble exactly what you want to build.
Thankfully, you don’t need to rely on that. There’s a third choice.
That’s where Leadpages comes in.
It presents itself as a tool which will allow you to create your landing pages on your own, without needing to understand any code, together with easy and great results. A colossus in the landing page builder world, Leadpages will give you the templates you need to start making. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the answer to all of your problems? Is it worth it? What are its strengths and flaws?
Let’s jump in and discover!
Leadpages was created in 2010 by Clay Collins over at Minneapolis. Armed with a staff comprised of conversion-marketing pros and tech support team whose warmth you can feel through a display of a phone, the company has over 45,000 users and is widely considered as one of the top options that can help build nearly all of any online companies. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
One of the best things they have done is the way they’ve made one of the most effective growth programs out there, but was able to make it simple to use rather than being complicated. Using it will not feel like you have to take a crash course and cram just to be able to begin.
For new users on the market, that sets the tone for what Leadpages is all about.
And once you’ve shed the fear of using something new, you’ll discover how fantastic it is for you and your business.
One of the jewels, and really a business standout, are their own templates. They have more than a 150+ superbly designed templates ready to use, all which can be categorized by purpose and industry, and are even mobile friendly.
Whatever your needs may be, whether it’s a giveaway or something to catch their eye and data — they’ll have it.
Getting into specifics, Leadpages has two different kinds, Drag and Drop, and Standard. Among the cons for them though is that you don’t actually have a great deal of space to customize them. The standard templates can’t be edited, even when they claim it could be.
While using the Drag and Drop editor, there is a flaw in the design where the widget borders are a bit off. If you drag a specific element in, sometimes it snaps into the wrong place so that can be a little frustrating. And if you delete certain elements that don’t work for you, there is a trend for there to be spaces you need to fill up.
Are these significant defects? No, certainly not. They are not detrimental for you getting everything you want. But they can get in the way of a smooth experience, and all these are some things you should be prepared for.
After all, for them to be this popular, they need to possess more than just the principles in their arsenal. After all, what kind of leader would limit themselves?
One really good example is”Leadboxes” — basically beautifully designed pop-ups that’ll help you hit your mark, without it being bothersome. You can also go for an option to track your customer’s interactions with your pop up, allowing you to see and access data which will allow you to ascertain its effectiveness.
Coupled with Google Analytics, this could enable you to determine exactly what works and what doesn’t so you are able to evaluate your next actions.
They also permit you to make your own alert bars — little bars found at the top of your browser display that usually alerts you to a purchase or a promo. Besides being a helpful addition, Leadpages has made it so that it’s simple to design!
And of course, there are Leadlinks — Links you can embed in an email so that each of the recipients have to do is click and they’ll automatically opt-in. Since people are often allergic to complicated sign ups, having this easy choice is a huge plus on your side.
One good thing which Leadpages didn’t forget was appropriate integration. They took the lead with that and it is insanely helpful.
In terms of connectivity, you’re empowered to connect your Leadpages to anything you need it to – email, payment processor, analytics or social media platform. Google analytics, Facebook Ads and more than 40+ other choices — in a universe where connectivity and data mean so much, being this incorporated is a huge, huge boon for you.
Lead By Price
Leadpages isn’t inexpensive, but that’s not to say it isn’t worth it. It’s worth more than the price you pay, we believe.
If you would like to become serious with this, and come armed with AB testing, Leaddigits, and Leadlinks, then the Pro Plan will cost you about $79 per month. Much like the standard program, should you commit to a more comprehensive strategy, you can get it at either $49 per month or $24 per month for a 1-year or 2-year commitment, respectively.
And then there is the Advanced Plan Lead pages, which they advocate for marketing teams and bureaus. That is the plan where they pull out all of the big guns and offer you pretty much everything. Here, you can get it for $159 a month for a 2-year lock , or at $199 per month for an annual plan.
Take note though, you can’t go monthly with Advanced.
Adding it all together, you’re going to be committing about $300 for a 1-year subscription deal Which could be little hefty, yes. But again, for all you’re getting, it is a fairly great deal. It will never be regarded as a steal, but you can say value for money for certain.
And for what it is worth, they offer a 14-day trial in addition to a 30-day Money-Back Guarantee. So if it’s not for you, it is simple enough to rectify this decision.
Lead by Worth
So at the end of the day, is Leadpages worth it?
And our honest answer isYes, Leadpages is quite much worthwhile.
It is super novice friendly thanks to its drag and drop editor, so you have over 200+ free templates to pick from (not to mention some extra paid ones) and it has excellent integration for email marketing solutions, webinars, etc.
And that’s just the beginning.
While it does have cons such as the limited ability to tinker around with templates, how you can not layout the responsive version of your page in addition to the cost — that can be already a little steep at the least expensive plan without good features like A/B test webpages — the pros outweigh the disadvantages.
So when you need to make the next landing page, honestly, choose Leadpages. It makes creating gorgeous landing pages which can enable you to do what you have to do so damn simple without sacrificing quality. And in a universe where everything is so quick and so personalized, wouldn’t you want to lead easily?
Q: Can I link whatever I construct with Leadpages to my domainname?
A: Yes! Every page printed with Leadpages is hosted on our servers in your Leadpages domain. If you currently have domain, it’s really simple to link your domain to your own leadpages account and publish it into the domain of your choice.
Q: Does Leadpages come with a free trial, or do I have to buy it to use it?
A: Leadpages gives out a 14-day free trial that you can check out so you can see what they have to give you!
Q: Is the Leadpages free trial a restricted version?
A: No, you’ll receive free, unlimited access to a preferred Leadpages program. You may use it as though you were a paying customer to get 14-days, no strings attached. After the 14 days, you will become a paid subscriber so if it’s not for you, you really have to cancel ahead.
Q: Can Leadpages replace my site?
A: Yes. It can work as a supplement to your current website, or replace it altogether in the event that you want it to. With Leadpages‘s simple to use resources, it is definitely in your reach.