If you have been around the internet, well, ever, you’ve come across a landing page a page whose sole purpose is to usually grab your email address in exchange for something such as an e-book or a free internet class of sorts.
They’re useful tools for companies and most everyone could find a fantastic use for one.
Earlier, there were two routes you could take to be able to land onto a superb landing page.
You could build it yourself from the bottom up, relying on coding and your own eye and strengths to make something that was both functional and aesthetically pleasing. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
If you could not do it yourself because it wasn’t your specialty, you might turn to other people and request their professional assistance. You would have to surrender to designers and programmers who would play a mental, verbal and financial tug-of-war with you as you assemble exactly what you want to construct.
Thankfully, you don’t need to rely on that. There’s a 3rd option.
That’s where Leadpages comes in.
It presents itself as a tool that will make it possible for you to make your landing pages on your own, without needing to know any code, with easy and great results. A major participant in landing page builders, it’ll give you templates to have fun with to get the task finished. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the solution to all your problems? Is it worth it? What are its strengths and weaknesses?
Let us jump in and find out!
Lead By Features Leadpages Founder
Leadpages was established in 2010 by Clay Collins over at Minneapolis. With a team whose heart can be felt at all times, the company now has over 45,000 users and is one of the top choices in helping businesses better themselves online. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
One of the greatest things they’ve done is how they have made among the most powerful development programs on the market, but managed to make it simple to use rather than being overtly complicated. Upon using it, you’ll quickly find out that it’s pretty beginner friendly.
For said beginners, Leadpages pretty much spearheads the charge for friendliness as compared to others out there in the market.
And as soon as you’re over the fear of using it, the apprehension which comes with a new instrument, it’s easy to dive deep into the features they offer and see how strong it truly is.
One of the gems, and really a business standout, are their own templates. They have over a 150+ beautifully designed templates ready to use, all which are categorized by industry and purpose, and are even mobile friendly.
Whatever your requirements may be, whether it’s a giveaway or something to catch their eye and data — they’ll have it.
Getting into specifics, Leadpages has two kinds, Drag and Drop, and Standard. Among the cons for them though is you don’t actually have a great deal of room to personalize them. The standard templates can’t be edited, even when they claim it could be.
When using the Drag and Drop editor, there is a flaw in the layout where the widget borders are a bit off. When you drag a specific element in, sometimes it snaps into the wrong place so that can be a little frustrating. And in the cases wherein you delete elements that you don’t agree with, the blank spaces need to be filled up by you.
In the grand scheme of things, these aren’t really major flaws, just small inconveniences. They’re not detrimental for you getting what you need. But they can get in the way of a smooth experience, and these are something you should be ready for.
Besides the landing pages , Leadpages also helps you create additional powerful tools. Leadpages Founder
In the end, for them to be this popular, they need to have more than just the basics in their toolbox. After all, what kind of pioneer would limit themselves?
One great example is”Leadboxes” — basically beautifully designed pop-ups that’ll help you reach your mark, without being annoying. You can even see how effective it can be by enabling an option wherein you can track your customers interactions with your pop-ups.
Coupled with Google Analytics, this could help you see exactly what works and what doesn’t so you are able to evaluate your next actions.
They also allow you to make your own alert bars — small bars on top of your browser display that typically alerts you to a purchase or even a promo. Aside from being a useful improvement, Leadpages has made it so that it’s simple to design!
And needless to say, there are Leadlinks — Links you can embed in an email so that each of the receivers have to do is click once and they’ll automatically opt-in. Since people are often allergic to complicated sign ups, having this simple choice is a huge plus in your side.
A good thing that Leadpages didn’t overlook was proper integration. They really took the lead with that and it’s insanely useful.
It’s possible to connect your Leadpages with pretty much any email, payment processor, social media platform, analytics program and much more. Google analytics, Facebook Ads and more than 40+ other choices — in a world where connectivity and data imply so much, being this incorporated is a huge, huge boon for you.
Lead By Price
Leadpages is not inexpensive, but that is not to say it isn’t worth it. It’s worth more than the price you pay, we believe.
The conventional strategy of Leadpages is $37 per month. It can go down to $25 or even $17 a month if you opt for the 1-year or 2-year plan, respectively. Leadpages Founder
When you want to really get serious though, and go for things such as AB testing, Leaddigits and Leadlinks, then you should go for the Pro Plan at $79 per month. Much like the standard program, if you commit to a longer plan, you can get it at either $49 per month or $24 per month for a 1-year or 2-year commitment, respectively.
And finally there is the Advanced Plan Lead pages, which they recommend for marketing groups and agencies. This is where they pull out all the big guns and give you pretty much everything. Here, you can purchase it for $159 a month for a 2-year lock , or at $199 per month for an annual plan.
There is no monthly price option for Advanced though, so take note.
Adding it all together, you’re going to be committing about $300 for a 1-year subscription deal Which could be little hefty, yes. But then again, for all you’re getting, it is a fairly good deal. It will never be considered as a steal, but you can say value for money for sure.
And for what it is worth, they offer a 14-day trial in addition to a 30-day Money-Back Guarantee. So in case it’s not for you, it’s easy enough to rectify that decision.
Lead by Worth
So at the end of the day, is Leadpages worthwhile?
And our honest answer is, Yes, Leadpages is very much worthwhile.
It’s super beginner friendly as a result of its drag and drop editor, you have over 200+ free templates to choose from (not to mention some additional paid ones) and it’s wonderful integration for email marketing solutions, webinars, etc.
And that is just the beginning.
While yes, it does have disadvantages such as the restricted ability to tinker around with templates, how you can’t layout the responsive version of your webpage in addition to the cost — which may be a little steep at the cheapest plan without great features like A/B test webpages — the pros outweigh the cons.
So next time you need a landing page, make sure to land your decision on Leadpages. It makes creating gorgeous landing pages that can enable you to do what you need to do so damn easy without sacrificing quality. And in a universe where everything is so fast and so personalized, wouldn’t you need to lead easily?
FREQUENTLY ASKED QUESTIONS Leadpages Founder
Q: Can I link whatever I construct using Leadpages to my domain?
A: Yes! Each page printed with Leadpages is hosted on our servers at your Leadpages domainname. If you currently have domain, it is really simple to link your domain to your own leadpages accounts and publish it to the domain of your choice.
Q: Does Leadpages come with a free trial, or do I have to purchase it to use it?
A: Leadpages offers a 14-day free trial for you to check out so you can see what they have to give you!
Q: Is the Leadpages free trial a restricted version?
A: No, you’ll receive free, unlimited access to your chosen Leadpages plan. You can use it as though you were a paying customer for 14-days, no strings attached. After the 14 days, you will become a paid subscriber so if it’s not for you, you truly have to cancel ahead.
Q: Could Leadpages replace my website?
A: Yes. It can work as a supplement to your current site, or replace it entirely in the event that you want it to. With Leadpages‘s easy to use tools, it’s definitely in your reach.