There’s no chance that you haven’t stumbled upon a landing page on the internet — a page with the singular goal of getting your email in exchange for free content such as e-books and online courses.
They are helpful tools for businesses and generally everyone could get a fantastic use for one.
Before, there were two routes you could take in order to land onto a superb landing page.
You can build one yourself from the ground up, relying on coding along with your own eye and advantages to make something which was both functional and aesthetically pleasing. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
Asking for professional help might even be an option since you would not be able to do it yourself. You would have to surrender yourself to designers and developers who would play a psychological, verbal and fiscal tug-of-war with you as you assemble exactly what you want to build.
Good thing, you don’t need to rely on that. There’s a third option.
That’s where Leadpages comes in.
It introduces itself as a tool which will make it possible for you to create your landing pages on your own, without needing to understand any code, together with simple and great outcomes. A colossus in the landing page builder world, Leadpages will give you the templates you need to start building. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the answer to all your problems? Is it worth it? What are its strengths and weaknesses?
Let us jump in and discover!
Lead By Features Leadpages Business Model
Leadpages was created in 2010 by Clay Collins over at Minneapolis. Armed with a team comprised of conversion-marketing pros and tech service team whose passion you can feel through a screen of a smartphone, the business has over 45,000 users and is widely considered as one of the greatest options which can help build most of any online companies. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
Among the greatest things they have done is the way they have made among the most effective development tools on the market, but managed to make it easy to use and not overtly complicated. Upon using it, you’ll immediately find out that it’s pretty beginner friendly.
For said beginners, Leadpages pretty much leads the charge for friendliness as compared to others out there in the market.
And as soon as you’re past the fear of using it, the apprehension which comes with a new tool, it is easy to dive deep into the features they offer and see how strong it really is.
One of the jewels, and really a business standout, are their own templates. They have more than a 150+ beautifully designed templates ready to use, all of which are categorized by industry and purpose, and therefore are even mobile friendly.
Whatever your needs may be, whether it’s a giveaway or something to catch their attention and data — they’ll have it.
There are two kinds of templates prepared for people: Standard and Drag and Drop. Among the cons for them though is you don’t actually have a lot of space to customize them. The typical templates can’t be edited, even when they claim it can be.
Not everything is perfect though as using the Drag and Drop editor, a glitch occurs making the boundaries off-center. When you drag a specific element in, sometimes it slips to the incorrect place so that can be a bit frustrating. And in the cases wherein you delete elements that you don’t agree with, the blank spaces need to be filled up by you.
Are these significant flaws? No, of course not. They are not detrimental to you getting what you want. But they can get in the way of a smooth experience, and these are some things you should be prepared for.
Leadpages isn’t limited to just creating landing pages, but can also be used to create other useful and powerful tools. Leadpages Business Model
In the end, for them to become this popular, they will need to possess more than just the basics in their arsenal. What kind of business leader would not?
One great example is”Leadboxes” — basically beautifully designed pop-ups that will help you hit your mark, without being bothersome. You can also go for an option to track your customer’s interactions with your pop-up, allowing you to see and access data which will allow you to determine its effectiveness.
Coupled with Google Analytics, this could enable you to see what works and what doesn’t so that you can evaluate your next actions.
They also allow you to make your own alert bars — little bars found at the top of your browser’s screen that usually alerts you to a purchase or a promo. And as an added mindful bonus, Leadpages made it really easy to design!
And of course, you will find Leadlinks — Links you can embed in an email so that all the receivers have to do is click and they will automatically opt-in. Since individuals are often allergic to complicated sign ups, acquiring this easy option is a big plus on your side.
One good thing that Leadpages did not overlook was appropriate integration. They really took the lead with that and it’s insanely useful.
It’s possible to join your Leadpages with pretty much any email, payment processor, social media app, analytics program and much more. Google analytics, Facebook Ads and over 40+ other choices — in a universe where data and connectivity imply so much, being this incorporated is a massive, huge boon for you.
Lead By Price
Leadpages is not exactly inexpensive, but that is not to say it is not worth it. It’s worth more than the price you pay, we believe.
The standard plan of Leadpages is $37 per month. It can go down to $25 or even $17 a month if you opt for the 1-year or 2-year plan, respectively. Leadpages Business Model
If you want to become serious about it, and come armed with AB testing, Leaddigits, and Leadlinks, then the Pro Plan will cost you around $79 a month. Much like the standard plan, if you commit to a longer plan, you can get it at $49 a month or $24 a month to get a 1-year or 2-year commitment, respectively.
And finally there is the Advanced Plan Lead pages, which they advocate for marketing groups and bureaus. This is the plan where they pull out all of the big guns and offer you pretty much everything. Here, you can purchase it for $159 per month for a 2-year lock , or at $199 per month for an annual plan.
Take note though, you can not go monthly with Advanced.
If you add it up, even at the standard plan on a 1-year commitment you are going to be spending $300. Which could be little hefty, yes. But again, for everything you’re getting, it is a pretty great deal. It will never be considered as a steal, but you can say value for money for sure.
And for what it’s worth, they offer a 14-day trial as well as a 30-day Money-Back Guarantee. So just in case you’re the type who’d like to try things first to see if it’s worth it, this option is there.
Lead by Worth
So at the end of the day, is Leadpages worth it?
And our fair answer is, Yes, Leadpages is very much worth it.
It’s super beginner friendly as a result of its drag and drop editor, you have over 200+ free templates to pick from (not to mention some extra paid ones) and it has wonderful integration for email advertising solutions, webinars, etc.
And that is just the tip of the iceberg, honestly.
While yes, it does have cons like the restricted ability to tinker around with templates, how you can’t design the responsive version of your page as well as the cost — which can be already a little steep in the cheapest plan without great features such as A/B test pages — the pros outweigh the disadvantages.
So once you need to make that next landing page, honestly, choose Leadpages. It makes creating gorgeous landing pages which could help you do exactly what you need to do so damn simple without sacrificing quality. And in a universe where everything is so quick and so personalized, wouldn’t you need to lead easily?
FREQUENTLY ASKED QUESTIONS Leadpages Business Model
Q: Can I connect whatever I construct using Leadpages to my domainname?
A: Yes! Each page published with Leadpages is hosted on our servers in your Leadpages domainname. If you already have domain, it’s really simple to connect your domain name to your own leadpages accounts and publish it to the domain of your choice.
Q: Does Leadpages come with a free trial, or do I have to buy it to use it?
A: Leadpages gives out a 14-day free trial that you can check out so you can see what they have to offer!
Q: Is the Leadpages free trial a limited access version?
A: No, you’ll receive free, unlimited access to a chosen Leadpages program. You can use it as if you’re a paying customer for 14-days, no strings attached. After the 14 days, you will become a paid subscriber so if it’s not for you, you truly have to cancel ahead.
Q: Could Leadpages replace my website?
A: Yes. It can act as a supplement to your current site, or replace it altogether if you’d like it to. With Leadpages‘s easy to use tools, it’s definitely in your reach.