If you have been around the internet, well, ever, you’ve come across a landing page a page whose sole goal is to usually grab your email address in exchange for a thing like an e-book or a free online course of sorts.
They’re useful tools for companies and most everyone could find a fantastic use for one.
There used to be only two ways you could acquire a landing page for your business.
You can always do it yourself and create one for yourself by relying on your eye and coding knowledge in order to make a beautiful landing page that can put in the work for you. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
Asking for expert assistance might even be an option since you would not be able to do it yourself. You’d have to surrender yourself to designers and developers who would play a psychological, verbal and fiscal tug-of-war with you as you assemble what you need to build.
Good thing, you don’t need to rely on that. There’s a third option.
That is where Leadpages comes in.
It introduces itself as a tool which will make it possible for you to create your landing pages yourself, without needing to know any code, with easy and great results. A significant player in landing page builders, it’ll give you templates to play around with to get the task finished. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the solution to all your problems? Is it worthwhile? What are its strengths and flaws?
Let’s jump in and discover!
Lead By Features Leadpages and Tracking
Leadpages was established in 2010 by Clay Collins over at Minneapolis. Armed with a team comprised of conversion-marketing pros and tech service staff whose passion you can feel through a display of a smartphone, the company has over 45,000 users and is widely considered as one of the top choices which will help build nearly all of any online companies. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
Among the best things they’ve done is the way they have made among the most powerful growth programs on the market, but managed to make it easy to use rather than being overtly complicated. Upon using it, you’ll quickly find out that it’s pretty beginner friendly.
For new users on the market, that sets the tone for what Leadpages is about.
And once you’re past the fear of using it, the apprehension that comes with a new tool, it’s simple to dive deep into the features they provide and see how powerful it really is.
Having premade designer templates puts them in an advantage because they’re the only product that have it. They have over a 150+ superbly designed templates ready to use, all of which are categorized by industry and purpose, and are even mobile friendly.
Whatever you may need — by a capture template to a landing page for a giveaway, to webpage to get a free guide, odds are, the template you need is right there and ready for you.
Getting into specifics, Leadpages has two different kinds, Drag and Drop, and Standard. One of the disadvantages to them though is you don’t actually have a lot of room to personalize them. However, the standard template can’t really be tweaked or changed even if they said it could be.
When using the Drag and Drop editor, there is a flaw in the layout where the widget boundaries are somewhat off. When you drag a specific element in, sometimes it slips to the incorrect place so that may be a bit frustrating. And if you delete specific elements that don’t work for you, there’s a trend for there to be spaces you want to fill up.
In the grand scheme of things, these aren’t really major problems, just small inconveniences. They are not detrimental for you getting everything you want. But they can get in the way of a smooth experience, and all these are some things you should be prepared for.
Leadpages isn’t limited to just creating landing pages, but can also be used to create other important and powerful tools. Leadpages and Tracking
In the end, for them to become this popular, they need to have more than just the basics in their toolbox. What type of business leader wouldn’t?
One great example would be”Leadboxes” — basically beautifully designed pop-ups that’ll enable you to hit your mark, without it being annoying. You can also go for an option to track your visitor’s interactions with your pop-up, letting you see and access data that can allow you to ascertain its effectiveness.
Coupled with Google Analytics, this can help you determine what works and what doesn’t so that you are able to evaluate your next actions.
They also permit you to produce your own alert bars — small bars found at the top of your browser’s screen that usually alerts you to a sale or a promo. Besides being a useful improvement, Leadpages has made it so it’s simple to design!
And of course, there are Leadlinks — Links you can embed in an email so that each of the receivers have to do is click once and they’ll automatically opt-in. Having an simple sign up option is always a wonderful answer to people’s dislike for complicated or time consuming sign-up processes.
One good thing that Leadpages did not overlook was appropriate integration. They took the lead with that and it is insanely helpful.
You can join your own Leadpages with pretty much any email, payment processor, social media platform, analytics application and more. Google analytics, Facebook Advertising and over 40+ other choices — in a world where data and connectivity mean a lot, being this incorporated is a huge, enormous boon for you.
Lead By Price
Leadpages isn’t exactly cheap, but that is not to say it is not worth it. You get wat you’re paying for it.
The conventional strategy of Leadpages is $37 per month. It can go down to $25 or even $17 per month if you opt for the 1-year or 2-year plan, respectively. Leadpages and Tracking
If you would like to become serious about this, and come equipped with AB testing, Leaddigits, and Leadlinks, then the Pro Plan will cost you about $79 per month. Much like the normal plan, should you commit to a longer strategy, you can get it in either $49 per month or $24 per month to get a 1-year or 2-year commitment, respectively.
And finally there is the Advanced Plan Lead pages, which they advocate for marketing teams and bureaus. With this plan, you pretty much have all of what LeadPages has to offer Here, you can purchase it for $159 a month for a 2-year lock in, or at $199 per month for an yearly plan.
There is no monthly price option for Advanced though, so take note.
If you add this up, even at the standard program on a 1-year commitment you’ll be spending $300. Which could be bit hefty, yes. But then again, for everything you are getting, it’s a pretty good deal. It will never be regarded as a steal, but you can say value for money for sure.
And for what it’s worth, they supply a 14-day trial as well as a 30-day Money-Back Guarantee. So if it is not for you, it’s easy enough to rectify that choice.
Lead by Worth
So at the end of the day, is Leadpages worth it?
And truth be told, we believe it is very much worth it.
It is super beginner friendly as a result of its drag and drop editor, so you’ve got over 200+ free templates to pick from (and of course some additional paid ones) and it’s wonderful integration for email marketing solutions, webinars, etc.
And that is just the beginning.
While yes, it does have disadvantages like the restricted ability to tinker around with templates, the way you can’t design the responsive version of your page in addition to the price — which can be a little steep in the least expensive plan without great features like A/B test pages — the pros outweigh the disadvantages.
So next time you need a landing page, make sure to land your decision on Leadpages. It makes creating gorgeous landing pages that could enable you to do what you have to do so damn simple without sacrificing quality. Personalization is one of the most powerful tools we have today, and as such it can help us lead our businesses and interests into greater heights, with ease.
FREQUENTLY ASKED QUESTIONS Leadpages and Tracking
Q: Can I connect whatever I build with Leadpages to my domainname?
A: Yes! Every page published with Leadpages is hosted on our servers at your Leadpages domain. If you already have domain, it is really easy to link your domain to your leadpages account and publish it into the domain of your choice.
Q: Could I just try Leadpages first, or do I need to commit right off the bat?
A: Leadpages gives out a 14-day free trial that you can test out so you can see what they have to give you!
Q: When I use the Free Trial, will the edition of Leadpages I’ll be using be restricted?
A: No, you’ll get free, unlimited access to a chosen Leadpages plan. You may use it as if you’re a paying customer for 14-days, no strings attached. Once the 14 days are done, you’ll automatically transform into a paid subscriber, so be sure to cancel before that, in case you’re not convinced you need Leadpages .
Q: Could Leadpages replace my site?
A: Yes. It can act as a supplement to your existing website, or replace it entirely in the event that you want it to. With Leadpages‘s simple to use tools, it is definitely within your reach.