There’s little to no chance that you haven’t encountered a landing page on the internet — a page with the singular goal of getting your email in exchange for free content such as e-books and online courses.
They are useful tools for businesses and generally everyone could find a good use for one.
There used to be only two ways you could score a landing page for your business.
You can build it yourself from the bottom up, relying upon coding and your own eye and strengths to create something which was both practical and aesthetically pleasing. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
Asking for professional help might even be an option since you would not be able to do it yourself. You’d have to surrender to designers and developers who would play a mental, verbal and fiscal tug-of-war with you as you assemble what you want to construct.
Good thing, you don’t need to rely on that. There’s a 3rd option.
That’s where Leadpages comes in.
It introduces itself as a tool which will allow you to make your landing pages yourself, without the need to understand any code, with easy and great results. A significant player in landing page builders, it is going to provide you templates to play around with to get the task done. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the answer to all your problems? Is it worth it? What are its strengths and weaknesses?
Let’s jump in and find out!
Lead By Features Leadpages and Mail Chimp
Leadpages was established in 2010 by Clay Collins over at Minneapolis. With a team whose heart can be felt at all times, the company now has over 45,000 users and is one of the top choices in helping businesses grow online. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
Among the greatest things they have done is the way they have made one of the most effective development programs out there, but was able to make it easy to use and not overtly complicated. Using it will not feel like you’ve got to take a crash course and cram just to be able to get started.
For new users out there, that sets the tone for what Leadpages is about.
And once you’re past the anxiety of using it, the apprehension that accompanies a new tool, it is easy to dive deep into the features they provide and see how powerful it really is.
One of the jewels, and really a business standout, are their templates. They have more than a 150+ beautifully designed templates ready to use, all which are categorized by industry and purpose, and therefore are even mobile friendly.
Whatever you may need — by a catch template into your landing page for a giveaway, to page to get a free manual, chances are, the template you need is right there and ready for you.
There are two kinds of templates prepared for people: Standard and Drag and Drop. One of the cons to them though is you don’t really have a great deal of space to customize them. Sadly, the standard template can’t really be tweaked or changed even if they said it could be.
When using the Drag and Drop editor, there’s a flaw in the design where the widget borders are a bit off. If you drag a specific element in, sometimes it snaps into the incorrect place so that may be a bit frustrating. And in the cases wherein you delete elements that you don’t agree with, the blank spaces need to be filled up by you.
In the grand scheme of things, these aren’t really huge flaws, just small inconveniences. They’re not detrimental for you getting everything you need. However, they can get in the way of a smooth experience, and all these are some things you should be prepared for.
Aside from the landing pages itself, Leadpages also can help you create additional powerful tools. Leadpages and Mail Chimp
After all, for them to be this popular, they will need to have more than just the principles in their toolbox. After all, what kind of leader would limit themselves?
One great example would be”Leadboxes” — basically beautifully designed pop-ups that will enable you to reach your mark, without it being bothersome. You can even determine how effective it can be by enabling an option wherein you can track your clients interactions with your pop-ups.
Coupled with Google Analytics, this could help you see what works and what doesn’t so you are able to evaluate your next actions.
They also permit you to make your personal alert bars — small bars found at the top of your browser’s display that typically alerts you to a sale or even a promo. And as an extra bonus, Leadpages made it really easy to design!
And needless to say, you will find Leadlinks — Links you can embed in an email so that each of the receivers have to do is click once and they will automatically opt-in. Having an simple sign up option is always a wonderful answer to people’s aversion to complicated or time consuming sign-up processes.
One good thing which Leadpages did not forget was appropriate integration. They took the lead with that and it is insanely helpful.
In terms of connectivity, you’re empowered to connect your Leadpages to anything you need it to – email, payment processor, analytics or social media platform. Google analytics, Facebook Ads and over 40+ other choices — in a world where data and connectivity imply so much, being this integrated is a huge, enormous boon for you.
Lead By Price
Leadpages is not cheap, but that’s not to say it isn’t worth it. It’s worth more than the price you pay, .
The standard strategy of Leadpages is $37 a month. It can go down to $25 or even $17 per month if you opt for the 1-year or 2-year plan, respectively. Leadpages and Mail Chimp
If you would like to become serious about this, and come armed with AB testing, Leaddigits, and Leadlinks, then the Pro Plan will cost you about $79 per month. Much like the standard program, should you commit to a longer strategy, you can get it at $49 per month or $24 a month to get a 1-year or 2-year commitment, respectively.
And then there is the Advanced Plan Lead pages, which they advocate for marketing groups and bureaus. With this subscription, you pretty much have everything that LeadPages has to offer Here, you can purchase it for $159 a month for a 2-year lock , or at $199 a month for an yearly plan.
There isn’t a monthly price option for Advanced though, so take note.
Should you add it up, even in the standard plan on a 1-year commitment you’ll be spending $300. Which can be little hefty, yes. But again, for everything you’re getting, it’s a pretty good deal. It will never be regarded as a steal, but you can say value for money for certain.
And for what it is worth, they offer a 14-day trial in addition to a 30-day Money-Back Guarantee. So if it is not for you, it’s simple enough to rectify this choice.
Lead by Worth
So at the end of the day, is Leadpages worth it?
And our fair answer isYes, Leadpages is quite much worthwhile.
It is super novice friendly as a result of its drag and drop editor, so you have over 200+ free templates to pick from (not to mention some additional paid ones) and it’s wonderful integration for email advertising services, webinars, etc.
And that is just the beginning.
While it does have cons like the restricted ability to tinker around with templates, the way you can’t design the responsive version of your webpage in addition to the cost — which may be a little steep in the least expensive plan without good features such as A/B test pages — the pros outweigh the disadvantages.
So next time you need a landing page, make sure to land your decision on Leadpages. It makes creating gorgeous landing pages which can help you do exactly what you need to do so damn easy without sacrificing quality. And in a world where everything is so quick and so personalized, wouldn’t you need to lead easily?
FREQUENTLY ASKED QUESTIONS Leadpages and Mail Chimp
Q: Can I link whatever I construct using Leadpages to my own domain name?
A: Yes! Each page printed with Leadpages is hosted on our servers in your Leadpages domainname. If you already have domain, it is really easy to link your domain name to your own leadpages accounts and publish it to the domain of your choice.
Q: Does Leadpages come with a free trial, or do I have to purchase it to use it?
A: Leadpages gives out a 14-day free trial that you can check out so you can see what they have to give you!
Q: After I use the Free Trial, will the edition of Leadpages I’ll be using be restricted?
A: No, you are going to get free, unlimited access to a preferred Leadpages plan. You can use it as if you’re a paying customer to get 14-days, no strings attached. Once the 14 days are up, you’ll automatically transform into a paid subscriber, so be sure to cancel before that, in case you’re not convinced you need Leadpages .
Q: Could Leadpages replace my website?
A: Yes. It can work as a supplement to your current site, or replace it altogether if you’d like it to. With Leadpages‘s easy to use tools, it’s definitely within your reach.