There’s no chance that you haven’t stumbled upon a landing page on the internet — a page with the singular goal of getting your email in exchange for free content such as e-books and online courses.
They’re helpful tools for companies and most everyone could find a fantastic use for one.
There used to be only two ways you could acquire a landing page for your business.
You could build it yourself from the bottom up, relying upon coding and your own eye and strengths to create something which was both practical and aesthetically pleasing. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
Asking for expert assistance might even be an option since you would not be able to do it yourself. You’d have to surrender to designers and developers who would play a psychological, verbal and fiscal tug-of-war with you as you assemble what you need to construct.
Thankfully, you don’t need to rely on that. There’s a third option.
That is where Leadpages comes in.
It introduces itself as a tool which will allow you to create your landing pages on your own, without needing to know any code, with easy and great results. A significant participant in landing page builders, it is going to give you templates to have fun with to get the job finished. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the answer to all of your problems? Is it worth it? What are its strengths and weaknesses?
Let us jump in and find out!
Leadpages was created in 2010 by Clay Collins over at Minneapolis. Equipped with a staff comprised of conversion-marketing pros and tech support team whose warmth you can feel through a screen of a phone, the company has over 45,000 users and is widely thought of as one of the greatest choices that can help build nearly all of any online businesses. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
One of the greatest things they have done is how they have made one of the most effective growth programs on the market, but was able to make it simple to use rather than being complicated. Using it will not feel like you’ve got to take a crash course and cram just to be able to get started.
For new users on the market, that really sets the tone for what Leadpages is about.
And once you’ve shed the fear of trying something new, you’ll discover how fantastic it is for you and your company.
One of their jewels, and truly an industry standout, are their templates. They have more than a 150+ superbly designed templates ready to use, all of which can be categorized by industry and purpose, and therefore are even mobile friendly.
Whatever your needs may be, whether it’s a giveaway or something to catch their eye and data — they’ll have it.
Getting into specifics, Leadpages has two different kinds, Drag and Drop, and Standard. Among the cons to them though is you don’t actually have a lot of space to customize them. The standard templates can not be edited, even if they claim it could be.
When using the Drag and Drop editor, there is a flaw in the design where the widget borders are a bit off. When you drag a particular element in, sometimes it snaps into the wrong place so that can be a bit frustrating. And if you delete certain elements that don’t work for you, there’s a trend for there to be spaces you need to fill up.
Are these significant defects? No, certainly not. They are not detrimental to you getting what you need. However, they can get in the way of a smooth experience, and all these are some things you should be ready for.
After all, for them to become this popular, they will need to have more than just the principles in their toolbox. After all, what kind of pioneer would limit themselves?
One really good example would be”Leadboxes” — essentially beautifully designed pop-ups that’ll help you reach your mark, without it being annoying. You may even go for an option to track your customer’s interactions with your pop-up, letting you see and access data that can help you determine its effectiveness.
Coupled with Google Analytics, this can enable you to see what works and what does not so that you are able to evaluate your next actions.
They also allow you to produce your own alert bars — small bars found at the top of your browser’s display that typically alerts you to a sale or a promo. Besides being a helpful addition, Leadpages has made it so that it’s easy to design!
And of course, you will find Leadlinks — Links you can embed in an email so that each of the recipients have to do is click once and they will automatically opt-in. Since people are often allergic to complicated sign ups, having this simple option is a big plus in your side.
A good thing which Leadpages didn’t overlook was proper integration. They took the lead with that and it’s insanely helpful.
In terms of connectivity, you’re allowed to connect your Leadpages to pretty much anything you need it to – email, payment processor, analytics or social media platform. Google analytics, Facebook Ads and over 40+ other options — in a universe where data and connectivity mean a lot, being this integrated is a huge, huge boon for you.
Lead By Price
Leadpages is not exactly cheap, but that’s not to say it isn’t worth it. You get wat you’re paying for it.
If you want to become serious with this, and come armed with AB testing, Leaddigits, and Leadlinks, then the Pro Plan will cost you around $79 per month. Much like the normal program, if you commit to a longer plan, you can get it at either $49 per month or $24 per month to get a 1-year or 2-year commitment, respectively.
And then there is the Advanced Plan Lead pages, which they advocate for marketing teams and bureaus. With this plan, you pretty much have all of what LeadPages has to offer Here, you can purchase it for $159 a month for a 2-year lock in, or at $199 a month for an yearly plan.
Take note though, you can’t go monthly with Advanced.
Summing it all together, you’re will be committing about $300 for a 1-year subscription deal Which can be bit hefty, yes. But then again, for everything you’re getting, it’s a pretty great deal. It will never be regarded as a steal, but you can say value for money for sure.
And for what it is worth, they supply a 14-day trial in addition to a 30-day Money-Back Guarantee. So just in case you’re the type who’d like to try things first to see if it’s worth it, this option is there.
Lead by Worth
So at the end of the day, is Leadpages worth it?
And truth be told, we believe it is very much worth it.
It’s super novice friendly as a result of its drag and drop editor, so you’ve got over 200+ free templates to pick from (not to mention some additional paid ones) and it has excellent integration for email advertising solutions, webinars, etc.
And that’s just the tip of the iceberg, frankly.
While it does have cons such as the limited ability to tinker around with templates, how you can’t layout the reactive version of your page as well as the cost — which may be a little steep in the least expensive plan without great features such as A/B test pages — the pros outweigh the disadvantages.
So once you have to make that next landing page, honestly, go for Leadpages. It makes creating stunning landing pages which can help you do what you need to do so damn easy without sacrificing quality. And in a universe where everything is so quick and so personalized, wouldn’t you want to lead with ease?
Q: Can I link whatever I construct using Leadpages to my own domain name?
A: Yes! Every page printed with Leadpages is hosted on our servers at your Leadpages domain. If you currently have domain, it’s really easy to link your domain to your leadpages account and publish it into the domain of your choosing.
Q: Could I just try Leadpages first, or do I have to commit right off the bat?
A: Leadpages offers a 14-day free trial for you to check out so you can see what they have to offer!
Q: Is the Leadpages free trial a restricted version?
A: No, you’ll receive free, unlimited access to a preferred Leadpages program. You may use it as though you were a paying customer for 14-days, no strings attached. After the 14 days, you will become a paid subscriber so if it is not for you, you really have to cancel beforehand.
Q: Could Leadpages replace my site?
A: Yes. It can act as a supplement to your existing site, or replace it altogether if you want it to. With Leadpages‘s simple to use tools, it’s definitely in your reach.