If you’ve been around the web, well, ever, you’ve come across a landing page — a page whose sole goal is to usually grab your email address in exchange for a thing like an e-book or a free internet course of sorts.
They’re helpful tools for companies and generally everyone could find a fantastic use for one.
Before, there were two routes you could take in order to land onto a wonderful landing page.
You can always do it yourself and create one for yourself by relying on your eye and coding skills in order to make a beautiful landing page that can put in the work for you. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
If you could not do it yourself since it wasn’t your specialty, you might turn to other people and ask for their professional help. You’d have to surrender to designers and programmers who would play a psychological, verbal and financial tug-of-war with you as you build exactly what you want to construct.
Good thing, you don’t need to rely on that. There’s a 3rd choice.
That is where Leadpages comes in.
It presents itself as a tool which will make it possible for you to create your landing pages yourself, without the need to know any code, together with simple and fantastic results. A major player in landing page builders, it is going to provide you templates to have fun with to get the job finished. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the solution to all of your problems? Is it worth it? What are its strengths and weaknesses?
Let’s jump in and find out!
Lead By Features How Digital Marketers Are Using Leadpages to Generate Clients
Leadpages was established in 2010 by Clay Collins over at Minneapolis. Equipped with a staff comprised of conversion-marketing specialists and tech support team whose passion you can feel through a display of a phone, the company has over 45,000 users and is widely thought of as one of the top options which can help build most of any online businesses. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
One of the greatest things they have done is how they have made one of the most powerful development programs on the market, but was able to make it simple to use rather than being complicated. Using it won’t feel as though you’ve got to have a crash course and cram just to be able to begin.
For new users out there, that really sets the tone for what Leadpages is about.
And once you’ve shed the fear of trying something new, you’ll discover how fantastic it is for you and your company.
Having premade designer templates puts them in an advantage because they’re the only product that have it. They have over a 150+ beautifully designed templates ready to use, all of which are categorized by industry and purpose, and are even mobile friendly.
Whatever your needs may be, whether it’s a giveaway or something to catch their attention and data — they’ll have it.
Getting into specifics, Leadpages has two kinds, Drag and Drop, and Standard. One of the disadvantages to them though is you don’t actually have a lot of room to personalize them. Sadly, the standard template can’t really be touched or changed even if they said it could be.
Not everything is perfect though as using the Drag and Drop editor, a glitch occurs making the borders off-center. When you drag a specific element in, at times it snaps into the wrong place so that can be a bit frustrating. And in the cases wherein you delete elements that you don’t agree with, the blank spaces need to be filled up by you.
Are these major flaws? No, certainly not. They’re not detrimental for you getting everything you need. However, they could get in the way of a smooth experience, and all these are something you should be ready for.
Leadpages isn’t limited to just creating landing pages, but can also be used to create other important and powerful tools. How Digital Marketers Are Using Leadpages to Generate Clients
In the end, for them to be this popular, they need to possess more than just the principles in their arsenal. After all, what kind of pioneer would limit themselves?
One great example is”Leadboxes” — essentially beautifully designed pop-ups that’ll enable you to hit your mark, without it being bothersome. You can even see how effective it can be by activating an option wherein you can track your clients interactions with your pop-ups.
Coupled with Google Analytics, this could enable you to see what works and what does not so that you can evaluate your next steps.
They also allow you to make your personal alert bars — little bars found at the top of your browser’s display that usually alerts you to a sale or a promo. Besides being a helpful addition, Leadpages has made it so that it’s easy to design!
And needless to say, you will find Leadlinks — Links you can embed in an email so that each of the receivers have to do is click and they will automatically opt-in. Having an easy sign up option is always a wonderful answer to people’s dislike for complicated or time consuming sign-up processes.
A good thing that Leadpages didn’t forget was appropriate integration. They really took the lead with that and it is insanely helpful.
In terms of connectivity, you’re empowered to connect your Leadpages to pretty much anything you need it to – email, payment processor, analytics or social media platform. Google analytics, Facebook Ads and more than 40+ other options — in a universe where connectivity and data mean a lot, being this integrated is a massive, enormous boon for you.
Lead By Price
Leadpages is not inexpensive, but that is not to say it isn’t worth it. You more than get wat you are paying for it.
The standard strategy of Leadpages is $37 a month. It can go down to $25 or even $17 per month if you opt for the 1-year or 2-year plan, respectively. How Digital Marketers Are Using Leadpages to Generate Clients
If you would like to become serious about this, and come armed with AB testing, Leaddigits, and Leadlinks, then the Pro Plan will cost you about $79 a month. Much like the standard program, if you commit to a more comprehensive strategy, you can get it at either $49 per month or $24 a month to get a 1-year or 2-year commitment, respectively.
And finally there is the Advanced Plan Lead pages, which they recommend for marketing teams and agencies. With this subscription, you pretty much have everything that LeadPages has to offer Here, you can purchase it for $159 a month for a 2-year lock in, or at $199 a month for an annual plan.
Take note though, you can’t go monthly with Advanced.
If you add it up, even at the standard program on a 1-year commitment you’ll be spending $300. Which could be bit hefty, yes. But then again, for all you are getting, it’s a fairly great deal. It will never be regarded as a steal, but you can say value for money for sure.
And for what it’s worth, they offer a 14-day trial in addition to a 30-day Money-Back Guarantee. So in case it’s not for you, it is simple enough to rectify this choice.
Lead by Worth
So at the end of the day, is Leadpages worth it?
And our honest answer isYes, Leadpages is very much worthwhile.
It is super beginner friendly thanks to its drag and drop editor, you have over 200+ free templates to pick from (not to mention some extra paid ones) and it has wonderful integration for email advertising services, webinars, etc.
And that is just the tip of this iceberg, honestly.
While it does have disadvantages like the restricted ability to tinker around with templates, the way you can not layout the responsive version of your webpage in addition to the price — which may be already a little steep at the least expensive plan without great features like A/B test webpages — the pros outweigh the disadvantages.
So once you need to make that next landing page, frankly, choose Leadpages. It makes creating gorgeous landing pages which can enable you to do what you have to do so damn simple without sacrificing quality. Personalization is one of the most powerful tools we have today, and as such it can help us lead our businesses and interests into greater heights, with ease.
FREQUENTLY ASKED QUESTIONS How Digital Marketers Are Using Leadpages to Generate Clients
Q: Can I link whatever I construct using Leadpages to my own domain ?
A: Yes! Every page printed with Leadpages is hosted on our servers in your Leadpages domain. If you already have domain, it is really easy to link your domain to your own leadpages accounts and publish it into the domain of your choosing.
Q: Could I just try Leadpages initially, or would I need to commit right off the bat?
A: Leadpages offers a 14-day free trial for you to test out so you can see what they have to offer!
Q: Is the Leadpages free trial a limited access version?
A: No, you are going to get free, unlimited access to your chosen Leadpages plan. You can use it as if you’re a paying customer for 14-days, no strings attached. Once the 14 days are up, you’ll automatically become a paid subscriber, so be sure to cancel before that, in case you’re not convinced you need Leadpages .
Q: Can Leadpages replace my website?
A: Yes. It can act as a supplement to your current website, or replace it altogether if you want it to. With Leadpages‘s simple to use resources, it’s definitely in your reach.