There’s little to no chance that you haven’t encountered a landing page on the internet — a page with the singular purpose of getting your email in exchange for free content such as e-books and online courses.
They are useful tools for businesses and most everyone could get a good use for one.
There used to be only two ways you could acquire a landing page for your business.
You can always do it yourself and create one for yourself by relying on your eye and coding knowledge in order to make a beautiful landing page that can put in the work for you. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
If you couldn’t do it yourself since it was not your expertise, you could turn to others and ask for their professional assistance. You’d have to surrender to designers and programmers who would play a mental, verbal and financial tug-of-war with you as you assemble what you want to build.
Good thing, you don’t need to rely on that. There’s a third choice.
That is where Leadpages comes in.
It presents itself as a tool that will allow you to make your landing pages on your own, without needing to know any code, with simple and great results. A colossus in the landing page builder market, Leadpages will give you the templates you need to start building. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the answer to all your problems? Is it worth it? What are its strengths and weaknesses?
Let’s jump in and discover!
Lead By Features Embed Video on Leadpages
Leadpages was established in 2010 by Clay Collins over at Minneapolis. With a staff whose passion can be felt no matter what, the company now has over 45,000 users and is one of the top choices in helping businesses better themselves online. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
Among the greatest things they have done is the way they have made one of the most powerful development tools out there, but managed to make it simple to use and not overtly complicated. Using it won’t feel like you’ve got to have a crash course and cram just to have the ability to get started.
For new users out there, that really sets the tone for what Leadpages is about.
And once you’ve shed the fear of using something new, you’ll discover how fantastic it is for you and your business.
Having premade designer templates puts them in an advantage due to the fact that they’re the only product that have it. They have more than a 150+ superbly designed templates ready to use, all which are categorized by industry and purpose, and are even mobile friendly.
Whatever your needs may be, whether it’s a giveaway or something to catch their eye and data — they’ll have it.
Getting into specifics, Leadpages has two different kinds, Drag and Drop, and Standard. One of the cons for them though is that you don’t actually have a great deal of space to personalize them. However, the standard template can’t really be touched or changed even if they said it could be.
Not everything is perfect though as using the Drag and Drop editor, a glitch occurs making the boundaries look off. When you drag a particular element in, sometimes it slips to the incorrect place so that can be a bit frustrating. And if you delete certain elements that don’t work for you, there’s a tendency for there to be spaces you need to fill up.
Are these major defects? No, of course not. They’re not detrimental to you getting everything you need. But they could get in the way of a smooth experience, and all these are something you should be ready for.
Leadpages isn’t limited to just creating landing pages, but can also be used to create other useful and powerful tools. Embed Video on Leadpages
In the end, for them to become this popular, they need to have more than just the principles in their toolbox. What kind of industry leader wouldn’t?
One great example is”Leadboxes” — basically beautifully designed pop-ups that will enable you to reach your mark, without it being bothersome. You may even go for an option to track your customer’s interactions with your pop-up, allowing you to see and access data that will help you ascertain its effectiveness.
Coupled with Google Analytics, this could enable you to see exactly what works and what doesn’t so that you are able to evaluate your next steps.
They also allow you to produce your personal alert bars — small bars found at the top of your browser screen that typically alerts you to a purchase or even a promo. And as an added mindful bonus, Leadpages made it really easy to design!
And of course, there are Leadlinks — Links you can embed in an email so that all the recipients have to do is click and they will automatically opt-in. Since individuals are usually allergic to complicated sign ups, acquiring this easy choice is a huge plus in your side.
A good thing which Leadpages did not forget was appropriate integration. They took the lead with that and it’s insanely useful.
In terms of connectivity, you’re empowered to connect your Leadpages to pretty much anything you need it to – email, payment processor, analytics or social media platform. Google analytics, Facebook Advertising and more than 40+ other options — in a universe where data and connectivity imply so much, being this incorporated is a huge, huge boon for you.
Lead By Price
Leadpages is not exactly cheap, but that is not to say it is not worth it. You get wat you are paying for it.
The conventional strategy of Leadpages is $37 a month. It can go down to $25 or even $17 per month if you go for the 1-year or 2-year plan, respectively. Embed Video on Leadpages
When you want to really get serious though, and go for tools such as AB testing, Leaddigits and Leadlinks, then you should go for the Pro Plan at $79 per month. Much like the standard program, should you commit to a longer plan, you can get it at either $49 a month or $24 per month for a 1-year or 2-year commitment, respectively.
And finally there is the Advanced Plan Lead pages, which they advocate for marketing teams and agencies. That is where they pull out all the big guns and give you pretty much everything. Here, you can get it for $159 per month for a 2-year lock , or at $199 a month for an annual plan.
There is no monthly price option for Advanced though, so take note.
If you add it up, even at the standard plan on a 1-year commitment you are going to be spending $300. Which could be bit hefty, yes. But then again, for everything you are getting, it’s a pretty good deal. It will never be considered as a steal, but you can say value for money for sure.
And for what it’s worth, they offer a 14-day trial in addition to a 30-day Money-Back Guarantee. So just in case you’re the type who’d like to try things first to see if it’s worth it, this option is there.
Lead by Worth
So at the end of the day, is Leadpages worthwhile?
And our honest answer is, Yes, Leadpages is quite much worthwhile.
It’s super novice friendly thanks to its drag and drop editor, you have over 200+ free templates to choose from (and of course some additional paid ones) and it’s wonderful integration for email advertising services, webinars, etc.
And that is only the tip of this iceberg, honestly.
While it does have cons like the limited ability to tinker around with templates, the way you can’t design the reactive version of your webpage in addition to the cost — which can be a little steep at the least expensive plan without good features such as A/B test pages — the pros outweigh the disadvantages.
So when you have to make that next landing page, frankly, choose Leadpages. It makes creating gorgeous landing pages which can help you do what you need to do so damn easy without sacrificing quality. And in a universe where everything is so quick and so personalized, wouldn’t you need to lead with ease?
FREQUENTLY ASKED QUESTIONS Embed Video on Leadpages
Q: Can I link whatever I build with Leadpages to my own domain name?
A: Yes! Every page printed with Leadpages is hosted on our servers at your Leadpages domain. If you currently have domain, it’s really easy to connect your domain to your own leadpages account and publish it to the domain of your choosing.
Q: Could I simply try Leadpages first, or do I have to go all in off the bat?
A: Leadpages offers a 14-day free trial that you can test out so you can see what they have to give you!
Q: When I use the Free Trial, will the version of Leadpages I’ll be using be restricted?
A: No, you’ll get free, unlimited access to a chosen Leadpages plan. You can use it as though you’re a paying customer for 14-days, no strings attached. After the 14 days, you will become a paid subscriber so if it’s not for you, you really have to cancel beforehand.
Q: Could Leadpages replace my site?
A: Yes. It can act as a supplement to your existing website, or replace it entirely in the event that you’d like it to. With Leadpages‘s simple to use tools, it’s definitely in your reach.