If you’ve been on the internet, well, you have come across a landing page a page whose sole goal is to grab your email address in exchange for something such as an e-book or a free online course of types.
They’re helpful tools for companies and most everyone could find a fantastic use for one.
There used to be only two ways you could acquire a landing page for yourself.
You can build it yourself from the ground up, relying on coding and your eye and advantages to make something that was both practical and aesthetically pleasing. At the end of the day, the goal is to make a landing page that will encourage your viewers to click on them.
Asking for expert assistance might even be an option since you might not be able to do it yourself. You’d have to surrender to designers and developers who would play a psychological, verbal and financial tug-of-war with you as you build exactly what you want to build.
Good thing, you don’t need to rely on that. There’s a third option.
That is where Leadpages comes in.
It presents itself as a tool which will allow you to create your landing pages yourself, without the need to understand any code, with easy and fantastic results. A significant participant in landing page builders, it is going to provide you templates to play around with to get the task finished. Granting this is a new technology (as shown in this study done in 2016 about existing libraries for web design tools) this is a great third option for your needs
So is it the answer to all your problems? Is it worthwhile? What are its strengths and flaws?
Let us jump in and discover!
Lead By Features Email Marketing and Leadpages
Leadpages was created in 2010 by Clay Collins over at Minneapolis. With a staff whose heart can be felt no matter what, the company now has over 45,000 users and is one of the top choices in helping businesses grow online. Don’t believe us? See how easy it is yourself thanks to this handy tutorial by Yes to Tech:
Among the best things they have done is how they’ve made one of the most effective development programs out there, but managed to make it simple to use rather than being overtly complicated. Using it will not feel like you have to take a crash course and cram just to have the ability to get started.
For new users out there, that sets the tone for what Leadpages is about.
And as soon as you’re past the anxiety of using it, the apprehension that comes with a new instrument, it’s easy to dive deep into the features they offer and see how strong it really is.
One of their jewels, and truly a business standout, are their templates. They have over a 150+ beautifully designed templates ready to use, all which are categorized by industry and purpose, and therefore are even mobile friendly.
Anything you will need — from a capture template into a landing page for a giveaway, to webpage to get a free guide, chances are, the template you need is right there and ready for you.
There are two types of templates prepared for people: Standard and Drag and Drop. One of the cons for them though is that you don’t actually have a lot of room to personalize them. The standard templates can not be edited, even when they claim it could be.
Not all is perfect though as using the Drag and Drop editor, a glitch occurs making the borders look off. If you drag a particular element in, sometimes it snaps into the incorrect place so that may be a little frustrating. And in the cases wherein you delete elements that you don’t agree with, the blank spaces need to be filled up by you.
Are these significant flaws? No, certainly not. They are not detrimental for you getting what you want. But they can get in the way of a smooth experience, and these are something you should be ready for.
Aside from the landing pages itself, Leadpages also can help you create additional powerful tools. Email Marketing and Leadpages
After all, for them to become this popular, they need to have more than just the basics in their arsenal. After all, what kind of leader would limit themselves?
One really good example would be”Leadboxes” — basically beautifully designed pop-ups that will help you hit your mark, without being annoying. You can even go for an option to track your visitor’s interactions with your pop-up, allowing you to see and access data which can allow you to ascertain its effectiveness.
Coupled with Google Analytics, this could help you see exactly what works and what doesn’t so that you are able to evaluate your next steps.
They also permit you to produce your own alert bars — small bars found at the top of your browser’s screen that usually alerts you to a sale or even a promo. And as an extra bonus, Leadpages made it really easy to design!
And needless to say, you will find Leadlinks — Links you can embed in an email so that each of the recipients have to do is click once and they’ll automatically opt-in. Having an simple sign up option is always a wonderful answer to people’s dislike for complicated or time consuming sign-up processes.
One good thing which Leadpages didn’t overlook was appropriate integration. They took the lead with that and it’s insanely useful.
In terms of connectivity, you’re allowed to connect your Leadpages to pretty much anything you need it to – email, payment processor, analytics or social media platform. Google analytics, Facebook Ads and more than 40+ other options — in a world where connectivity and data imply a lot, being this integrated is a massive, huge boon for you.
Lead By Price
Leadpages isn’t exactly inexpensive, but that’s not to say it is not worth it. It’s worth more than the price you pay, we believe.
The conventional strategy of Leadpages is $37 a month. It can return to $25 or even $17 a month if you opt for the 1-year or 2-year plan, respectively. Email Marketing and Leadpages
When you want to get serious though, and go for tools such as AB testing, Leaddigits and Leadlinks, then you should go for the Pro Plan at $79 per month. Much like the standard program, if you commit to a longer strategy, you can get it in either $49 a month or $24 a month for a 1-year or 2-year commitment, respectively.
And then there is the Advanced Plan Lead pages, which they recommend for marketing teams and bureaus. This is where they pull out all of the big guns and offer you pretty much everything. Here, you can get it for $159 a month for a 2-year lock in, or at $199 a month for an annual plan.
There is no monthly price option for Advanced though, so take note.
If you add it up, even at the standard plan on a 1-year commitment you are going to be spending $300. Which can be little hefty, yes. But then again, for everything you are getting, it is a pretty good deal. It will never be regarded as a steal, but you can say value for money for sure.
And for what it’s worth, they offer a 14-day trial in addition to a 30-day Money-Back Guarantee. So in case it’s not for you, it is easy enough to rectify this decision.
Lead by Worth
So at the end of the day, is Leadpages worth it?
And truth be told, we believe it is very much worth it.
It is super beginner friendly as a result of its drag and drop editor, you have over 200+ free templates to choose from (and of course some extra paid ones) and it has excellent integration for email marketing services, webinars, etc.
And that is only the tip of this iceberg, honestly.
While yes, it does have disadvantages like the limited ability to tinker around with templates, how you can’t layout the responsive version of your page as well as the cost — which may be already a little steep at the cheapest plan without great features like A/B test webpages — the pros outweigh the disadvantages.
So once you have to make that next landing page, frankly, go for Leadpages. It makes creating stunning landing pages that can help you do exactly what you have to do so damn simple without sacrificing quality. Personalization is one of the most powerful tools we have today, and as such it can help us lead our businesses and interests into greater heights, with ease.
FREQUENTLY ASKED QUESTIONS Email Marketing and Leadpages
Q: Can I connect whatever I build using Leadpages to my domain?
A: Yes! Each page printed with Leadpages is hosted on our servers at your Leadpages domainname. If you already have domain, it is really simple to connect your domain to your own leadpages account and publish it into the domain of your choosing.
Q: Could I just try Leadpages first, or would I need to go all in off the bat?
A: Leadpages offers a 14-day free trial that you can test out so you can see what they have to give you!
Q: After I use the Free Trial, will the version of Leadpages I’ll be using be restricted?
A: No, you’ll receive free, unlimited access to a preferred Leadpages program. You may use it as if you’re a paying customer for 14-days, no strings attached. After the 14 days, you will become a paid subscriber so if it is not for you, you really have to cancel beforehand.
Q: Could Leadpages replace my website?
A: Yes. It can act as a supplement to your existing website, or replace it entirely if you’d like it to. With Leadpages‘s simple to use tools, it is definitely within your reach.